With so much information being published, so many devices to display it on, and design trends in constant flux, it can be hard to keep your website in good shape.
Not only do you need to deliver content and functionality today, but also when the next disruptive technology comes along.
How to keep up, let alone get ahead? The answer lies in future-friendly content, which is stored, structured, and connected outside any user interface.
A CMS that uses a structured-content approach is necessary to re-use, re-mix, and re-style content for omnichannel publishing.
In this presentation, Carrie Hane, Principal Strategist of Tanzen, will show how subject domain modeling combined with content modeling sets the stage for a cross-discipline, content-centric implementation process.
Instead of developers guessing what content types are needed to support the content, specifications are developed collaboratively. The result is a faster build and easier content management.