Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
City Data Fusion
for Event Management
Emanuele Della Valle
Politecnico di Milano
CONTEXT
The digital reflection of reality is sharpening thanks to:
the pervasive deployment
of sensors in our cities
the w...
GOAL
Advance our ability to feel the pulse of our cities in order to
deliver innovative services
fusing all those data
sou...
WHAT
London Olympic Games
• 302 events
• 10,568 athletes
• 31 venues
• 9,000,000 tickets sold
Milano Design Week
• +600 ve...
WHY
Problem
Events' sponsors want to
quantify the return on
investment
Existing solutions
Spread people around the
hundred...
Step 1: associate mobile traffic volume to urban areas
Real data recorded on 13 April 2013 between 13:00 and 00:00
HOW
6
Step 2: subtract what is systematic obtaining the anomalous
Real data recorded on 13 April 2013 between 13:00 and 00:00
HO...
Step 3: Identify interesting areas
Brera
Tortona
Porta
Romana
Real data recorded on 13 April 2013 between 13:00 and 00:00
...
Step 4: add the social media signal
Brera
Tortona
Porta
Romana
Real data recorded on 13 April 2013 between 13:00 and 00:00...
Step 5: find what is anomalous also in the social signal
Brera
Tortona
Porta
Romana
Real data recorded on 13 April 2013 be...
DEMOS
CitySensing
Post-hoc dashboard
CitySensing
Public space installation
Thank you!
Any question?
Emanuele Della Valle
Politecnico di Milano
City Sensing Installation
The Experience of
Milano Design Week 2014
M. Azzi, M. Balduini,
P. Ciuccarelli, E. Della Valle,
...
THE IDEA
Map View Social Graph View
THE INSTALLATION
Map View Social Graph View
MAP VIEW
MAP VIEW Mobile Anomaly
Low High
MAP VIEW
Social Activity
Few Many
MAP VIEW
Bike Sharing
Empty Full
MAP VIEW
Venues
MAP VIEW
Venues
Bike Sharing
Empty Full
Social Activity
Few Many
Mobile Anomaly
Low High
SOCIAL GRAPH VIEW
SOCIAL GRAPH VIEW
Visitors' microposts
Few Many
SOCIAL GRAPH VIEW
Common Topics
SOCIAL GRAPH VIEW
Common Topics
Visitors' microposts
Few Many
SEE IT IN ACTION
http://youtu.be/MOBie09NHxM
IN 6 DAYS
• 50.942.627 Call Data Records
aggregated
• Thousands of anomalies in mobile data
found
• 21782 micro-posts obse...
TOP DISTRICTS
1st
2nd
3rd
Porta
Romana
4th
5th
6th 7th
TOP VENUES
1st .
2nd .
3rd .
Museo Bagatti Valsecchi 4th .
Magna pars 5th .
Accademia di Brera
Mediateca Santateresa
Thank you!
Any Question?
M. Azzi, M. Balduini,
P. Ciuccarelli, E. Della Valle,
F. Antonelli, and R. Larcher
City Sensing
for EXPO 2015
Emanuele Della Valle
Politecnico di Milano
City Data Fusion
for Event Management
Emanuele Della Valle
Politecnico di Milano
City Data Fusion and City Sensing presented at EIT ICT Labs for EXPO 2015
Upcoming SlideShare
Loading in …5
×

City Data Fusion and City Sensing presented at EIT ICT Labs for EXPO 2015

1,626 views

Published on

EIT ICT Labs wants be present at EXPO 2015. The City Data Fusion project proposes to install City Sensing in EXPO Gate to display the pulse of Milano during the EXPO. The idea of City Data Fusion and the installation of City Data Fusion for Milano Design Week 2014 is covered in the slides.

  • Be the first to comment

City Data Fusion and City Sensing presented at EIT ICT Labs for EXPO 2015

  1. 1. City Data Fusion for Event Management Emanuele Della Valle Politecnico di Milano
  2. 2. CONTEXT The digital reflection of reality is sharpening thanks to: the pervasive deployment of sensors in our cities the wide adoption of smart phones (equipped with sensors) the usage of (location-based) social networks the availability of datasets about urban environment 2
  3. 3. GOAL Advance our ability to feel the pulse of our cities in order to deliver innovative services fusing all those data sources making sense of the fused information 3
  4. 4. WHAT London Olympic Games • 302 events • 10,568 athletes • 31 venues • 9,000,000 tickets sold Milano Design Week • +600 venues • +1000 events • 5 days • 500,000 people City-Scale Events: thousands of events about a topic hosted in hundreds of venues attracting hundred thousands people 4
  5. 5. WHY Problem Events' sponsors want to quantify the return on investment Existing solutions Spread people around the hundreds of event to asses the success of the various events Effective, but expensive 5
  6. 6. Step 1: associate mobile traffic volume to urban areas Real data recorded on 13 April 2013 between 13:00 and 00:00 HOW 6
  7. 7. Step 2: subtract what is systematic obtaining the anomalous Real data recorded on 13 April 2013 between 13:00 and 00:00 HOW 7
  8. 8. Step 3: Identify interesting areas Brera Tortona Porta Romana Real data recorded on 13 April 2013 between 13:00 and 00:00 HOW 8
  9. 9. Step 4: add the social media signal Brera Tortona Porta Romana Real data recorded on 13 April 2013 between 13:00 and 00:00 HOW 9
  10. 10. Step 5: find what is anomalous also in the social signal Brera Tortona Porta Romana Real data recorded on 13 April 2013 between 13:00 and 00:00 HOW 10
  11. 11. DEMOS CitySensing Post-hoc dashboard CitySensing Public space installation
  12. 12. Thank you! Any question? Emanuele Della Valle Politecnico di Milano
  13. 13. City Sensing Installation The Experience of Milano Design Week 2014 M. Azzi, M. Balduini, P. Ciuccarelli, E. Della Valle, F. Antonelli, and R. Larcher
  14. 14. THE IDEA Map View Social Graph View
  15. 15. THE INSTALLATION Map View Social Graph View
  16. 16. MAP VIEW
  17. 17. MAP VIEW Mobile Anomaly Low High
  18. 18. MAP VIEW Social Activity Few Many
  19. 19. MAP VIEW Bike Sharing Empty Full
  20. 20. MAP VIEW Venues
  21. 21. MAP VIEW Venues Bike Sharing Empty Full Social Activity Few Many Mobile Anomaly Low High
  22. 22. SOCIAL GRAPH VIEW
  23. 23. SOCIAL GRAPH VIEW Visitors' microposts Few Many
  24. 24. SOCIAL GRAPH VIEW Common Topics
  25. 25. SOCIAL GRAPH VIEW Common Topics Visitors' microposts Few Many
  26. 26. SEE IT IN ACTION http://youtu.be/MOBie09NHxM
  27. 27. IN 6 DAYS • 50.942.627 Call Data Records aggregated • Thousands of anomalies in mobile data found • 21782 micro-posts observed over Milano • 3499 micro-posts correctly linked to fuorisalone 2014 (correctness 94%) • 547 micro-post correctly linked to venues/events of fuorisalone 2014 (correctness 84%)
  28. 28. TOP DISTRICTS 1st 2nd 3rd Porta Romana 4th 5th 6th 7th
  29. 29. TOP VENUES 1st . 2nd . 3rd . Museo Bagatti Valsecchi 4th . Magna pars 5th . Accademia di Brera Mediateca Santateresa
  30. 30. Thank you! Any Question? M. Azzi, M. Balduini, P. Ciuccarelli, E. Della Valle, F. Antonelli, and R. Larcher
  31. 31. City Sensing for EXPO 2015 Emanuele Della Valle Politecnico di Milano
  32. 32. City Data Fusion for Event Management Emanuele Della Valle Politecnico di Milano

×