1. 2013
Clients’ Tasks
Tasks as the Clients
You are required to commission designers to provide you with a design
concept of an item, which either promotes and/or celebrates a local
Folklore. The item is aimed for children in your country. It will be your
responsibility to research and identify specific local practices associated
with Folklores and to provide your collaborators (designers) with a
design brief. This brief will be informed by your research. When
Week
Monday
1
10.00–11.00 scheduled classes at
Loughborough LDS.0.01
30 September
> lecture – Intro to local Folklore activities by
Erik
> Intro to Project: Aims and Objectives
9.00-11.00 scheduled classes at
Loughborough JJ010
1 October
>guest workshop – Generating User Insight
– Stuart Cockbill
2
7 October
> guest workshop – Exchanging CAD files –
Ian Campbell
3
14 October
4
21 October
5
28 October
6
4 November
7
11 November
> Internal presentations of what proposals
each group submitted to their counterparts
8
describing for example a folklore, you should touch on the following
points: how is it ‘regulated’; how and by whom it is ‘consumed’; how
and by whom it is ‘produced’; how is it ‘represented’ and ‘circulated’ in
for example in media.
You will be responsible for constructing a physical model/prototype
that will be based on the design proposal developed by your designers
Tuesday
Wednesday
18 November
> ‘In progress’ presentations how the
received ideas will be represented by the
client groups
25 November
Thursday
2 October
3 October
8 October
> guest lecture – Design Briefs – Matt Sinclair
> Craig Brown – Planning for making
models/prototypes
9 October
15 October
> guest presentation – Design for Children –
Suzanne O’Connor
> Matt Sinclair
22 October
16 October
11
4 October
Weekly Activities
Research potential directions for the project.
As the client you will undertake research into the theme
in order to inform the project brief.
Get to know your collaborators via Skype or Google
Hangouts, Viber or FaceTime and document your
meeting via your project sites!
Upload the first draft of the design brief you’re your
Designers’ project site
Upload the agreed design brief including
visuals/photos/videos you’re your Designers’ project
site
> Provide feedback to collaborators on their
initial concepts
> Provide feedback to collaborators on their
refined concepts
> Provide feedback to collaborators on their
refined concepts
29 October
> guest presentation – Meaning Making –
Daniel Kraszewski
5 November
12 November
> Internal presentations of what proposals
each group submitted to their counterparts
> Craig Brown – review of plans to build
models/prototypes
Provide feedback to your designers
Check that you have received all necessary information
from the designers for you to construct the model and
produce promotional video to shoot.
Start constructing a model/prototype
Complete the Mid-Project Evaluation
Provide feedback to your designers
> Check the uploaded patterns and instructions
on how to construct and assemble the
proposed objects from the collaborators
2 December
> Evaluation
3 December
> Evaluation
4 December
> Evaluation
November
> Construct proposed objects (video this process
and take notes in order to provide a critique to
design collaborators)
> Evaluate the design collaborators’ concept
validity. Organise a photo shoot of the
constructed object. Develop a maximum 60
second promotional movie of the product used
by its intended users, and provide feedback to
collaborators through 2 boards. Upload 2 boards
which will outline how the proposed design
outputs have / have NOT addressed your Client’s
Project Brief. This feedback will provide your
collaborators with a ‘peer review’.
5 December
> Evaluation
Provide feedback (via Skype/videoconference) to
your collaborators in regard to their proposed
design concepts
Provide feedback (via Skype/videoconference) to
your collaborators in regard to their proposed
design concepts
Provide feedback (via Skype/videoconference) to your
collaborators in regard to their proposed design
concepts
9 December
> Evaluation
10 December
> Evaluation
Provide feedback (via Skype/videoconference) to
your collaborators in regard to their proposed
design concepts
10
Friday
10 October
> by 17.00 GMT – First draft of the Design Brief
Upload the brief onto your project sites and
negotiate with your collaborators’ deliverables
and what criteria will be used by you as clients to
assess these project deliverables. Clarify any
issues concerning the chosen topic.
17 October
> by 17.00 GMT – Upload the agreed design
brief including deliverables onto project site
Provide feedback (via Skype/videoconference) to
your collaborators in regard to their proposed
design concepts
9
and guided by your brief and weekly feedback. Therefore, throughout
the process as clients you will need to provide careful feedback and
guidance to your designers. You will also be required to produce: a
maximum 60-second promotional video for the item including an
advertising spread for a magazine or a newspaper and 2 boards (A2 size)
providing a feedback for your design collaborators.
Provide feedback (via Skype/videoconference) to
your collaborators in regard to their proposed
design concepts
2013_gs_schedule-v14.docx
Construct a model/prototype and shoot video
Construct a model/prototype and shoot video
Upload promotional video (max 60sec) and 2 evaluation
boards
6 December
> Evaluation
Complete the End-of-the Project Evaluation
Provide feedback (via Skype/videoconference) to
your collaborators in regard to their proposed design
concepts
You will be asked provide maximum 5 minutes feedback
to your collaborators
1
2. 2013
Designers’ Tasks
Tasks as the Designers
As designers, you will need to respond to a client design brief. You will
have a chance to clarify your tasks with your clients before they finalise
the briefs. You will be required to propose a design concept of an item,
which either promotes, celebrates and/or create awareness about the
Week
Monday
1
10.00–11.00 scheduled classes at
Loughborough LDS.0.01
30 September
2
21 October
5
28 October
> guest workshop – Preparing CAD files for
exchange – Ian Campbell
6
4 November
7
8
9
10
Thursday
Friday
14 October
4
Wednesday
your weekly work in progress to your clients so that they are able to
provide you with a feedback. Also, you will need to provide your clients
with detailed information which they can use to construct a
model/prototype.
7 October
3
Tuesday
Weekly Activities
11 November
11
NOTES:
9.00-11.00 scheduled classes at
Loughborough JJ010
1 October
> 11am–12noon LDS003 – Intro to the online
project websites
http://vleblog.lboro.ac.uk/gs13/
– Creating on line profiles Erik + Richard
Goodman
Create Gavatar account using
https://en.gravatar.com/
Folklore as specified by your clients. As you will be addressing issues in a
different cultural context, you should use your clients’ local expertise to
provide you with information in order for you as designers to
successfully address the given issues. You will need to communicate
> Matt Sinclair
> by 17.00 GMT – Upload your Design Teams
Name and Logo
Upload a brief profile about yourself which should cover the
following points: (a) Your name (b) What are you studying?
(c) Hobbies (d) Future plans (e) Your contact details (e.g.
email, Skype, ooVoo, mobile number if you are using viber
etc) (f) your photo
Arrange to meet in week 2 with your Clients via Skype (or
other online conference tools)
Develop your design team’s name and logo and banner for
your project site which should be 980 × 120 pixels.
Review and provide a feedback on the draft Design Brief
provided by your client.
Download the agreed design brief and use it to guide your
design development
Develop 3 individual concepts addressing design brief
> by 17.00 GMT – Upload 3 individual initial
design ideas onto your group project sites
including outline how these address your
collaborators’ design brief
> by 17.00 GMT – Upload 2 variation of the
refine group design concept addressing
feedback from your Clients
5 November
> Matt Sinclair
6 November
> by 17.00 GMT – Upload your group’s design
concept which includes: technical drawings,
‘Ikea-style’ instruction on how to assemble
the model , description of how the design is
promoted, distributed, used and disposed or
re-appropriated
3 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
10 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
4 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
Develop refined group concept addressing clients’ feedback.
Provide 2 potential concept variations.
Supply to your clients with agreed deliverables
18 November
25 November
2 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
9 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
____________________________________________________________________
2013_gs_schedule-v14.docx
5 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
6 December
> Evaluation
Provide feedback (via
Skype/videoconference) to your
collaborators in regard to their proposed
design concepts
Review promotional and evaluation boards from your
Clients
Submit 1500 words individual reflective account
on what strategies you as a designer have
incorporated into your practice to address
contemporary cultural influences. Your individual
reflection is due on 20 January 2014. It will need
to be submitted electronically on the module’s
eLearning Portal (Learn). Note this is the only
submission made via the Learn for this module
everything else submitted via your specific online
project site.
________________________________________________________________
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