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Top Ten Ways to Shockproof Your Use of Social Media

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Presentation given at joint webinar hosted by the Rochester, Carolina, and Southeastern Michigan chapters of the Society for Technical Communication

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Top Ten Ways to Shockproof Your Use of Social Media

  1. 1. Ben Woelk Policy and Awareness Analyst Rochester Institute of Technology 585.475.4122 [email_address] Ten Ways to Shockproof Your Use of Social Media
  2. 2. Introduction <ul><li>Everyone is a target </li></ul><ul><li>Identity theft is big business </li></ul><ul><li>You can’t rely on others to protect you </li></ul>
  3. 3. Identity Theft <ul><li>What’s the problem with this picture? </li></ul>
  4. 4. General Trends https://www.cisco.com/en/US/prod/collateral/vpndevc/security_annual_report_2010.pdf
  5. 5. Digital Self Defense <ul><li>Protect yourself and everyone else </li></ul><ul><li>Use the right tools </li></ul><ul><li>Do the right things </li></ul>
  6. 6. Avert Labs Malware Research Retrieved July 24, 2009 from: http://www.avertlabs.com/research/blog/index.php/2009/07/22/malware-is-their-businessand-business-is-good /
  7. 7. Tip # 1 Passwords <ul><li>Weak passwords can be guessed </li></ul><ul><ul><li>Automated programs </li></ul></ul><ul><ul><li>Personal details </li></ul></ul><ul><li>Use different passwords </li></ul><ul><ul><li>How many accounts can be accessed with just one of your passwords? </li></ul></ul><ul><ul><li>Password vaults </li></ul></ul><ul><li>Passphrases </li></ul>
  8. 8. Tip # 2 Patching/Updating <ul><li>Patching: </li></ul><ul><li>Fixes “vulnerabilities” in software </li></ul><ul><li>You need to: </li></ul><ul><li>Turn on auto-updating (Windows, Mac OS X) </li></ul><ul><li>Check regularly for application updates (Adobe, Microsoft Office, etc.) </li></ul><ul><li>ESPECIALLY ADOBE (malicious PDFs) </li></ul>
  9. 9. Tip #3 Security Software <ul><li>Anti-Virus Protection </li></ul><ul><li>Firewall </li></ul><ul><li>Anti-Spyware Protection </li></ul>
  10. 10. Tip #4 Recognize Phishing/Scams <ul><li>Purpose </li></ul><ul><ul><li>“ verify/confirm/authorize” account or personal information </li></ul></ul><ul><li>Source </li></ul><ul><ul><li>Appear to come from PayPal, banks, ISPs, IT departments, other official or authoritative sources </li></ul></ul><ul><li>Tone </li></ul><ul><ul><li>Appeals to fear, greed, urgency, sympathy </li></ul></ul>
  11. 11. Phishing Tips <ul><li>Does it seem credible? </li></ul><ul><ul><li>Misspellings, bad grammar, formatting errors </li></ul></ul><ul><li>File attachments </li></ul><ul><ul><li>Is it expected? If not, ignore it! </li></ul></ul><ul><li>Never respond directly to e-mail requests for private information </li></ul><ul><ul><li>Verify with company </li></ul></ul><ul><ul><li>Don’t click on links </li></ul></ul>
  12. 12. Phishing on Social Network Sites <ul><li>http://www.markmonitor.com/download/bji/BrandjackingIndex-Spring2009.pdf </li></ul>
  13. 13. Tip #5 Use Social Networks Safely <ul><li>Do: </li></ul><ul><li>Make friends </li></ul><ul><li>Use privacy settings </li></ul><ul><li>Be conscious of the image you project </li></ul><ul><li>Don’t: </li></ul><ul><li>Post personal information </li></ul><ul><li>Post schedules or whereabouts </li></ul><ul><li>Post inappropriate photos </li></ul>
  14. 14. Tip #6 Remember Who Else is There <ul><li>Who else uses social networking? </li></ul><ul><ul><li>Employers </li></ul></ul><ul><ul><li>Identity Thieves </li></ul></ul><ul><ul><li>Online Predators </li></ul></ul><ul><li>Facebook Stalker </li></ul><ul><li>(http://www.youtube.com/watch?v=wCh9bmg0zGg ) </li></ul>
  15. 15. What You Post Can Be Used To… <ul><li>Make judgments about your character </li></ul><ul><li>Impersonate you to financial institutions </li></ul><ul><li>Monitor what you do and where you go </li></ul><ul><ul><li>Theft </li></ul></ul><ul><ul><li>Harassment </li></ul></ul><ul><ul><li>Assault </li></ul></ul>
  16. 16. Not YourSpace <ul><li>Would I be comfortable if this were posted on a billboard? </li></ul><ul><li>The Internet is public space ! </li></ul><ul><li>Search results </li></ul><ul><li>Photo “tagging” </li></ul>
  17. 17. Tip #7 Be wary of others <ul><li>Choose your friends carefully </li></ul><ul><li>&quot; 41% of Facebook users agreed to be friends with this plastic frog, opening themselves up to the risk of identity theft.&quot; </li></ul><ul><li>The frog’s name was Freddi Staur </li></ul><ul><ul><li>http://podcasts.sophos.com/en/sophos-podcasts-019.mp3 </li></ul></ul>
  18. 18. Is this really your friend? <ul><li>When “friends” ask for money online </li></ul><ul><li>Do they speak/write like your friend? </li></ul><ul><li>Do they know any details about you or themselves that do NOT appear on Facebook profile pages? </li></ul><ul><li>Do they refuse other forms of help, phone call requests, etc.? </li></ul><ul><li>Just because it is your friend’s account does not mean that it’s your friend! </li></ul>
  19. 19. Tip #8 Search for your name <ul><li>Do a vanity search </li></ul><ul><li>Set up a Google Alert </li></ul>
  20. 20. Tip #9 Guard Your Personal Information! <ul><li>Even less sensitive information can be exploited by an attacker! </li></ul><ul><li>Don’t post it in public places </li></ul><ul><li>Know to whom you’re giving it </li></ul><ul><li>Watch out for Facebook Applications!! </li></ul><ul><ul><li>A 2008 study found that 90.7% of apps had access to private user data (only 9.3% actually used the data) </li></ul></ul>
  21. 21. Tip #10 Use Privacy Settings <ul><li>Default settings are set to sharing information </li></ul><ul><li>Adjust Facebook privacy settings to help protect your identity </li></ul><ul><li>Think carefully about who you allow to become your friend </li></ul><ul><li>Show &quot;limited friends&quot; a cut-down version of your profile </li></ul><ul><li>Disable options, then open them one by one </li></ul>http://www.sophos.com/security/best-practice/facebook.html
  22. 22. The First Line of Defense <ul><li>Stay alert—you will be the first to know if something goes wrong </li></ul><ul><ul><li>Are you receiving odd communications from someone? </li></ul></ul><ul><ul><li>Is your computer sounding strange or slower than normal? </li></ul></ul><ul><ul><li>Has there been some kind of incident or warning in the news? </li></ul></ul><ul><li>Do something about it! </li></ul><ul><ul><li>Run a scan </li></ul></ul><ul><ul><li>Ask for help </li></ul></ul>

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