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TToopp 55 BBeeeerr BBrraannddss
A Patent Analysis on the World's top Beer Brands
WWW.CITIUSMINDS.COM
TTaabbllee ooff CCoonntteennttss
PAGE 01WWW.CITIUSMINDS.COM
PPAAGGEE 0022
PPAAGGEE 0044
PPAAGGEE 0066
PPAAGGEE 1100
PPAAGGEE 0088
Anheuser-Busch InBev
Anheuser-Busch InBev SA/NV (AB InBev) is a multinational beverage and brewing company with global
headquarters in Leuven, Belgium. The company was expanded in October 2016 when AB InBev purchased
SABMiller and concluded a merger of the two entities. It was the world's largest brewer even before the
acquisition of SABMiller and is considered one of the largest fast-moving consumer goods (FMCG) companies
in the world. AB InBev is the market leader and controls about 30% of the world's beer brands.
The estimated annual sales for the company in 2017 will be US$55 billion and global revenues of US$45.5
billion in 2016. After the merger with SABMiller, AB InBev had an annual beer production of 500.2 million
hectoliters in 2016 and is expected to rise in 2017.
Till June 2017, AB InBev has published 2533 patents worldwide. We have analyzed the patents and below are
some of the observed patenting trends.
GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES)
PATENT FILING TRENDS
PAGE 02WWW.CITIUSMINDS.COM
FAMOUS BEER BRANDS
Anheuser-Busch
InBev
TECHNOLOGY DISTRIBUTION
**The patent technology distribution Word cloud was made using
the top IP Classification of the patents assigned to AB InBev.
PAGE 03WWW.CITIUSMINDS.COM
Heineken N.V.
Heineken N.V., or shortened to Heineken is a Dutch brewing company, founded in 1864 by Gerard Adriaan
Heineken in Amsterdam. As of 2017, Heineken owns over 165 breweries in more than 70 countries. It produces
250 international, regional, local and specialty beers and ciders.
With an annual beer production of 200.1 million hectoliters in 2016, and global revenues of 20.79 Billion Euros
in 2016. Heineken N.V. is the number one brewer in Europe and one of the largest brewers by volume in the
world.
Till June 2017, Heineken has published 3695 patents worldwide. Heineken N.V. is one the largest patent filing
company in the brewing industries. We have analyzed the patents and below are some of the observed
patenting trends.
GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES)
TECHNOLOGY DISTRIBUTION
"Heineken and other brewing
giant Carlsberg have jointly
filed 121 patents. Including the
much hyped barley patents
EP2384110 and EP2373154"
PAGE 04WWW.CITIUSMINDS.COM
FAMOUS BEER BRANDS
Heineken N.V.
TECHNOLOGY DISTRIBUTION
**The patent technology distribution Word cloud was made using
the top IP Classification of the patents assigned to Heineken.
PAGE 05WWW.CITIUSMINDS.COM
Carlsberg Group
The Carlsberg Group is a global brewer employing around 41,000 people, primarily located in Western Europe,
Eastern Europe and Asia. The group was founded in 1847 by J. C. Jacobsen, the company's headquarters is
located in Copenhagen, Denmark. The company's flagship brand is Carlsberg Beer but it also brews Tuborg,
Kronenbourg, Somersby cider, Russia's best-selling beer Baltika, Belgian Grimbergen abbey beers, and more
than 500 local beers.
According to annual report of 2016, the Carlsberg group has scored a global revenues of US$ 9.48 billion with
annual beer production of 116.9 million hectoliters.The Carlsberg Group has strong market positions in 24
markets across Europe and Asia. 74% of volumes are sold in these markets.
Till June 2017, Carlsberg has published 1371 patents worldwide. We have analyzed the patents and below are
some of the observed patenting trends.
GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES)
PATENT FILING TRENDS
PAGE 06WWW.CITIUSMINDS.COM
"Carlsberg and Heineken have jointly
filed 121 patents. Including the much
hyped barley patents EP2384110 and
EP2373154"
FAMOUS BEER BRANDS
Carlsberg Group
TECHNOLOGY DISTRIBUTION
**The patent technology distribution Word cloud was made using
the top IP Classification of the patents assigned to Carlsberg.
PAGE 07WWW.CITIUSMINDS.COM
Molson Coors Brewing Company
The Molson Coors Brewing Company is a multinational brewing company, formed in 2005 by the merger of
Molson of Canada, and Coors of the United States.
Molson Coors had an annual beer production of 95.2 million hectoliters in 2016, and global revenues of US$
4.89B Billion in 2016. Molson Coors expanded significantly after the merger of Anheuser-Busch InBev and
SABMiller in October 2016. This was achieved because SABMiller had agreed for selling its 58 percent stake in
MillerCoors to Molson Coors for $12 billion
Till June 2017, Molson Coors has published 789 patents worldwide. We have analyzed the patents and below
are some of the observed patenting trends.
GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES)
PATENT FILING TRENDS
PAGE 08WWW.CITIUSMINDS.COM
FAMOUS BEER BRANDS
Molson Coors
Brewing Company
TECHNOLOGY DISTRIBUTION
**The patent technology distribution Word cloud was made using
the top IP Classification of the patents assigned to Molson Coors.
PAGE 09WWW.CITIUSMINDS.COM
Diageo plc
Diageo plc is a British multinational alcoholic beverages company, with its headquarters in London, United
Kingdom. Diageo owns over 150 sites in more than 30 countries and have a presence in over 180 countries.
Diageo produces spirits, wine and beer. It is the world's second largest distiller after China's Kweichow Moutai.
The total global revenues in 2016 was £15.641 billion.
Till June 2017, Diageo has published 599 patents worldwide. We have analyzed the patents and below are
some of the observed patenting trends.
GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES)
PATENT FILING TRENDS
PAGE 10WWW.CITIUSMINDS.COM
FAMOUS BEER BRANDS
Diageo plc
TECHNOLOGY DISTRIBUTION
**The patent technology distribution Word cloud was made using
the top IP Classification of the patents assigned to Diageo.
PAGE 11WWW.CITIUSMINDS.COM
PAGE 12WWW.CITIUSMINDS.COM
CCiittiiuuss MMiinnddss iiss aa lleeaaddiinngg tteecchhnnoollooggyy ccoonnssuullttiinngg ffiirrmm ssuuppppoorrttiinngg cclliieennttss iinn
aaddvvaanncceedd ppaatteenntt aannaallyyttiiccss aanndd eenndd ttoo eenndd ppaatteenntt lliittiiggaattiioonn sseerrvviicceess..
TTooggeetthheerr,, CCiittiiuuss MMiinnddss’’ ffoouunnddiinngg ccoonnssuullttiinngg eexxppeerrttss hhaavvee mmoorree tthhaann tthhrreeee
ddeeccaaddeess ooff eexxppeerriieennccee ssuuppppoorrttiinngg tthhee wwoorrlldd’’ss lleeaaddiinngg ccoommppaanniieess aanndd llaaww
ffiirrmmss iinn tthheeiirr IIPP mmaannaaggeemmeenntt nneeeeddss..
EEnnqquuiirriieess::
iinnffoo@@cciittiiuussmmiinnddss..ccoomm
++11 331122--995577-- 77006666
PPAALLEE LLAAGGEERR
HHEEFFEEWWEEIIZZEE
IIPPAA
BBRROOWWNN AALLEE
SSTTOOUUTT
PPOORRTTEERR
AAMMBBEERR AALLEE
PPAALLEE AALLEE
BBLLOONNDDEE AALLEE
Highly carbonated, with mild flavor and
a crisp finish.
A cloudy appearance and a prominent
yeast flavor.
A pronounced hop bitterness profile from
start to finish.
A dark malt with flavor of Carmel and toffee.
Heavily roasted flavor with hints of coffiee.
Mild malt flavor with low to medium hop
bitterness.
Robust hop aroma and medium bitterness.
Malty with balanced hop bitterness.
Notes of chocolate with mild roast in the
finish.
KKNNOOWW YYOOUURR BBEEEERR

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A Patent Analysis on the World’s top 5 Beer Brands

  • 1. TToopp 55 BBeeeerr BBrraannddss A Patent Analysis on the World's top Beer Brands WWW.CITIUSMINDS.COM
  • 2. TTaabbllee ooff CCoonntteennttss PAGE 01WWW.CITIUSMINDS.COM PPAAGGEE 0022 PPAAGGEE 0044 PPAAGGEE 0066 PPAAGGEE 1100 PPAAGGEE 0088
  • 3. Anheuser-Busch InBev Anheuser-Busch InBev SA/NV (AB InBev) is a multinational beverage and brewing company with global headquarters in Leuven, Belgium. The company was expanded in October 2016 when AB InBev purchased SABMiller and concluded a merger of the two entities. It was the world's largest brewer even before the acquisition of SABMiller and is considered one of the largest fast-moving consumer goods (FMCG) companies in the world. AB InBev is the market leader and controls about 30% of the world's beer brands. The estimated annual sales for the company in 2017 will be US$55 billion and global revenues of US$45.5 billion in 2016. After the merger with SABMiller, AB InBev had an annual beer production of 500.2 million hectoliters in 2016 and is expected to rise in 2017. Till June 2017, AB InBev has published 2533 patents worldwide. We have analyzed the patents and below are some of the observed patenting trends. GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES) PATENT FILING TRENDS PAGE 02WWW.CITIUSMINDS.COM
  • 4. FAMOUS BEER BRANDS Anheuser-Busch InBev TECHNOLOGY DISTRIBUTION **The patent technology distribution Word cloud was made using the top IP Classification of the patents assigned to AB InBev. PAGE 03WWW.CITIUSMINDS.COM
  • 5. Heineken N.V. Heineken N.V., or shortened to Heineken is a Dutch brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. As of 2017, Heineken owns over 165 breweries in more than 70 countries. It produces 250 international, regional, local and specialty beers and ciders. With an annual beer production of 200.1 million hectoliters in 2016, and global revenues of 20.79 Billion Euros in 2016. Heineken N.V. is the number one brewer in Europe and one of the largest brewers by volume in the world. Till June 2017, Heineken has published 3695 patents worldwide. Heineken N.V. is one the largest patent filing company in the brewing industries. We have analyzed the patents and below are some of the observed patenting trends. GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES) TECHNOLOGY DISTRIBUTION "Heineken and other brewing giant Carlsberg have jointly filed 121 patents. Including the much hyped barley patents EP2384110 and EP2373154" PAGE 04WWW.CITIUSMINDS.COM
  • 6. FAMOUS BEER BRANDS Heineken N.V. TECHNOLOGY DISTRIBUTION **The patent technology distribution Word cloud was made using the top IP Classification of the patents assigned to Heineken. PAGE 05WWW.CITIUSMINDS.COM
  • 7. Carlsberg Group The Carlsberg Group is a global brewer employing around 41,000 people, primarily located in Western Europe, Eastern Europe and Asia. The group was founded in 1847 by J. C. Jacobsen, the company's headquarters is located in Copenhagen, Denmark. The company's flagship brand is Carlsberg Beer but it also brews Tuborg, Kronenbourg, Somersby cider, Russia's best-selling beer Baltika, Belgian Grimbergen abbey beers, and more than 500 local beers. According to annual report of 2016, the Carlsberg group has scored a global revenues of US$ 9.48 billion with annual beer production of 116.9 million hectoliters.The Carlsberg Group has strong market positions in 24 markets across Europe and Asia. 74% of volumes are sold in these markets. Till June 2017, Carlsberg has published 1371 patents worldwide. We have analyzed the patents and below are some of the observed patenting trends. GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES) PATENT FILING TRENDS PAGE 06WWW.CITIUSMINDS.COM "Carlsberg and Heineken have jointly filed 121 patents. Including the much hyped barley patents EP2384110 and EP2373154"
  • 8. FAMOUS BEER BRANDS Carlsberg Group TECHNOLOGY DISTRIBUTION **The patent technology distribution Word cloud was made using the top IP Classification of the patents assigned to Carlsberg. PAGE 07WWW.CITIUSMINDS.COM
  • 9. Molson Coors Brewing Company The Molson Coors Brewing Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. Molson Coors had an annual beer production of 95.2 million hectoliters in 2016, and global revenues of US$ 4.89B Billion in 2016. Molson Coors expanded significantly after the merger of Anheuser-Busch InBev and SABMiller in October 2016. This was achieved because SABMiller had agreed for selling its 58 percent stake in MillerCoors to Molson Coors for $12 billion Till June 2017, Molson Coors has published 789 patents worldwide. We have analyzed the patents and below are some of the observed patenting trends. GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES) PATENT FILING TRENDS PAGE 08WWW.CITIUSMINDS.COM
  • 10. FAMOUS BEER BRANDS Molson Coors Brewing Company TECHNOLOGY DISTRIBUTION **The patent technology distribution Word cloud was made using the top IP Classification of the patents assigned to Molson Coors. PAGE 09WWW.CITIUSMINDS.COM
  • 11. Diageo plc Diageo plc is a British multinational alcoholic beverages company, with its headquarters in London, United Kingdom. Diageo owns over 150 sites in more than 30 countries and have a presence in over 180 countries. Diageo produces spirits, wine and beer. It is the world's second largest distiller after China's Kweichow Moutai. The total global revenues in 2016 was £15.641 billion. Till June 2017, Diageo has published 599 patents worldwide. We have analyzed the patents and below are some of the observed patenting trends. GEOGRAPHICAL PATENT DISTRIBUTION (TOP FIVE COUNTRIES) PATENT FILING TRENDS PAGE 10WWW.CITIUSMINDS.COM
  • 12. FAMOUS BEER BRANDS Diageo plc TECHNOLOGY DISTRIBUTION **The patent technology distribution Word cloud was made using the top IP Classification of the patents assigned to Diageo. PAGE 11WWW.CITIUSMINDS.COM
  • 13. PAGE 12WWW.CITIUSMINDS.COM CCiittiiuuss MMiinnddss iiss aa lleeaaddiinngg tteecchhnnoollooggyy ccoonnssuullttiinngg ffiirrmm ssuuppppoorrttiinngg cclliieennttss iinn aaddvvaanncceedd ppaatteenntt aannaallyyttiiccss aanndd eenndd ttoo eenndd ppaatteenntt lliittiiggaattiioonn sseerrvviicceess.. TTooggeetthheerr,, CCiittiiuuss MMiinnddss’’ ffoouunnddiinngg ccoonnssuullttiinngg eexxppeerrttss hhaavvee mmoorree tthhaann tthhrreeee ddeeccaaddeess ooff eexxppeerriieennccee ssuuppppoorrttiinngg tthhee wwoorrlldd’’ss lleeaaddiinngg ccoommppaanniieess aanndd llaaww ffiirrmmss iinn tthheeiirr IIPP mmaannaaggeemmeenntt nneeeeddss.. EEnnqquuiirriieess:: iinnffoo@@cciittiiuussmmiinnddss..ccoomm ++11 331122--995577-- 77006666 PPAALLEE LLAAGGEERR HHEEFFEEWWEEIIZZEE IIPPAA BBRROOWWNN AALLEE SSTTOOUUTT PPOORRTTEERR AAMMBBEERR AALLEE PPAALLEE AALLEE BBLLOONNDDEE AALLEE Highly carbonated, with mild flavor and a crisp finish. A cloudy appearance and a prominent yeast flavor. A pronounced hop bitterness profile from start to finish. A dark malt with flavor of Carmel and toffee. Heavily roasted flavor with hints of coffiee. Mild malt flavor with low to medium hop bitterness. Robust hop aroma and medium bitterness. Malty with balanced hop bitterness. Notes of chocolate with mild roast in the finish. KKNNOOWW YYOOUURR BBEEEERR