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Creating strategy in a small business
The presentation focuses on strategy creation for small businesses, emphasizing the importance of understanding customer value rather than just revenue goals. Key topics include the modified seven S model, strategic questioning, and analyzing employee and customer satisfaction. Attendees are encouraged to commit to a chosen strategic planning approach and engage in further discussion and feedback.
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Similar to Creating strategy in a small business
Creating strategy in a small business
- 1. Creating strategy ina small business Ed Kless GN-26 Wednesday, July 29th, 1:30pm – 2:15pm @edkless
- 2. 2 #SageSummit The contents ofthis presentation were provided by the individual(s) and/or company listed on the title page. The information and opinions presented in this presentation may not represent the positions, strategies, or opinions of Sage. Unless explicitly stated, Sage is not responsible for the content herein and no endorsements are implied. ©2015 Sage Software, Inc. All rights reserved. Sage, the Sage logo, and any Sage product and service names mentioned herein, are trademarks of Sage Software, Inc. or its affiliates. All other names used in this presentation are for informational purposes only and may be trademarks of their respective owners. @edkless
- 3. 3 #SageSummit How? vs. Whatmatters! How do you do it? What refusal have I been postponing? How long will it take? What is the commitment I am willing to make? How much does it cost? What is the price I am willing to pay? How do you get those people to change? What is my contribution to the problem? How do you measure it? What is the judgment I need to make? How have other people done it successfully? What do we want to create together? @edkless
- 5. 5 #SageSummit Strategy Staff Skills Structure Style Systems Shared Vision The ModifiedSeven S Model @edkless
- 6. 6 #SageSummit Seven S ModelFundamentals Strategy Staff Skills Structure Style Systems Shared Vision @edkless
- 7. 7 #SageSummit Strategy beliefs • Strategyis about analyzing your situation • Strategy is about what to do • Strategy is planning @edkless
- 8. 8 #SageSummit Strategy realities • Strategyis more creative than analytical • Strategy is more about what to say “no” to • Strategy is execution @edkless
- 9. 9 #SageSummit The MOASQ is: Howmuch value are we going to create for our customers (in the period) and how are we going to do that? NOT How much revenue do we need to make (in the time period for the plan) and how are we going to achieve it? @edkless
- 10. 10 #SageSummit 1001 Days ofHistory 0 20 40 60 80 100 120 140 160 1 201 401 601 801 HappinessofTurkey Days of Life Thanksgiving @edkless
- 11. 11 #SageSummit Strategic Triangle “Be betterthan the competition at what is important to customers.” Original 3C concept developed by Dr. Kenichi Ohmae Customer Company Competition Differentiation @edkless
- 12. 12 #SageSummit The oldest andmost basic strategic tool – Lascaux S W O T @edkless
- 13. 13 #SageSummit Another simple, butbetter tool Start Stop Continue @edkless
- 14. 14 #SageSummit Business Process We haveknown for years that: Employee satisfaction Customer satisfaction Financial performance @edkless
- 15. 15 #SageSummit • Question 1- How can we educate our people better than our competition in both technical and people skill areas so that they will be more valuable than their counterparts at other companies? • Question 2 - How can we become more valuable to our customers by listening to the them and understanding their market, and applying the two together? • Question 3 - What three things would you change about your company’s practices and policies? Three great strategic questions @edkless
- 16. 16 #SageSummit Marcus Buckingham’s 12Statements • I know what is expected of me at my job. • I have the materials and equipment I need to do my job right. • I have the opportunity to do what I do best every day. • In the last seven days, I have received recognition or praise for doing good work. • My supervisor seems to care about me as a person. • There is someone at work who encourages my development. • At work, my opinions seem to count. • The mission/purpose of my company makes me feel my job is important. • My co-workers are committed to doing quality work. • I have a best friend at work. • In the last six months, someone has talked to me about my progress. • In the last year, I have had opportunities to learn and grow. @edkless
- 17. 17 #SageSummit Fred Reichheld’s UltimateQuestion What is the likelihood that you would recommend our product/service to a friend or colleague? @edkless
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- 20. 20 #SageSummit What to DoNext • If you are not going to commit to something, do nothing • Research various strategic planning tools (aka diets) and decide to which one you can commit • Commit! Commit! Commit! @edkless
- 21. 21 #SageSummit Questions? • Send anyquestions you may have about this session to the following email by August 15: @edkless ConferenceSessions.NA@sage.com
- 22. 22 #SageSummit Session survey • Completea survey for this session! @edkless http://goo.gl/2MUPWW Session code: GN-26 Session title: Creating strategy in a small business