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The Strategy behind Target’s Programmatic Investment, Digiday Programmatic Summit, November 2016

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Brent Rosso presentation at DPROG in Palm Beach, FL, November 2016

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The Strategy behind Target’s Programmatic Investment, Digiday Programmatic Summit, November 2016

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  2. 2. overall lift 43% lift among essentials products purchasers 32% lift among allergy purchasers with kids 46%

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