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Leaner,
Meaner
Design @dhendee
Leaner,
Meaner
Design @dhendee
carbonfive.com
carbonfive.com
carbonfive.com
“How should we
build it?”
“What should we
build?”
SFMOMA
SFMOMA
Asian Art Museum
Asian Art Museum
Hire some rad
designers.
Hire some rad
designers.
Hire some rad
designers.
Cross-train.
Cross-train.
Cross-train.
Effective
Simple
Iterative
Collaborative
Lean UX
Agile Product
Development
Top 3
Empathy interviews
Opportunity statement
Provisional personas
Experience map
Six-up sketches
Paper prototypes
Wireframe walkthrough
Story writing & mapping
Cross-functional pairing
Three on Thursdays
Empathy interviews
Six-up sketches
Three on Thursdays
Opportunity statement
Provisional personas
Experience map
Paper prototypes
Wireframe walkthrough
Story writing & mapping
Cross-functional pairing
Empathy
Interviews
d.school
Empathy
Interviews
d.school
Talking to
customers is
great...
...unless you’re an
introvert.
The FORD
technique.
Lifehacker
Family
Occupation
Recreation
Dreams
Lifehacker
“When’s the last
time you ____?”
d.school
“When’s the last
time you visited a
museum?”
Asian Art Museum
“When’s the last
time you swiped
your credit
card?”
Square
“When’s the last
time you talked
to someone
remote at least
10 minutes?” Skype
How/Why
Laddering
d.school
Do they have the
problem?
How do they solve
it now?
“Who should I
talk to next?”
Needs & Insights
Externalize
Externalize
Six-up
Sketches
LUXr
Structured
Brainstorming
Six sketches...
...in six minutes.
...in six minutes
Group ownership
of ideas.
Chown
/CHōn/ v.
To change the
ownership of a file [or
idea]. @dhendee?
“How might we
__________?”
d.school
“How might we
use technology to
reduce fraud?”
Square
“How might we
extend our visitor
experience?”
Asian Art Museum
“How might we
facilitate valuable
conversations?”
Skype
Show & Tell
Show & Tell
Dot-vote
d.school
Prototype
Prototype
Three on
Thursdays
LUXr via Carbon Five
Guerrilla Usability
Testing
Steve Krug, Don’t Make Me Think
Write a screener.
“Are you a
consultant who
uses video chat in
your work?”
Skype
“Do you never
carry any cash in
your wallet?”
Square
“Have you visited
a Bay Area
museum in the
past year?”
Asian Art Museum
Craigslist
TaskRabbit
LinkedIn
Externalize
9am
11am
1pm
9am
11am
1pm
Empathy Interview
Single use case.
Think Aloud
Protocol
“What do you
think will happen
next?”
One idea per
sticky.
One idea per
sticky.
Only fix the three
most broken
things.
Only fix the three
most broken
things.
So Now
What?
Just go back to
your desk and do
the job it says on
your business
card.
Be agnostic.
But Why?
On your next
feature...
...try six-up
sketches.
At your next
hackathon:
Talk to People
Create Together
Experiment
Now who’s
a designer?
Thanks!
Thanks!
stickies.io
storymapper.io
Tinderbox
@carbonfive

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