Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Desperately Seeking Serendipity

11,800 views

Published on

"Desperately Seeking Serendipity" - what can the design of cities teach us about designing serendipity in digital spaces?

Published in: Technology, Business

Desperately Seeking Serendipity

  1. 1. Desperately SeekingSerendipityEthan Zuckerman(@ethanz)12.5.11
  2. 2. in 1800, 3% of the world’s population lived in urban areas. by 1900, 14% was living in urban areas. by 2008, the majority of humanity lives in cities. data: world bank
  3. 3. textile market, Lagos, 2003 photo by
  4. 4. “A Throne for King Cholera” Punch, Winter 1852
  5. 5. Old Amsterdam Boursefrom a woodcut reproduced inH.F. Helmolt, “History of theWorld”
  6. 6. CosmopolitanismΚόσμος ΠόλιςCosmos Polis
  7. 7. “Diogenes, Jean-Léon Gérôme, 1860
  8. 8. switchboard in Santa Fe, New Mexico 1921
  9. 9. William Gibson Neil StephensonNeuromancer (1984) Snow Crash (1992)
  10. 10. cities are serendipity enginescities are serendipity engines photo by Werner Kunz, CC
  11. 11. “Trajects pendantun an d’une jeunefille du XVIearrondissement”from “Paris etl’agglomérationparisienne”Paul-HenryChombart deLauwe, 1952
  12. 12. Zachary SewardFoursquare check-ins, 2010
  13. 13. Zachary Seward yellow pins represent check-insred blocks are majority African American
  14. 14. homophily photo by Cobalt123
  15. 15. Bill RankinChicago Boundaries
  16. 16. Fox Drudge BBC ABC WaPo News Visualization of US news attention Slate.com, April 2010. Data from Gentzkow and Shapiro. NYT color represents audience ideology non-US sites highlighted in yellow HuffPoUSA Today
  17. 17. 99.9% 93.9% 98.0% 93.6% 99.1% 98.7% 95.4% 97.0% 98.0% 98.8%Percent of news page views from domestic sites, Google Ad
  18. 18. Tunisian protesters with a Mohamed Bouazizi banner (AFP)
  19. 19. curation search social
  20. 20. Jane JacobsRobert Moses
  21. 21. photo by wili_hybrid, CC
  22. 22. desirepaths photo by keeshu
  23. 23. photo by Cobalt123
  24. 24. Pico Deli Pico Deli
  25. 25. curated wanderingBlack Heritage Trail Boston, MA
  26. 26. wandering throughgameplay
  27. 27. reshufflin gstructure s
  28. 28. how do we design real spaces toencourage serendipitous encounter?what lessons about serendipity can we learn from cities and apply virtually? how can we virtually annotate thephysical world without isolating and limiting ourselves?

×