Book Review

1. BOOK REVIEW
MOTIVATION METHODS THAT WORK
Reviewer
Dewan Ashraful Islam
Roll: F-612
P63rd Foundation Training Course
Date:

2. Flow of Presentation
 About the Book
 About the Author
 Objectives
 Techniques
 Chapter lists
 Review by chapter wise
 SWOT Analysis
 Recommendations

3. About The Book
Book : Motivation Methods That Work
Author Name : Robert A. Ullrich
Publication Info: Prentice-Hall, Inc.,
Englewood Cliffs, New Jersey.
Published On 1981
No. of Pages : 149
Price : $1.48
ISBN No. : 0136038603

4. About The Author
 Robert A. Ullrich, Associate Dean, Owen Graduate
School of Management, Vanderbilt University in
Nashville, TN
 Some Books Name: i) The robotics primer: The
what, why, and how of robots in the workplace.
ii) The American Work
Force: Labor and Employment in the 1980's (ITT
Key Issues Lecture Series)
iii) A theoretical model of
human behavior in organizations;: An eclectic
approach
 He Passed away on January 14, 2015, at Newport
Hospital.

5. Objectives
 A Book for manager.
 Demonstrates a no. of motivation
techniques .
 Oldest techniques.

6. Techniques
Case Histories
Empirical data
Theory of motivational techniques

7. Chapter Lists
1. Alienated Workers
2. Alienated, Calculating and Committed Workers
3. Calculating Workers
4. Turning Self interest Into Teamwork
5. The Committed Workers
6. From Commitment to Achievement
7. Using Consultants Effectively

8. Chapter One
Alienated Workers
Desired GoalDesired Goal
Positive ReinforcementPositive Reinforcement « Praise, Reward
MonitorMonitor
Set GoalsSet Goals « Define desired behaviors to be
measured
Alienated WorkersAlienated Workers « Isolated, bored
Case Study: Bell laboratory Janitors

9. Chapter Two
Alienated, Calculating, and Committed Workers
2ill-
structured
Development
of Technology
Well-
structured
Alienated Calculative Committed
Orientation Toward Work
Survey-feedback
System Four
Positive
reinforcement
M.B.O
Job Enrichment
1
3
4
2
Work Settings and Appropriate Techniques
Incentive
Systems
 Ill-structured
works
 Well-
structured
works

10. Chapter Three
Calculating Workers
 Means of achieving personal gratification.
Techniques:
a) Incentives Program : Increasing Productivity
i) Incentive rewards for output where employees
had little or no control.
ii) Individual plans are installed where group plans
are more appropriate.
iii) Standards should be regularly reviewed
iv) Size of the incentive bonus to be paid
b) Disincentives Program: Alternate program for
appropriate condition.
Case
Study:
Water
Meter
Division
Of the
Philadel
phia
Water
Dept.

11. Chapter Four
Turning Self interest Into Teamwork
Screening CommitteeScreening Committee
Baseline measure of laborBaseline measure of labor
productivityproductivity
Production CommitteeProduction Committee
Case Study
Desoto, Inc., a
manufacturer of
paint in the
USA.
Scanlon Plan

12. Chapter Five
The Committed Workers

13. Chapter Six
From Commitment to Achievement

14. Chapter Seven
Using Consultants Effectively

15. SWOT Analysis

16. Recommendations
 This is a book for managers.
 Dear fellow colleagues, should read this book
and get knowledge about the oldest but easy
and effective motivation techniques that will help
you to bring the best outcomes from your
subordinates.