2. Variable data printing press
VDP stands for variable data printing, which is known as
variable information printing or variable printing, or
variable imaging, and is a form of advanced and modern
digital printing solution. Variable Data Printing Press
enables users to develop customized printed media and
allows them to replace and change certain elements like
text, image, color, name, or headline using an external file
or database.
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5. How VDP works?
Variable data printers use the digital
press, saved data, and variable data
software to perform their functions. The
data comes from a file format or
spreadsheet and comprises different
elements like graphics, colors, features,
and text. You need to select the data
first and then create a definite set of
rules in your variable data printing
software, which will decide the control
and modification of the element.