Using Social Media In
The Patient Centered Medical Home
Mike Sevilla, MD
Family Practice Center of Salem
Salem, Ohio
MikeSevillaMD.com
June 20, 2014
Basic Social Media Tips
• Extension of Current Communication Plan
• What’s The Message?
• Who Is Your Audience?
• Use Pictures/Photos
• Story Telling
• Using Twitter At Conferences
• @DrMikeSevilla – 17,000+ Twitter Followers
Social Media & Medicine: Best Practices
• Patient Education
• Dispelling Myths
• Advocacy & Storytelling: The
Power of the Narrative
Social Media Footprint
Summary
• What is your communications plan?
• How can Social Media amplify this?
• Find a Social Media Champion
• Social Media Footprint
• What are you passionate about?
• Tell Your Story
DrMikeSevilla.com
Thank you!

Using Social Media In The Patient Centered Medical Home

  • 1.
    Using Social MediaIn The Patient Centered Medical Home Mike Sevilla, MD Family Practice Center of Salem Salem, Ohio MikeSevillaMD.com June 20, 2014
  • 9.
    Basic Social MediaTips • Extension of Current Communication Plan • What’s The Message? • Who Is Your Audience? • Use Pictures/Photos • Story Telling • Using Twitter At Conferences • @DrMikeSevilla – 17,000+ Twitter Followers
  • 13.
    Social Media &Medicine: Best Practices • Patient Education • Dispelling Myths • Advocacy & Storytelling: The Power of the Narrative
  • 24.
  • 31.
    Summary • What isyour communications plan? • How can Social Media amplify this? • Find a Social Media Champion • Social Media Footprint • What are you passionate about? • Tell Your Story
  • 32.

Editor's Notes