Users can work on collaborative projects and network with colleagues or other professionals.</li></ul>*Most social networking sites today can be used both personally and professionally*<br />
Who’s on Facebook?<br />As of August 2009:<br />– Over 250 Million active users<br />– Approximately 120 million access daily<br />– 66% of U.S. Facebook users are out of college<br />In November 2008, Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited the site.<br />Access Facebook on your I-Phone! In August 2009, Facebook had over 30 million daily mobile users.<br />
Facebook- All Grown Up<br />Professional Networking – build relationships in the workplace<br />Marketing your business – find customers “Social Collateral”<br />Visibility for you organization<br />
Facebook: Personal, Professional….and Private!<br /><ul><li>People are using Facebook for different reasons than you.
settings to your advantage.</li></ul>See this link for info on privacy settings:<br />http://www.allfacebook.com/2009/02/facebook-privacy/<br />
Facebook: Groups vs. Pages<br />What makes them different?<br />Pages can only be created to represent a real public figure, artist, brand or organization, and may only be created by an official representative of that entity. Pages can be customized with rich media and interactive applications to engage Page visitors. <br />Groups can be created by any user and about any topic, as a space for users to share their opinions and interest in that subject, or support a common cause. Users of Facebook can ‘join’ your group and then post messages on the ‘wall’ or in the ‘discussion forum.’<br />
PAGES<br /><ul><li>Updates go directly to a user news feed, similar to your own personal profile
Are widely accessible – Pages can be seen and found on the wider Internet to people who aren’t members of Facebook. But even so, you have to be a member of Facebook to interact with the group.
Tracking – Facebook has provided a tool for page administrators that lets them know how many visitors that they’re getting.
Actions are documented – If a fan of your page takes action on it, such as writing on your wall or posting a video, their actions will be documented on the news feeds of their personal pages. Their friends will see the news feeds and if curious, check out your page – giving you more exposure.
Supporters are called “Fans” – you can have unlimited fans.</li></li></ul><li>GROUPS<br /><ul><li>Similar to a fan site; more informal (anyone can start a FB group about any topic)
There are three different types of Groups for different purposes: Open (anyone can join), Closed (the group owner/admins have to approve all members), Secret (only the members and invitees know the group even exists).
Members can support your cause</li></li></ul><li>LinkedIn<br />What is it?<br />LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries. <br />You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals.<br /><ul><li>Exclusively designed for making professional connections
Use LinkedIn to exchange information, ideas and opportunities</li></li></ul><li>Who’s on LinkedIn?<br /><ul><li>Over 45 million professionals in over 200 countries and territories around the world.
A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S.
Executives from all Fortune 500 companies are LinkedIn members. </li></li></ul><li>Ning<br />What is a “ning”?<br />Ning is an online platform for users to create their own social websites and social networks. <br /><ul><li>The unique feature of Ning is that anyone can create their own custom social network for a particular topic or need, catering to specific audiences.</li></li></ul><li>There are literally thousands of social networks on the web right now, but which ones should you join?<br />