Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Monitoring Media AttentionEthan Zuckerman (@ethanz)             Quantified Self                 May 2011
step 0: Understand how a system works for othersstep 1: Understand how your behavior varies from modelsstep 2: Based on un...
cc flickr photo by Alex Barth
visualization of global air routesby “a trotskyite”, 2009. CC-attribution
MediaEcosystems
Nutritional Information:New York TimesIngredients: International coverage 42%(includes 8% Iraq, 5% Afghanistan, minimumwee...
Where do 20-somethingsget their news?
rescuetime.com
Need a Shazam forradio, TV, offline media
Compared to your friends:This week, you’ve paid attention to You used the Web 23% more andmedia for 47h 42m, including:   ...
via MMMeja
thanks!(and please accost me if you        want to talk more...)
Media attention and the quantified self
Media attention and the quantified self
Media attention and the quantified self
Media attention and the quantified self
Media attention and the quantified self
Upcoming SlideShare
Loading in …5
×

Media attention and the quantified self

1,131 views

Published on

A short presentation I offered at the Quantified Self 2011 conference in Mountain View, CA, suggesting that part of self tracking could include tracking what media you encounter and how you process it.

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Media attention and the quantified self

  1. 1. Monitoring Media AttentionEthan Zuckerman (@ethanz) Quantified Self May 2011
  2. 2. step 0: Understand how a system works for othersstep 1: Understand how your behavior varies from modelsstep 2: Based on understanding models, your behavior: optimize
  3. 3. cc flickr photo by Alex Barth
  4. 4. visualization of global air routesby “a trotskyite”, 2009. CC-attribution
  5. 5. MediaEcosystems
  6. 6. Nutritional Information:New York TimesIngredients: International coverage 42%(includes 8% Iraq, 5% Afghanistan, minimumweekly 5% China, and no less than 2% Africa),Washington coverage 28% (includes 7%Obama, 6% Congress, and trace amounts ofLimbaugh), New York State/Albany coverage14%, New York City coverage 10%, and lessthan 6% domestic US coverage.Warning: contains less than 40% of sportscoverage of the leading competitor, the NewYork Post, and 50% of business coverage ofthe Wall Street Journal. May contain less thanyour recommended daily allowance of LatinAmerica News.
  7. 7. Where do 20-somethingsget their news?
  8. 8. rescuetime.com
  9. 9. Need a Shazam forradio, TV, offline media
  10. 10. Compared to your friends:This week, you’ve paid attention to You used the Web 23% more andmedia for 47h 42m, including: saw 13% less Broadcast TV. You read 34% about China than your32h 12m - Web friends, but 13% less about South7h 32m - Radio America.5h 17m - Podcasts You may have missed:4h 23m - Recorded Video Riz Khan’s Interview with Fela Kuti,2h 27m - Broadcast TV which appeared in 7% of the feeds of Africa-watchers.Categories27% Entertainment22% Sports19% International News17% Tech industry News15% National News
  11. 11. via MMMeja
  12. 12. thanks!(and please accost me if you want to talk more...)

×