2. I Learn, Explore, Advance and Develop (iLEAD) 104 hours
ISSUE Each year, approximately 200 new refugees settle in Charlottesville. The key element
toward regaining independence begins with securing a job so they can take on the
responsibility of supporting themselves and their families in a new country.
SOLUTION We met with the refugees from the International Rescue Committee twice a week to help
with resume building, mock interviews, and communication skills. We focused on helping
them learn job-specific skills and practical English.
IMPACT 24 refugees participated in iLEAD’s workshops.
8 participants received jobs in various locations, including Chipotle and Boar’s Head Inn.
High School Academic Business Competition (HSABC) 254 hours
ISSUE Cybercrime is an illegal industry costing businesses and individuals $13-15 billion dollars
annually. Many of us do not know how to protect ourselves from these cyber-attacks.
SOLUTION We held the second annual High School Academic Business Competition with support from
Google. High school teams were asked to design projects to educate their local communities
about the dangers of cybercrime and present their accomplishments to a panel of industry
leaders.
IMPACT Teams of 4 students from 7 high schools in Virginia participated. An estimated 20,000
community members learned about the negative effects of cybercrime. The Department of
Homeland Security distributed cyber security toolkits for participants and their communities.
Microfinance Initiative 152 hours
ISSUE Many potential small business owners have the motivation, skills, and ability to introduce a
new business idea to the market, but lack the resources or knowledge of where to turn for
assistance.
SOLUTION We worked to empower potential business owners in our community through small loans
and small business training opportunities.
IMPACT We provided entrepreneurship education to a two-person owned cupcake startup. We
wrote a business plan, analyzed income, and searched for potential funding resources.
High School Interview Workshop 62 hours
ISSUE Students in high school are often unaware of the proper interview etiquette when searching
for their very first jobs.
SOLUTION We held a workshop for local high school students in partnership with Alpha Kappa Psi, a
business fraternity. We held mock interviews with the high school students and then gave
them constructive feedback. They also learned about elevator pitches and participated in
a competition among themselves.
IMPACT 39 high school students came to the UVA McIntire School of Commerce to participate in the
workshop and elevator competition.
3. Jewelry for Hope 215 hours
ISSUE According to the International Fund for Agricultural Development, 78% of the Kenyan
population lives in rural areas and 46% lives in poverty. A small amount of funding goes a
long way to improve the standard of living in a community in Kenya.
SOLUTION We obtained handmade jewelry from the Kitui Development Center in the Watoto Village in
Kenya. We then found innovative ways to sell the jewelry, with the goal of raising funds for
the Kenyan community development projects.
IMPACT We collected over $1000 in donations via multiple fundraisers. We partnered with student
organizations to raise awareness about the living conditions in Kenya. We also hosted a talk
by the founder of the Kitui Development Center about the hardships women face in Kenya.
Sam’s Club Step Up for Small Business Challenge 135 hours
ISSUE Michael Zhu, an entrepreneur, decided to open a new frozen yogurt shop in Charlottesville.
Berry Berry Frozen Yogurt faced strong competition from established businesses.
SOLUTION We focused on expanding Berry Berry’s customer base and building its brand. We built a
website for Berry Berry and launched online profiles on Facebook, Yelp, Foursquare, and
Google Maps. We ran creative marketing campaigns utilizing these platforms.
IMPACT There are now over 3,000 unique visitors to Berry Berry’s Facebook page each week.
Berry Berry’s monthly revenue has doubled since the store opened in September.
Earth Hour: Beyond the Hour 151 hours
ISSUE According to the World Wide Fund for Nature (WWF), “humanity is currently using natural
resources faster than they can be renewed. For more than three decades, we have been
living beyond the carrying capacity of our planet.”
SOLUTION We participated in the international Earth Hour event sponsored by WWF. We engaged our
community through a lively and educational concert that featured 8 performing groups.
IMPACT Over 100 people came to the event. We also established connections with other
sustainability groups at our university so as to expand this event in future years.
Community Service – IRC Fund and Donation
ISSUE The International Rescue Committee (IRC) in Charlottesville seeks household items and
clothing for refugees. The center struggles to obtain these items throughout the year.
SOLUTION We held independent fundraising events. We also worked with the university community,
sororities and fraternities, and Resident Advisors to gather donations.
IMPACT We collected bedding, dishes, warm winter clothes, and more for the IRC and the refugees.
This project also strengthened our relationship with the IRC.
4. Business Advisory Board
Brad Brown
Associate Professor, McIntire School of Commerce
Denise Egan
Director of Career Development, McIntire School of Commerce
Adelaide King
Associate Professor, McIntire School of Commerce
Kal Majumdar
AVP Educational Outreach Committee, Project Management Institute
Sunil Nadesan
Volunteer, Project Management Institute
Jarrett Spencer
Senior Sales Representative, Liberty Mutual
Frank Squillace
Vice President of Member Services, Charlottesville Regional Chamber of Commerce
Gerald Starsia
Senior Associate Dean for Administration, McIntire School of Commerce
Weiqi Tian
Enactus Alumni
Chris Wilcox-Elliot – Sam Walton Fellow
Assistant Dean of Student Life & Global Programs, McIntire School of Commerce
Enactus at UVA
Income Statement for the Year Ending March 23rd
, 2013
Beginning Balance $229.02
Revenue
University Funding $2,677.50
Grants & Awards $14,720.00
Project Revenue $1,160.80 $18,558.30
Expenses
Projects $2,635.53
Media Team $713.85
Travel and Competitions $2,345.00
Admin $558.00 $6,252.38
Net Income $12,534.94
Corporate and Community Partners