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MARKET RESEARCH 
RESULTS 
BY RUVIMBO CHIMANIKIRE
This pie chart shows the age of the 
people surveyed 
Age 
14 – 16 
15 – 17 
18 – 20 
21 + 
Over 50% of the people surveyed fitted into the 14 – 16 years old 
age bracket, with age bracket 15 – 17 coming second.
35 
30 
25 
20 
15 
10 
0 5 
Results to the question: what genre 
of music do you listen to most ? 
From these results I gathered that most people listen to Hip-Hop, Rap and Pop music 
the most.
Question: do you read music 
magazines? 
No 
Yes 
The bigger majority said No to this question.
Question: do you buy music 
magazines? 
No 
Yes 
More people read music magazines 
than buy them.
Question: do you follow your 
favourite artists on social networking 
No 
Yes 
sites? 
Nearly 100% of the people surveyed said that they follow their favourite 
artists on social networking sites.

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Market Research Results

  • 1. MARKET RESEARCH RESULTS BY RUVIMBO CHIMANIKIRE
  • 2. This pie chart shows the age of the people surveyed Age 14 – 16 15 – 17 18 – 20 21 + Over 50% of the people surveyed fitted into the 14 – 16 years old age bracket, with age bracket 15 – 17 coming second.
  • 3. 35 30 25 20 15 10 0 5 Results to the question: what genre of music do you listen to most ? From these results I gathered that most people listen to Hip-Hop, Rap and Pop music the most.
  • 4. Question: do you read music magazines? No Yes The bigger majority said No to this question.
  • 5. Question: do you buy music magazines? No Yes More people read music magazines than buy them.
  • 6. Question: do you follow your favourite artists on social networking No Yes sites? Nearly 100% of the people surveyed said that they follow their favourite artists on social networking sites.