Greening the Data Center: The IT Industry's Energy Efficiency Imperative

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Discover the findings of a recent study from the Lawrence Berkeley Laboratories about the billions of dollars spent annually in energy costs to power servers, cooling and auxiliary infrastructure equipment. This presentation also will outline issues relating to energy efficient technology and environmental stewardship in the data center.

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Greening the Data Center: The IT Industry's Energy Efficiency Imperative

  1. 1. Greening the Data Center: The IT Industry’s Energy Efficiency Imperative Larry Vertal, Senior Strategist Advanced Micro Devices
  2. 2. Why All the Interest in Data Centers? Building the case for Government Incentives/Regulation… HR 5646 1. Directed EPA to study energy efficient servers and data centers 2. Directs federal agencies to consider energy efficiency for server purchases • Critical national and global infrastructure • Surging demand for data processing and storage • Rising energy intensity leads to higher cost of delivering information services • Power and cooling limits in existing facilities • Driving data center building boom • Cost of electricity and supporting infrastructure now surpasses capital cost of IT equipment • Impact on regional power grids 2

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