What are the top 10 things you can do right now to take your social media marketing to the next level in the real estate game? Cindy Morrison has worked w/ reality stars & even Priscilla Presley & now, as a real estate agent, she’s sharing her secrets to make your brand not only standout online, but get results!

1.
www.SOCIALVENTION.com

2.
Top 10 Ways to Take YOUR
Brand to the NEXT Level
Real Estate Edition
www.SOCIALVENTION.com

3.
#SocialVention
@CindyWMorrison
www.SOCIALVENTION.com

4. HOPE is *NOT*
a strategy!

5.
Real Estate Case Study
45 Day
Short Sale
6 Ads

6.
Trick #1
YOU!
www.SOCIALVENTION.com

7.
Today’s customer doesn’t buy
what you SELL...
They buy who you
ARE!

8. It’s NOT LogoBook!

9. FaceBook

10.
Trick #2
Content!
www.SOCIALVENTION.com

11. Content is KING

12. 80 / 20 Rule

13. Content Calendar
~ Facebook Posts (1-2 a day)
~ Social Media Ads (Monthly)
~ Twitter Updates (3-5 a day)
~ Pinterest/Instagram (4 a week)
~ YouTube Videos (2-3 a week)
~ Blog (2-3 a week)

14.
What To Post
~ Consistent with brand
~ Relevant NON-SALES content
~ Thought provoking questions
~ Visual
~ Cross promotions
~ Customer loyalty/appreciation
~ Strategically promoted posts

15.
What I Post
~ Circlepix – listings & articles ($12)
~ House Story videos
~ Matterport 3-D
~ 30 second house videos
~ Stager/Designer interviews
~ Boomerang videos
~ Facebook Lives from Open Houses/Brokers Opens

16.
Trick #3
Social Media Platforms
www.SOCIALVENTION.com

17. Which is best?

18. Facebook ~ Family Reunion
Twitter ~ Cocktail Party
LinkedIn ~ Board Room
Pinterest ~ Bulletin Board
Instagram ~ Viral Polaroid
Snapchat ~ Viral Diary
YouTube ~ Bite-Size TV

19.
Trick #4
LIVE, Baby!
www.SOCIALVENTION.com

20.
Facebook Live

21. Facebook Live Stats
~ Watch Live Video 3 Times Longer
~ Video 135% More Organic Reach
~ FB Generates 8 Billion Views
~ Helps Generate an Audience
~ Breaks the Rules of Video Length

22. Facebook Live Tips
~ Know What Issues Can Arise
~ Turn Off Overhead Music
~ WIIFM
~ Mix It Up – Length & Topics
~ Create a Conversation

23.
Trick #5
Stories
www.SOCIALVENTION.com

24. Instagram Stories

25.
Cool Insta Stories Features
~ Tell a story
~ Use new or existing pictures or videos
~ Draw & write on the picture
~ Stickers & Emojis!
~ Add hashtags (in stickers)
~ Take a “poll” (in stickers)
~ See exactly who watched your stories

26.
Why Insta Stories?
~ 300 Million use Stories every day
~ Beat the algorithm!
~ Behind the scenes content
~ Live & timely content
~ Humanize your brand
~ Reverse, boomerang, stop motion & more!
~ Swipe away to find a whole new audience
~

27. Trick #6
***Goals***
www.SOCIALVENTION.com

28.
Targeted Ads (PAY TO PLAY)

29.
Trick #7
Pay to Play
www.SOCIALVENTION.com

30.
Targeted Ads (PAY TO PLAY)

31.
Targeted Ads (PAY TO PLAY)
Emails

32. Facebook Retargeting

33.
Retargeting Ads

34.
Targeted Ads (PAY TO PLAY)
Look Alike Audience

35.
Third Party Ads

36.
Third Party Ads

37.
Trick #8
Hashtags
www.SOCIALVENTION.com

38. Instagram Tags & #s

39. #Hashtags
#Tulsa
#TulsaRealty
#TulsaRealEstate
#TulsaRealtor
#TulsaStyle
#HomeForSale
Check “Tags For Likes”

40.
Trick #9
LinkedIn
www.SOCIALVENTION.com

41. LinkedIn Updates

42. Company Profile

43. LinkedIn Connections

44. LinkedIn
Add Contacts

45. LinkedIn
Join Groups

46.
Trick #10
Branding
www.SOCIALVENTION.com

47. Share & Regram

48. Branding

49. Personal Goldmine!

50. It’s SOCIAL for a Reason

51.
BONUS!!!
You MUST Follow Up!
www.SOCIALVENTION.com

52. NO EXCUSES!

53. Checking Results

54. For more Social Media training and
support, visit www.SOCIALVENTION.com.
Facebook.com/CindyWMorrison
Facebook.com/SocialVention
Twitter - @CindyWMorrison
Instagram - @CindyWMorrison
YouTube.com/CindyWMorrison