See why thousands of car dealerships nationwide are looking to DealersLink and its built-in OEM Build Data to gain a competitive edge over other dealers in their region.

1. Practical Applications
OEM BUILD DATA
www.dealerslink.com

2. Practical Applications
OEM BUILD DATA
ACROSS THE NATION, CAR DEALERSHIPS ARE
USHERING IN THE MODERN ERA, LEAVING
THEIR COMPETITION IN THE DUST.
HOW?
The answer lies in the data.

3. OEM BUILD DATA
Using OEM build data, a key feature of the DealersLink platform, car dealers are turning
their dealerships into well-oiled, sales machines, efficiently and accurately appraising
and listing any kind of car that comes onto their lot. This ground-breaking technology
allows dealers to instantly see all vehicle features and original package prices. With
OEM build data from DealersLink, you can truly see the value behind any car.
Practical Applications

4. APPLICATIONS OF
OEM BUILD DATA
Practical Applications
OEM BUILD DATA
~ Carly Fiorina, Former CEO of HP
“The goal is to turn data into
information, and information
into insight.”
Generate compelling and
accurate listings to all
online sites in just a
couple clicks.
OEM
MERCHANDISING DATA
Automatically pull all
factory equipment and
options.
This presentation contains screenshots and use
cases of DealersLink OEM Build Data.
OEM
APPRAISAL DATA

5. Appraisal
Data
01
Appraisals
OEM BUILD DATA
COMPETITIVE SETS
Use more accurate comp data
to find deal pockets and to
devalue a trade.
SIGHT UNSEEN APPRAISALS
Use exact OEM Data to more
accurately appraise vehicles
sight unseen.
OFF BRAND VEHICLES
Use OEM Data to accurately
appraise off brand vehicles.
www.dealerslink.com

6. APPRAISALS
Use more accurate competitive data to find deal pockets.
Appraisals
OEM BUILD DATA
www.dealerslink.com

7. APPRAISALS
Use more accurate competitive data to devalue a trade.
Appraisals
OEM BUILD DATA
www.dealerslink.com

8. WITHOUT OEM DATA
Dealers must rely on book providers, vehicle photos, and
or know the individual options.
WITH OEM DATA
Dealers can quickly see exactly what features a vehicle
came with and the original package price.
Appraisals
OEM BUILD DATA
www.dealerslink.com

9. Appraisals
OEM BUILD DATA
+$155
Alloy Wheels
+550
Power Sunroof
+$50
Bed Liner
+$350
Towing Pkg
EVERY OPTION COUNTS
A Silverado 2500 LTZ could be 50K or 68K purely
dependent on the non vin specific options. OEM Data
fills in the gaps and finds additional, non-standardized
inputs and uses them along with the VIN to provide a
more precise decoding return.
+$850
Z71 Off-Road Pkg
www.dealerslink.com

10. 02
COMPETITIVE SETS
Competitively price every used vehicle on your lot — without
sacrificing profits by using accurate OEM Build Data.
Merchandising
OEM BUILD DATA
OEM Build Data helps you compare every vehicle
against identically equipped vehicles in your market.
Trim Exacting
Trim
Exacting
High
Country
Trim
www.dealerslink.com

11. MERCHANDISE ON A
WHOLE NEW LEVEL
Set your vehicles apart from the competition by
incorporating OEM Build Data into the merchandising
process.
Merchandising
OEM BUILD DATA
Drive more web traffic and bring more customers to your
showroom with more accurate and complete listings.
www.dealerslink.com

12. Practical Applications
OEM BUILD DATA
www.dealerslink.com