Capstone slidedeck for my capstone project part 2.pdf
SEO for Tata Motors
1.
2. 1.Tata Motors Limited (formerly TELCO, short for Tata
Engineering and Locomotive Company) .
2.Headquartered in Mumbai, is an Indian multinational
automative manufacturing company and is a member of
the Tata Group.
3.Its products include passenger cars, trucks, vans,
coaches, buses, sports cars, construction equipment
and military vehicles.
INTRODUCTION
4. BLOGS
The 4 categories of the Blogs are as follows
•ROAD TRIPPING
•CAR RELATED QUERIES
•HOW TO PERSONALIZE YOUR CAR
•MISCELLANEOUS
5. ROAD TRIPPING
METADESCRIPTION
a) How to plan a perfect Road trip to the ideal location.
-Where to go, what to take, from packing smartly to picking the best podcasts.
b) Getting your vehicle road trip ready
-How to prepare your car for any long drive, Road trips are like a marathon race for
your car, make sure it is prepared.
6. ROAD TRIPPING
A. how to plan a perfect road trip
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
ROAD TRIP
PLANNER
100-1K LOW 4.12rs 48.75rs
IDEAL
LOCATION
10-100 LOW 3.70rs 90.29rs
PERFECT
ROAD TRIP
10-100 LOW - -
7. ROAD TRIPPING
B.GETTING YOUR VEHICLE ROAD TRIP READY
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
ROAD TRIP 10-100k LOW 3.56rs 48.75rs
CAR
SERVICE
CHECKLIST
100-1k LOW 3.77rs 90.29rs
ROAD TRIP
HACKS
10-100 LOW - -
8. Car Related Queries
a) Best cars under 9 Lakhs from tata motors.
- Tata cars models,prices reviews.
b) Which model of tata motors is the best for beginners.
- Small, compact, easy to drive cars for beginners or freshmen.
METADESCRIPTION
9. Car related queries
A.TATA MOTORS CAR UNDER 9 LAKHS
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
CAR UNDER
9 LAKHS
100K-1K LOW 3.56rs 48.75rs
BEST SEDAN
CARS IN
INDIA
1K-10K LOW 1.05rs 67.21rs
HATCHBACK
CARS
10K-100K LOW 1.04rs 201.73rs
SUV UNDER
9 LAKHS
10-100 LOW 1.05rs 45.29rs
10. Car related queries
B.WHICH MODEL OF TATA MOTORS IS THE BEST FOR BEGINNERS
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
Best car
for
beginners
10-100 LOW 0.50rs 0.93rs
Good
beginner
car
10-100 LOW - -
Tata
motors
car
1k-10k LOW 0.92rs 11.00rs
11. How to Personalize your own car
a) Best interior accessories for your car
- Make your car easier to access, and amazing to drive by having your
own personalized interior accessories.
b) Best exterior accessories for your car
- Accessories for your car for safety and security purposes, personalized
body stickers for your car etc.
METADESCRIPTION
12. How to personalize your car
A . best interior accessories for your car
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
Best
accessorie
s
100-1K LOW 0.91rs 5.03rs
Car
interior
upgrades
10-100 LOW 0.95rs 3.43rs
Car
interior
parts
100-1K LOW 0.62rs 2.34rs
13. How to personalize your car
B . BEST EXTERIOR accessories for your car
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
Exterior
accessorie
s
10-100 MEDIUM 0.69rs 6.53rs
Car
exterior
10-100 LOW 0.42rs 2.04
Auto parts 1k-10k LOW 1.92rs 23.20rs
14. Miscellaneous
A) Upcoming car launches
-New car launches around the corner, cars being brought to the Indian
market in the financial year 2018-19.
b) Ideal songs to have in your driving playlist
- Wide options of songs that should be included in your driving playlist,
or your road trip playlist.
METADESCRIPTION
15. miscellaneous
A. UPCOMING CAR LAUNCHES
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
Tata
motors
new
launch
100k-1k low 1.91rs 11.32rs
Facelift 1k-10k LOW 1.36rs 45.25rs
New
upcoming
cars in
india
1k-10k LOW 1.00rs 4.30rs
16. miscellaneous
B. ideal songs to have in your driving playlist
(keywords)
KEYWORD
AVG.
MOTHLY
SEARCHES
COMPETITION
BID
LOW
RANGE
BID
HIGH
RANGE
Driving
playlist
10-100 low - -
Driving
music
100-1k LOW 2.81rs 23.35rs
Favorite
song
1k-10k LOW 0.95rs 11.53rs
17. link backs from sites
• Quora
• Zigwheels
• Autocarindia
• Blog.feedspot
• Indianautosblog
• Link backs from car bloggers
18. SNIPPETS
• Car reviews from the launch – (Ratings and
reviews)
• Facelifts
• Interior + Exterior accessories for the car.
• Examples of road tripping locations.
• Car Model pictures under 9 lakhs price bracket.