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Primary Research – Target Audience
Name:
Age:
1. Out of following, which type of media do you consume more than once a week?
Tick as many as apply.
Television
Radio
Internet
Newspaper
Film
2. How often do you visit the cinema within a month?
None
1-2 times
2-5 times
5+ times
3. What is the most recent horror trailer you have watched?
4. Did you like it? If so, why? If not, why not?
5. What is your preferred genre of film? Tick as many as apply.
Horror
Comedy
Thriller
Adventure
Action
Drama
Western

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Primary research questionnaire

  • 1. Primary Research – Target Audience Name: Age: 1. Out of following, which type of media do you consume more than once a week? Tick as many as apply. Television Radio Internet Newspaper Film 2. How often do you visit the cinema within a month? None 1-2 times 2-5 times 5+ times 3. What is the most recent horror trailer you have watched? 4. Did you like it? If so, why? If not, why not? 5. What is your preferred genre of film? Tick as many as apply. Horror Comedy Thriller Adventure Action Drama Western