The T.A.P.E.  System
Many trainingsdelivered all over the world are simply a    waste of time
Because the theory behind    the learning simply   does not hold water
Or the content does   not meet the  trainee’s needs
Sometimes it’s because the activity does not   deliver the skill
Or perhaps there is noevaluation… meaning the     trainer leaves theseminar without knowing  if the skill has become    be...
(Which, by the way,     is the whole point of training)Behaviour change = Return on Investment
And this is why atClarkMorgan we use the T.A.P.E. System
• Theory
• Theory• Application
• Theory• Application• Practice
• Theory• Application• Practice• Evaluation
Theory:  The concept behind the learning,  with the origin if available. We  state the value to the trainee of  making the...
Application:  Clearly demonstrates how the  skill works in real life and relates  to their work, their department  and the...
Practice:   An activity that allows trainees   to test out the new skill. The   trainer observes and becomes   aware of le...
Evaluation:  The results of the activity are  debriefed and the trainer delivers  direct and courageous feedback.
A quick & dirty example…Module Name: Positive Language (from an e-mail writing training)    Theory: Using positive languag...
TAPE is also great to meet the needsof the 4 learning styles…• Research by Honey &  Mumford (1982)• University of Leiceste...
The 4 Types of Learners• Honey & Mumford (1986)• 4 Trainee “Preferred Styles of  Learning”• Not a personality type• Not fi...
Theorists   Filters• Logical & Objective• Systematic & Analytical• Thinks things throughStrengths                         ...
Pragmatists     Filters  • Experiments with new ideas  • Wants practical application  • “Down to earth”  • Problem SolverS...
Activists    Filters • Wants “hands on” • Enthusiastic • Looks for new experiences • Likes to be centre of attentionStreng...
Reflectors     • Takes time to think     • Thoughtful & Analytical     • Good listener     • Low Profile     • Likely to p...
So how would you train TAPE….Using TAPE?
Theory  Applying the T.A.P.E. structure to your  trainings will ensure you appeal to all  learning styles, while also buil...
Application You can use the TAPE structure for many of the trainings you deliver, such as:   Presentation Skills   Project...
Practice   Now go out and use the system!       (Put the rubber on the road!)
Evaluation And then e-mail me to let me know how it you got on!
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The T.A.P.E. system for effective corporate training

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A great system for you to use when designing your training courses to ensure behaviour change.

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  • Andy I love this process and it so simplifies how to address today's just in time training demands.
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  • Simple and practical ideas for training!
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  • Thanks John! This is actually a reworking of the NLP TDAD system... Theory, Demonstrate, Activity, Debrief which is great for the much more in depth NLP skills (each skill taking around 2 hours). We have found that the TAPE system can be as short as 10 minutes (e.g. Icebreaker, often run as PETA, because starting with theory would spoil it!) up to 90 minutes for an in depth case study, but most would be 45 mins to 1 hour.
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  • Cool notion, I was always trained on three stages, front load, practice, debrief. I like how T.A.P.E. clearly divides what I was taught as front load into theory and application which is all to often missing in experiential learning. Well expressed!
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The T.A.P.E. system for effective corporate training

  1. 1. The T.A.P.E. System
  2. 2. Many trainingsdelivered all over the world are simply a waste of time
  3. 3. Because the theory behind the learning simply does not hold water
  4. 4. Or the content does not meet the trainee’s needs
  5. 5. Sometimes it’s because the activity does not deliver the skill
  6. 6. Or perhaps there is noevaluation… meaning the trainer leaves theseminar without knowing if the skill has become behaviour changing.
  7. 7. (Which, by the way, is the whole point of training)Behaviour change = Return on Investment
  8. 8. And this is why atClarkMorgan we use the T.A.P.E. System
  9. 9. • Theory
  10. 10. • Theory• Application
  11. 11. • Theory• Application• Practice
  12. 12. • Theory• Application• Practice• Evaluation
  13. 13. Theory: The concept behind the learning, with the origin if available. We state the value to the trainee of making the behaviour change.
  14. 14. Application: Clearly demonstrates how the skill works in real life and relates to their work, their department and their company
  15. 15. Practice: An activity that allows trainees to test out the new skill. The trainer observes and becomes aware of learning gaps.
  16. 16. Evaluation: The results of the activity are debriefed and the trainer delivers direct and courageous feedback.
  17. 17. A quick & dirty example…Module Name: Positive Language (from an e-mail writing training) Theory: Using positive language in your e-mails will help ensure the receiver feels positive about completing your requests Application: Show examples of real mistakes from their firm where people have used negative language in e-mail. Then show examples of where positive language has been successful. Practice: Trainees work in teams to convert a selection of negative sentences into more positive ones. Evaluation: Trainees deliver their answers and the trainer checks results, writing any improvements on a white board.
  18. 18. TAPE is also great to meet the needsof the 4 learning styles…• Research by Honey & Mumford (1982)• University of Leicester (UK)• Not a personality type• Not fixed• Used to ensure “engagement” for all(Honey, P. & Mumford, A. (1982) Manual of LearningStyles London: P Honey)
  19. 19. The 4 Types of Learners• Honey & Mumford (1986)• 4 Trainee “Preferred Styles of Learning”• Not a personality type• Not fixed• Used to ensure “engagement” for all
  20. 20. Theorists Filters• Logical & Objective• Systematic & Analytical• Thinks things throughStrengths WeaknessesLogical, “vertical” thinker Limited “lateral thinking”Rational & Objective Dislikes uncertaintyDisciplined approach Intolerant of the subjectiveAsks probing questions Says “should” “ought to” “must”
  21. 21. Pragmatists Filters • Experiments with new ideas • Wants practical application • “Down to earth” • Problem SolverStrengths WeaknessesGood at testing Does not like theoryPractical & Realistic Seizes first solutionBusiness-like Impatient with “waffle”Technique Oriented Task not people oriented
  22. 22. Activists Filters • Wants “hands on” • Enthusiastic • Looks for new experiences • Likes to be centre of attentionStrengths WeaknessesFlexible Does “the obvious”Will “have a go” Takes risks & does too muchEnjoys the new Acts without preparationOptimistic, likes change Bored easily
  23. 23. Reflectors • Takes time to think • Thoughtful & Analytical • Good listener • Low Profile • Likely to procrastinateStrengths WeaknessesCareful Holds backThorough & Methodical Slow to make up their mindListens and gains information Too cautiousDoesn’t jump to conclusions Not usually assertive
  24. 24. So how would you train TAPE….Using TAPE?
  25. 25. Theory Applying the T.A.P.E. structure to your trainings will ensure you appeal to all learning styles, while also building a way to measure training effectiveness.
  26. 26. Application You can use the TAPE structure for many of the trainings you deliver, such as: Presentation Skills Project Management Software Training Teambuilding
  27. 27. Practice Now go out and use the system! (Put the rubber on the road!)
  28. 28. Evaluation And then e-mail me to let me know how it you got on!
  29. 29. ClarkMorgan Corporate Training Free Call (in China): 800 820 5501 Outside China: +86 21 5403 5500 www.clarkmorgan.com E-mail: andy.clark@clarkmorgan.comBlog: www.networkhr.com/andyclarkblogs

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