The document provides information about women entrepreneurship and Indian business leader Chanda Kochhar. It defines a women entrepreneur and lists some key qualities including accepting challenges, ambition, hard work, and leadership skills. It then discusses Kochhar's career path at ICICI Bank, where she transformed it from a corporate bank to a retail bank. Under her leadership, ICICI Bank became the largest private bank and second largest bank in India. The document outlines Kochhar's educational background and the various roles and responsibilities she has held throughout her career. It also lists the many awards and accolades she has received for her success in the financial sector.

1. A CASE STUDY ONWOMEN
ENTREPRENEURSHIP

2. WOMEN ENTREPRENEURSHIP

3. WHO ISA WOMEN
ENTREPRENEUR?
It may be defined as a woman or group of
women who initiate, organise and run a
business.
Government of India has defined women
entrepreneurs as owning and controlling
an enterprise with a woman having a
minimum financial interest of 51% of the
capital and giving atleast 51% of the
employment generated in the enterprise
to women.

4. QUALITIES OF AWOMEN
ENTREPRENEUR
ACCEPT CHALLENGES
AMBITIOUS
HARDWORK
PATIENCE
MOTIVATOR
LEADERSHIP QUALITIES
CONSCIOUS
EDUCATED
INTELLIGENT

5. FUNCTIONS OF A WOMEN
ENTREPRENEUR
PLANNING ORGANISING
DECISION
MAKING
RISK
BEARING
INNOVATION

6. MD, CEO,
ICICI Bank

7. INTRODUCTION
 Chanda kochhar is currently the Managing Director (MD) and
chief Executive officer(CEO) of ICICI Bank. ICICI Bank is India’
s largest private bank and overall second largest bank in the
country. She is widely recognised for her role in shaping the
retail banking sector in India and for her leadership of the ICICI
Group, as well as her contributions to various forums in India
and globally.
 In 2014, She has been named among Fortune’s 50 most
powerful women in business for the fourth consecutive year.
Under the leadership of kochhar, ICICI has transformed itself
from corporate bank into a retail bank , and now a universal
bank.

8. EARLY LIFE
 BORN : jodhpur , Rajashthan
 SCHOOL: St. Angela Sophia School, Jaipur.
 B.A.: Jai Hind College , Mumbai
 M.B.A.: Jamnalal Bajaj Institute of Management Studies, Mumbai.
 Wockhardt Gold Medal : Excellence in Management Studies
 J. N. Bose Gold Medal : Cost Accountancy: highest marks in the same
year.
 SPOUSE: Deepak Shandilya, A wind energy entrepreneur and her
Business schoolmate.

9. CAREER
Chanda Kochhar started her professional career in the year 1984 and can
be divided into three phases.
 1984-1993
The first phase is that from year 1984-1993. It was the year 1984 that she
joined “The industrial credit and investment corporation of India Ltd”(ICICI
ltd) as a management trainee. In her initial year in ICICI , she handled
project appraisal and monitoring and various projects in petrochemicals,
textile and cement and paper.
1993-2006
The second phase was from 1993-2006. It was in this intermediate phase
of her life that she was sent to be a part of a core team of bank and set it
right. After 10 years of working in the same bank she was given the
responsibility to be the General Manager in 1994 followed by which she
became the Deputy General Manager in the year 1996. She headed the
infrastructure Industry Group of ICICI.

10. CONTINUED……
In 1999, she was promoted as the General Manager and became
the head of ICICI’s ‘Major Client Group’ which handled
relationships with top 200 clients of the organisation. In the same
year she started handling the strategy and E-commerce divisions of
ICICI. Under Kochhar’s leadership, ICICI began its retail business in
2000 and in the next five years ,became ‘The biggest retail financer
in India. In 2001, she became the Executive Director of ICICI Bank.
2006-till now
Finally the third phase started in 2006 and continuing till now. In
April 2006, Chanda kochhar was given the designation of Deputy
Managing Director of ICICI Bank . Using her unique skills she
started to handle both international and corporate business of ICICI
Bank .Her designation was also advanced to Chief Financial
Officer(CFO),Joint Managing Director(JMD) and also the Official
spoke person from 2007 to 2009.

11. ROLES AND RESPONSIBILITIES
Also Mrs Kochhar is a director of different companies of ICICI
Group. She is the honourable chairperson of ICICI Bank Eurasia Ltd
Labiality Company. Today, being the MD and CEO of ICICI, She is
also director of ICICI International Ltd and ICICI Prudential Life
Insurance Company Ltd.
In addition to her responsibilities at the ICICI Group, Mrs
Kochhar is a member of the Prime Minister’s Council on Trade and
Industry, the Board of Trade, High level Committee on Financing
and Infrastructure , US-India CEO Forum and UK –India CEO Forum.
She is a member of the Indian Council for the Research on
International Finance and International Monetary Conference. She
was co-chair of the World Economic Forum ‘s Annual Meeting in
2011.
Kochhar ‘s turnaround of ICICI has earned her many accolades and
reward.

12. HOW ENTREPRENEURIALQUALITIES
IN Ms. CHANDAKOCHHAR LED HER
TO THE TOP OFSUCCESSLADDER…….

13. QUALITY OF LEADERSHIP
The ability to influence a group toward the achievement of
goals.
 Her leadership qualities grown with the banks growth.
 Transformed ICICI from a corporate bank into a retail bank.
 Joined the corporate side of the bank.
 She set up the infrastructure-financing practice for the bank.
 Set up the retail-banking division for ICICI and grew it substantially.
It was her leadership traits which made the ICICI bank
the 'Best Retail Bank in India'
for five consecutive years.

14. ABILITY TO ADAPT TO CHANGES
 Constant challenges have helped Kochhar to
develop and adapt herself to the country’s and the
company’s evolvement.
 Moving from corporate banking to retail banking to
international banking to supervisory roles has
helped her to completely reinvent herself.
 But every move fed on the previous one. When she
moved from corporate to consumer banking, she
brought a lot of synergy with her.
 When she moved from consumer banking to
international banking, she brought a lot of insights
from India which could be implemented globally.

15. ABILITY TOTAKE CHALLENGES
 After her father died when Chanda was 13, her
mother worked as a designer in a clothing boutique to
support her three children. “She went from being a
housewife to a determined career woman,
 In 2000, she decided to keep the bank open for twelve
hours in a day when other banks were open for four
to seven hours a day.
 She was also one of the bankers who came up with
electronic banking and installed 2000 ATM machines
all over India.
 Head of internet banking division to start up and grow
E-banking.

16. AMBITIOUS
Set up the retail-banking division for ICICI
and grew it substantially.
The head of India’s ICICI Bank is transforming
her business with conservative lending and
tactical cost cutting.
 A determined woman, with an ambitious
goal – She wants ICICI to be among the
world's twenty biggest banks within the next
decade. It's a challenge she says she's more
than ready to tackle.

17. QUALITY OFPATIENCE
 September 2008 : Lehman Brothers filed for bankruptcy.
 The financial industry shattered.
 Chanda Kochhar : Found herself in the middle of a
potential company catastrophe.
 Anxious customer’s long lines at ATMs, wanting to
withdraw their assets and close their accounts.
 Chanda did what most executives would do in a similar
situation.
 As spokesperson : reassured the country via TV and
other media outlets that their money was safe.
 Unlike most executives, however, she did much more
than that. She did not panic on situation and handled it
carefully.

18. OPTIMISTIC
 An eternal optimist she does not
shriek away from challenges.
She believes that new entrants
cannot disrupt large banks and
that competition provides the
best value to consumers.
 She has also handled criticism
from the predominantly male
bastions of the Banking sector
for her radical reforms with
quiet dignity and only let her
work speak for itself.

19. MANAGINGFAMILY AND BUSINESS
TOGETHER
 Her awards make her no different and
when it comes to managing her family
and children. She continues to manage
their routines, even though they are
quite grown up. She also supervises
what is happening at home.
 She is tough at work, but she never
discusses her work or her problems at
home. She has gone through the
routines of handling the kids
homework and completed their cut-
paste projects till late .
 She has also taught her children to be
independent and manage their lives on
their own to an extant which is a very
important for children who have
working parents.

21. Kochhar’s strategy to keep ICICI on growth trends
 Things have changed quit dramatically for ICICI Bank which
today has a asset size of Rs.5.36 lakh crore up from Rs3.79 lakh
crore in 2008-09, when Kochhar took charge. The proportion of
low-cost current –account-saving account (CASA) deposits has
grown substantially from 28.7 per cent of total asset in 2008-09
to 43.3 per cent in 2012-13.
 The focus on better management of risk has led to a dramatic
improvement in credit quality and credit cost or the cost of
provisions the bank makes against bad loans – declined from
2.2 per cent of total asset to just 0.8 per cent in financial year
2012-13.
 A mixed strategy is followed, on one hand cost were being cut
and high-cost deposits were being shed. On the other , the
branch network was being expanded. Internally ,from a product
centric model where segmentation was done on the basis of
deposits, home loans ,car loans and the like, the bank moved to
customer segmentation.

22. SUCCESS MANTRA
“It's been a long and exciting
journey, but a journey full of
focus and hard work. And I
think a journey full of saying
'yes, I'm willing to take the next
challenge. I'm willing to; I have
the confidence of moving
through it and producing some
good results.“

24. Awards and Accolades
2014
 Named among fortune’s 50 most powerful women in
business for the fourth consecutive year.
 Received the “Mumbai women of the Decade.”
2013
 Ranked as the most powerful women in business in India
for the third consecutive year in fortune’s list of ‘50 Most
powerful Women in Business: The Global 50.’ She is
among the four most powerful women in business in the
world,according to the list.
 Conferred the “AIMA JRD TATA Corporate Leadership
Award” 2012

25. Continued…
 Recipient of the 4th Asian Corporate Director Recognition Awards
2013.
 Ranked as the most powerful business women in India in the
Forbes list of ‘The World’s 100 most powerful women 2013.’
 Received the “Transformation Leader Award” by NDTV Profit
Business Leadership Award 2012.
 Featured for the third year in a row in the power list 2013 of 25
most powerful women in India by India Today.
 Is the only Indian to be featured in the Dow James list of Most
Influential Female Executive in the world of the last decade
 Awarded the business person of the year 2012 by Business
India. She is the first woman recipient of this award in 31
years.

26. 2012
 Topped the list of “50 Most Powerful Women in Business.”
by the fortune India.
 Ranked 18th in Fortune’s List of 2012 Business Person of
the year. This is fortune’s annual ranking of 50 global
leaders who are “the best in business.”
 Ranked 59th in the world’s 100 most-powerful women by
Forbes.
 Named amongst the nine Indian Women in the Forbes
inaugural ”Asia Power Businesswomen” list.
 Ranked fifth in the list of the “Most Powerful CEOs” in
India by the Economic Times and first in the list of “Top
Women CEO’s” in the country.

27.  Conferred with CNBC Asia’s India Business Leader of the
year award and CSR award.
 Named the Business Person of the Year by Business India.
 Named amongst the “25 most powerful professional
women” in the country India today for the second year.
2011
 Ranked fifth by Fortune in the international list of “50
Most Powerful Women in Business.”
 Ranked 17th among the “25 Most Powerful CEOs” in Asia
by Fortune.
 Ranked 43rd “Most Powerful Women” in the world by
Forbes.
 Named among the “50 most influential people in global
finance” by Bloomberg markets magazine

28.  Named among the “two best Indian CEO” in an annual
poll by Finance Asia.
 Ranked 10th by financial times in the “Top 50 Women in
World Business”.
 Received the “Global Leadership Award” from the VS-India
Business Council.
 Named “Most Powerful Women in Indian Business” by
fortune India.
 The first woman to be named as the “Business Leader of
the Year” by the Economic Times.
 Featured in the “Hall of Fame – Most Powerful Women in
Indian Business” by business today.
 Conferred with the “Transformational Business Leader
of the Year” award by all India management
association.

29.  Conferred with “Padma Bhushan” which was given
away by president in a ceremony at Rashtrapati
Bhawan.

30. 2010
 Ranked 10th in the list of “Most Powerful Women in
Business” by fortune.
 Ranked 92nd in the list of “Most Powerful Women” in
the world by forbes.
 Conferred with the “Outstanding Woman Business
Leader of the Year "award by CNBC TV18
 Conferred with the “Banker of the Year Award” by
Financial Express.
 Featured in the list of “30 most powerful women
leaders” in business today for eight consecutive years
from 2002 to 2010.

31. Conclusion
Chanda Kochhar’s ability to manage such a huge organization
and being it the best profits ever keeping the employees
highly contented is the most admiring quality about her. We
have heard that a leader is tested during critical times. It
shows her decision making power. In year 1991, when
country was dwindling under financial pressure from all
corner, it was then the concept of privatisation of bank was
done.
Her abilities in the financial sector were highly
appreciated in the company which got her a post of
general manager in 1994. It makes this person admired all
around the nation. The HR communication qualities of a
leader can be seen in the manner she convinced the
customers to use the services of privatised bank in the era.
.

32. Looking at the designation changes in Kochhar’s career , it
become clear that she had to manage different team at
different times and also in quick succession. Being manager of
so many companies alone, and patting all of them at the apex
in their respective fields also shows her ability to manage
parallel work functions.
Finally one can admire Chanda Kochhar for the fact that she
has not inherited success. She has gone through all the phases
of struggle before even leading a single team.
For her, many a times excelling at work meant giving up on her
personal priorities. “There were so many occasions when I
wasn't around for my kids or my husband. But we learnt to
work around it.” said kochhar. In many ways her children have
motivated too.

33. References
Wikipedia.org/wiki/chanda-kochhar
www.forbes.com/profile
www.icicibank.com
www.businessnew,com
www.toi.com
www.weforum.com
Articles.economictimes.com

34. SS