This is a brief description of the stages of change an organization and a person experiences. The Danger Zone represents the critical section where individuals can "check out".

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Initial Optimism Long SlideJumping In Rock Bottom Success!Climbing Up
DANGER ZONE DANGER ZONE
 Lots of energy and enthusiasm
 Excitement about the benefits
 People are generally supportive
 Plans are general
 Kick off meetings
 Extensive announcements etc.
 Planning is more detailed
 The change is going to happen!
 Progress is not as fast as hoped
 Frustration is common
 Doubt has begun to creep in
 Lots of “Plan B” discussions
 “It can’t get any worse!”
 “It was better before”
 Costs and timelines are exceeded
 Small victories are emerging
 Some optimism begins
 “We might just pull this off”
 Results are achieved
 Sense of team re-emerges
 “We made it!”
DANGER ZONE
People need to see small
victories to avoid sliding
backwards
People can check out both mentally
and physically
People begin to lose confidence in
themselves and the team