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CREALOGIX	Digital	Learning
Transform	Your Business	With Digital	Learning
Dr.	Daniel	Stoller-Schai,	Head	Sales&Marketing
CCEC	|	21.	Workshop	– Technology	Driven Change
09th of June	2016,	Campus	Soest
CREALOGIX	www.crealogix.com
Fintech Company	|	400	employees
Zürich|Vienna|Stuttgart|London|Singapore
ca.	60	CHF	Mio turnover
Digital	Learning
Redefining	Learning
Our	Mission
International	Player	in	Digital	Learning
Our	Vision
Our Portfolio
Learning	for networked,	
multilocal,	flexible	enterprises
• Learning	on	any screens
• Personalized Learning	based	on	job	
roles/competencies/skills
• Learning	Analytics	for	efficient	learning	based	on	
neuro	science
• Learnbots	giving	recommendations,	e.g.	career	
paths
• Formal	and	informal	learning	(70:20:10)	
including	Performance	Support	(e.g.	Internet	of
Things)
• Massive	Open	Online	Courses	(Corporate	
MOOCs)
• Integration	of	Gamification	into	the	learning	and	
development	process
• Learning	Record	Store	(LRS)	with	Personal	
Learning	Records	for	longlife learning
Transform	Your Business	with Digital	Learning.
#1:	Make Learning	part of the transformation
Learningvision/	-
strategiy
Selfdirected Learning
Collaborative	Learning
Social	Learning
ReviewedLearning (Tests/Exams)
Competencies
Technology	Systems	/-platform
LEARNING-HOUSE
Digital	
Transformation	
Strategy
Digital	Transformation	Competencies
Transform	Your Business	with Digital	Learning.
#2:	Invest in	future Competency-Sets
Learner	Competencies
1. Collaboration	Competency
2. Self	directed	Learning	Comp.
3. Search	Competency
4. Judging	Competency
5. Selection	Competency
6. Planning-/Organizational-
Competency
7. Language-/Speaking	
Competency
8. Compliance	Competency
9. Tool-Competency
Trainer	Competencies
1. Web-Teaching	Competency
2. Coach-/Mentor	Competency
3. Didactical	Reduction	
Competency
4. Community-Competency
5. Administrator	Competency
6. Visualization	Competency
7. Support	Competency
8. Performance	Competency
9. Tool-Competency
Competeny-Sets
Transform	Your Business	with Digital	Learning.
#3:	Bring	Learning	to the cloud /	stakeholders
Learning	
Shop
Learning	
Record
Store	(LRS)
Learning	
Recomm.
System
LMS Authoring
Gamifi-
cation
Time2Learn
Learning	
Analytics
Shared
Frontend
Configuration /	mulit-client	capability
Authentication	/	User	Management
Shared
Services	
(Upload,	
Print	etc.)
API
LTI
Mail
DIGITAL	LEARNING	HUB
@
^¨ %
›
ž
a
ç
€
2 
Digital	Transformation	Infrastructure
Transform	Your Business	with Digital	Learning.
- Use cases and examples -
Customer	Education	–
Convince	your	customers
E-learning is fast	becoming a	
differentiator,	one that gives leading-
edge firms a	powerful	new tool for
marketing themselves to customers.
Source:	Aldrich,	C.	(2000),	'Customer-Focused E-Learning:	The	Drivers.',	
Training	&	Development	54(8),	34--36,38.
»
How can you educate your
customers?
Learning	Nuggets
e.g.	
Product/Service	
Edutainment
Webinars
e.g.	Access	to
Opinion	leaders
Customer	
Communities
e.g.	Product
Management	
Communities
Onboarding
e.g.	Onboarding
Suitability,	Certify
your suppliers
Webinars
(mobile)	eBanking Application
Onboarding	Suitability
Activation	
investment	product
Certification
Per	investment	
product:
- Tests
- Certificate
Activation	
investment	product
Activation	
investment	product
Activation	
investment	product
ActivationTraining	and	TestsProducts
Investment	funds
• Direct	investments
• Strategy	funds
Derivatives:
• Warrants/Options
• Structured	products
Direct	Investments
• Shares
• Bonds
Alternative	investments
• Currencies
• Prec.	metals
• Real	estate
Workplace	Learning	–
Instruct	your	workforce
Performance	Support	in	
production	hall
16
Triggers	for	learning	resources:	Indoor	
Positioning	Systems	(iBeacon,	Eddystone),	RFID	
Chips,	QR	Codes,	Error	Codes	etc.
©	Vcomm 2013
Sales	training	in	3D	environment
©	Vcomm 2013
Sales	training	in	3D	environment
Mobile	Learning	–
Multiply	learning	opportunities
Multiply learning opportunities
Seamless (mobile)	learning experience
Start	- LMS
Workplace
Learn- Smartphone
Public	
transportation
Test	- Tablet
At	home
Completion!
Workplace
• Responsive
• No	Flash
• No	WYSIWYG	
Editors
• Touch-
optimized
• Etc.
Onboarding	–
Involve	your	new	hires
23
CommunitiesOnboarding programs
Expert	webinars
Interactive	Groups
Gamification	–
Engage	your	employees
26
27
Leadership	Training	–
Empower	your	high	potentials
High	tech
Formal
Self-directed
High	touch
Informal
Collaborative
Flipped	Classroom
Summary
Transform	Your Business	with Digital	Learning.
• Make Learning	part of the transformation
• Invest in	future Competency-Sets
• Bring	Learning	to the cloud /	stakeholders
Starting points
• Customer	Education
• Workplace Learning
• Mobile	Learning
• Onboarding
• Gamification
• Leadership	Training
Thank you
Dr.	Daniel	Stoller-Schai
Head	Sales &	Marketing
CREALOGIX	AG
Digital	Learning	
Baslerstrasse 60,	Postfach
8048	Zürich
Switzerland
+41	58	404	82	33	Direct
+41	58	404		80	00	General	
daniel.stoller-schai@crealogix.com
http://digital-learning.crealogix.com/

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