Chang Choi
1 206 399 4786
Chang.Choi.206@gmail.com
 Chang Choi
◦ Originally from Chicago
◦ Telecommunications, Energy, Utilities &
Transportation Experience
◦ Sports, Music...
 Problem Statement – Visitors desire to be “always
connected” to information, business associates and
families while cons...
 Challenges for Visitors
◦ Localized information & assistance
◦ Staying in touch with work & home (overseas)
 Desired Ou...
 Tablets & Smartphone growth
 Wi-Fi Calling / Free Data Roaming
 Sponsored Data
 Mobile Application Usage
 Smartphone
 “Phablet”
 Tablet Reader
 Tablet
 Notebook PC
Mobile Apps are essential during travel
 Directions / Map
 Ride Scheduling
 Communications
 Daily Deals/ Shopping
 Di...
 Year 0-1
◦ Identify location / event for a Successful “Pilot Project”
◦ Recruit local stakeholder support including a bo...
Chang Choi
1 206 399 4786
Chang.Choi.206@gmail.com
Enhancing the Visitor Experience 12-2014
Enhancing the Visitor Experience 12-2014
Enhancing the Visitor Experience 12-2014
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Enhancing the Visitor Experience 12-2014

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Enhancing the Visitor Experience 12-2014

  1. 1. Chang Choi 1 206 399 4786 Chang.Choi.206@gmail.com
  2. 2.  Chang Choi ◦ Originally from Chicago ◦ Telecommunications, Energy, Utilities & Transportation Experience ◦ Sports, Music, International Travel
  3. 3.  Problem Statement – Visitors desire to be “always connected” to information, business associates and families while considering usage costs.  Recommendation – Improve the Visitor Consumer Experience by providing free Internet Access that is safe, reliable, comfortable and welcoming by creating a “3rd place” away from accommodations and transport.  Target Audience ◦ Municipal Groups – Chamber, Greeters, Board of Tourism ◦ Special Event Promoters – Stadiums, Concerts, City ◦ Service Providers – Municipal, National and Roaming
  4. 4.  Challenges for Visitors ◦ Localized information & assistance ◦ Staying in touch with work & home (overseas)  Desired Outcomes for Visitor ◦ Widely Available Internet Access ◦ Safe Visitor Experience ◦ Enriching Cultural / Educational Experience  Benefits of Providing a “3rd Place” ◦ Creating a “Safe” Meeting Place for Community ◦ Delighted Visitor = Return Visitor = Net Promoter ◦ Increased Commercial Activity
  5. 5.  Tablets & Smartphone growth  Wi-Fi Calling / Free Data Roaming  Sponsored Data  Mobile Application Usage
  6. 6.  Smartphone  “Phablet”  Tablet Reader  Tablet  Notebook PC
  7. 7. Mobile Apps are essential during travel  Directions / Map  Ride Scheduling  Communications  Daily Deals/ Shopping  Dinner Reservations  Crowdsourced Reviews  Social Networks  Special Events
  8. 8.  Year 0-1 ◦ Identify location / event for a Successful “Pilot Project” ◦ Recruit local stakeholder support including a board of directors ◦ Create event / local “buzz” and marketing ◦ Utilize Existing municipal infrastructure & staff ◦ Gather and Report on Data  Year 2 onward ◦ Pursue on-going funding / financing  Community Grants  Public / Private investment  Municipal Budget / Taxes  Naming Rights or Sponsorships ◦ Select Open Additional locations and events ◦ Announce Public Formal Launch and Campaign
  9. 9. Chang Choi 1 206 399 4786 Chang.Choi.206@gmail.com

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