2. During the music video
there's is a mid-shot of
a woman holding a
lambing with Pharrel
standing next to her
dressed as a farmer
This is of great significance because the lamb represents
innocence and Pharrel dressed as a farmer implies he is
going to tend to her. In addition to this the lamb is also
important because it links to the main theme of the song
of woman being animals
In the music video editing
plays a key role of
portraying masculinity. The
superimpose writing in
various scenes of the
music video reading
“#THICKE” (the artist last
name) is significant
because the bold writing
connotes strength and
machoism inferring the
main character is powerful.
In addition to this the word
#THICKE has sexual
connation of the male
reproductive organ
The lyrics of the song also
reinforce masculinity. This
is shown when the artist
refer to women as
‘bitches’ the use of this
derogatory term suggests
that the men in this video
are in the position of
power
The high key lighting in
the video suggest that
everything goes right
whenever men are in
power

3. In the video there is a close up of a female
lighting a cigarette for Robin Thicke. This is
another representation of masculinity
because the women lighting his cigarette
infers that she is under his power and
control, she will do anything just to please
this man even be his personal ‘slave’ and
plaything
During the music video the
camera cuts to a mid-shot
of a women bent down on
the ground with a car going
down her body
This is important because it connotes that the male, the
masculine figure, has to of his favourite possession, the car
and the female, playing together. This reinforces masculinity
because it shows that a man can have the best thing in life
Mise en scene plays an
important role in
representing masculinity.
This is prominent in the
music video when the all
the male artist are shown
wearing suits. The suits
represent a position of
power this links back to
their masculinity. In addition
this the males are always
positioned in the centre of
the frame implying that they
are important figures