Our vision is to increase startup teams’ cohesion and interaction - psychological safety: Empowering teams to resolve and monitor their spats, disputes & founder conflict, in real-time

1. “65% of startup teams
fail due to
founder conflict”
Harvard Professor, Noam Wasserman
THE FOUNDER’S DILEMMAS
We don’t think “founder conflict” per se,
is the cause of the failure but
UNRESOLVED founder conflict, and its effects.
We think accelerators and investors should
be interested enough to test this idea.

2. OUR MISSION
Is to help resolve founder conflict, and
increase startup teams’ cohesion
and decision-making skills
ie. psychological safety.
To create an AI toolkit that helps resolve
and monitor a team’s spats, disputes and
founder conflict in real-time. Helping
startup accelerators and investors
predict, and increase the probability
of a startup team’s success.
OUR VISION

3. des@spatz.ai | spatz.ai | Desmond Sherlock
Welcome to…

4. When founders disagree we can get
defensive of our “precious” ideas, and poor
behavior will occur, on occasion. We think
that with little or no recourse to resolve
these spats, disputes and founder conflict,
they can remain unresolved and fester. This
can cause a loss of team cohesion, resulting
in poor decision-making, and possibly
causing most startups to fail.
NINE OUT OF TEN
startups are failing!
THE
PROBLEM
“NO!
(
> <
(
> <
OUR HYPOTHESIS
“I’m right!”
I’m right!”

5. OUR PROPOSAL
During a team’s difficult decision-making debates, team members use SPATZ
APP to caution poor behavior, in real-time. Behavior like overly dogmatic
language, getting personal or just getting angry. If acknowledged/resolved, we
can move on. But if the caution is challenged it gets escalated and can
eventually be reviewed by the Spatz AI & Startup Network, to help resolve it.

6. By using the Spatz app we can build the data from the resolved and unresolved
results of teams’ spats, disputes or founder conflict, to help investors predict and
increase the probability of a team’s success.
MONITORING A TEAM’S RESOLVED & UNRESOLVED SPATZ STATUS
SPATZ AI & ML DATA
124 SPATS IN TOTAL - EXAMPLE ONLY
1) 75 (60.5%) SPATS – RESOLVED
2) 35 (28.2%) DISPUTES – RESOLVED *Escalated from Spats
3) 10 (8.1% ) CONFLICTS – RESOLVED *Escalated from Disputes
4) 3 (2.4% ) VOTES BY NETWORK – RESOLVED *Escalated from Conflicts
5) 1 (0.8% ) UNRESOLVED - RECOMMENDATION MADE BY NETWORK
PREDICTED SPATZ DATA BASELINE

7. Our initial focus is researching teams in startup accelerators and incubators.
Supplying their first batch of startup teams with the Spatz AI toolkit for free.
• Use the opportunity to start to gain data from the teams
• And generally study the toolkits effects and usage
OUR MARKET
7000+ 100,000+ 300,000+
STARTUP ACCELERATORS STARTUPS TEAMS FOUNDER TEAM MEMBERS

8. FREE FOR ALL ACCELERATORS’ FIRST BATCH OF STARTUP TEAMS
Any startup accelerator can use for free on their first batch.
Then we charge a SaaS fee per team to the accelerators,
incubators, and to any investors interested in the data.
BUSINESS MODEL
$100/team/program
SaaS fee per team, per batch
Accelerators/Incubators
$210,000 Revenue
1st Year
100 Accelerators
2,100 Teams

9. 1. DESMOND SHERLOCK
Co-founder of TRIPCOVER
and Pablow Inc.
Author of Rethink Perfect
Industrial Designer
We will have 3 founders of SpatzAI
1. Des Sherlock has been working on the workplace
design for some 17 years
2. Our psychology research assistant (need to find)
3. Our AI and ML Data Scientist (need to find)
THE TEAM
Psychology Research Assistant AI & ML Data Scientist
2. Need to Find 3. Need to Find

10. Contact: Desmond Sherlock
Website: Spatz.ai
Email: des@spatz.ai
Blog: Object123.com
AI Toolkit to help resolve & monitor team
spats, disputes, and founder conflict
Thanks for watching
our presentation.