According to research from Content Marketing Institute and MarketingProfs, 77% of B2C marketers and 93% of B2B marketers are doing content marketing. That’s a lot of blog posts, webinars, SlideShare presentations, and ebooks.
With so much content being produced, how do you ensure yours stands out? In this presentation, we share tips from content marketing experts on how to make your content unique.
We also provide a framework for thinking about how to make your content stand out.