Find out the secret behind creating compelling content for your blog, articles and website that drives targeted traffic and sells.

1. May 9th, 2013 Published by: elvanb
1
elvanb's eBook
Creating Compelling Content
That Sells
I just watched Kris Darty’s video on The 15K Formula about
how he averages $5,000 Per blog and wanted to share what I
learnt. It’s mind blowing stuff !
He advocates:
1. Good Compelling Content AND
2. Internet Traffic
What Constitutes Good Compelling
Content?
Basically, think about your Target market - figure out what
Information they are looking for AND Give Them that
information.
So in short, ask yourself:
1. Who is my target customer?
2. What do they want?
3. HOW can I give them what they want?
According to Kris Darty:
There is a way to make compelling content AND
There is a way to get traffic to that content that gets people to
buy stuff..
Just because you write something on the internet
doesn’t mean that anyone is ever going to read it. Or
if they do read it it doesn’t mean they’re going to enjoy
it just because you wrote it.
So just writing compelling content isn’t enough – you need to
get people to read it. This means driving traffic to your site.
Here’s an analogy that I got from Chris Record – if you print
out hundreds of business cards but don’t hand them out to
people nobody is going to know about your business. Likewise
with your blog with compelling content ..
Ok I hear you ask – there are millions of bloggers on the net..
why aren’t they making any money?
The reason for that is:
What creates Traffic on the Internet is Valuable Content.
Basically the Internet is Content AND
Without Content there would be no Internet AND
without Internet no Traffic.
So we basically need to:
1. Understanding how/why the Internet Works
2. Find out the good source of Internet Traffic due to good
compelling content and simply tap into it
How To “Tap Into” Internet Traffic
1. You cann either create your own Compelling Content that is
really good and people visit OR
2. You tap into traffic that other people have created with their
own Compelling Content
According to Kris Darby, you can do this by:
Inserting yourself and your message in someone else’s
traffic stream.
So how do we FIND this traffic?
Alexa For Sites With Compelling Content
Alexa is a great indicator of which sites are actually getting
traffic hence bound to have good compelling content
1. Google – Gateway to Information
Most visited website is basically compilation of good relevant
content. The searchers are looking for good content where they
are asking questions and they want relevant answers.
Basic Business 101 – “Find the Need and FIll it”
Folks, don’t lose site of the fact that this is a BUSINESS –
the reason why a lot of people aren’t making money with this
business is because they don’t recognise it as a business so
approach it with completely the wrong mind set.
2. YouTube – second largest search engine outside
of Google
Folks this is where it’s all at - VIDEO! Get out there and make
videos! NOW!
Why are there so many people on Youtube? Because they are
entertaining and informative. Video is the most powerful form
of marketing and communication online!
According to Alexa people go to YouTube – so TAP into the
YouTube market.
1. Create your own video and post it.
2. Embed your own videos or ones created by others in your
blog post.
3. Facebook – Social Interaction
It may sound like a waste of time tapping into a market which
seems to consist of people just hanging out sharing stuff.
It’s a well known fact.. People WANT social interaction.
Talk about yourself, your dreams, vision, goals, family, friends,
your story.. Facebook Timeline is your story.

2. May 9th, 2013 Published by: elvanb
2
It’s FREE Traffic folks! Reality TV mentalilty.. people are
simply interested in other people’s lives… no matter how
mundane!
Stick with Current Events within your niche. People will realise
that you’re plugged into what’s going on so you must be an
authority on the subject. Talk about things going on right now.
4. Wikipedia – user generated content
Folks this site encompasses the essence of blogging.
It’s real people creating content and information. We trust it
because it’s created by our peers. You trust your peers more
than some isntitution with an ulterior motive.
5. Ebay / Amazon- Sell stuff
A website of regular real people selling stuff. A social user
interactive selling platform. Remember people love buying
stuff – it’s why there is Economy.
Folks people want to buy stuff so don’t forget to sell stuff in
your content. If you can sweeten the pot with bonuses even
better.
Conclusion
The secret to creating a $5,000 Blog? Compelling Content and
Traffic
Identify your niche’s target audience and go out of your way to
figure out what they want and how to give it to them.
Drive TRAFFIC!
Easy huh?
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