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NEW	
  RELATIONSHIPS	
  AND	
  SUSTAINABLE	
  BUSINESS	
  MODELS	
  
IN	
  CONSTRUCTION	
  AND	
  REAL	
  ESTATE	
  
	
  
	
  

The	
  present	
  way	
  we	
  handle	
  products	
  and	
  resources	
  in	
  construction	
  
severely	
  hinders	
  the	
  growth	
  towards	
  a	
  circular	
  construction	
  economy.	
  
Suppliers	
  and	
  producers	
  should	
  keep	
  control	
  over	
  the	
  products	
  and	
  
resources	
  they	
  have	
  supplied,	
  even	
  after	
  those	
  have	
  been	
  processed	
  in	
  a	
  
building.	
  
	
  

Build	
  ‘cradle-­‐to-­‐cradle’!	
  

For	
  decades	
  Professor	
  Michael	
  Braungart	
  and	
  architect	
  William	
  
McDonough	
  have	
  been	
  advocating	
  such	
  a	
  cradle-­‐to-­‐cradle	
  approach,	
  also	
  
in	
  construction.	
  For	
  this,	
  user	
  participation	
  and	
  a	
  separation	
  of	
  building	
  
components	
  are	
  crucial.	
  After	
  all,	
  the	
  base	
  building	
  is	
  put	
  down	
  once	
  and	
  
rarely	
  updated.	
  The	
  fit	
  outs	
  however,	
  are	
  regularly	
  rebuilt.	
  
In	
  this	
  way	
  the	
  resources	
  stored	
  in	
  the	
  building	
  components	
  can	
  be	
  put	
  
to	
  a	
  maximum	
  use.	
  They	
  are	
  free	
  for	
  re-­‐use	
  at	
  the	
  time	
  that	
  is	
  function-­‐
ally,	
  technically,	
  economically	
  and	
  environmentally	
  most	
  sensible.	
  
	
  
Forestall	
  the	
  ‘split	
  incentive’!	
  
Furthermore,	
  the	
  'split	
  incentive'	
  precludes	
  maximum	
  efficiency	
  for	
  both	
  
users	
  and	
  investors.	
  The	
  only	
  real	
  solution	
  to	
  this	
  problem	
  is	
  another	
  
division	
  of	
  ownership	
  between	
  those	
  parties,	
  tailored	
  to	
  the	
  risks	
  they	
  
run	
  and	
  the	
  lifecycle	
  of	
  the	
  building	
  components	
  involved.	
  
	
  
Building	
  cradle-­‐to-­‐cradle	
  and	
  a	
  largely	
  eradicated	
  'split	
  incentive'	
  give	
  
rise	
  to	
  a	
  circular	
  construction	
  and	
  resource	
  economy	
  that	
  allows	
  new	
  
types	
  of	
  contracts,	
  such	
  as	
  performance	
  based	
  contracting.	
  
	
  
This	
  provides	
  several	
  important	
  advantages.	
  
• The	
  process	
  is	
  more	
  efficient	
  and	
  cheaper,	
  even	
  in	
  the	
  investment	
  
phase.	
  
• Building	
  requires	
  less	
  material	
  and	
  energy,	
  especially	
  when	
  
renovating	
  or	
  restoring.	
  
• The	
  residual	
  and	
  resource	
  value	
  of	
  each	
  building	
  component	
  
increases.	
  
• Manufacturers	
  of	
  construction	
  products	
  and	
  building	
  components	
  can	
  
develop,	
  for	
  example,	
  leasing	
  concepts,	
  based	
  on	
  a	
  life-­‐time	
  warranty.	
  
• Construction	
  products	
  and	
  resources	
  that	
  are	
  released	
  during	
  
demolition	
  can	
  be	
  re-­‐used.	
  
• Thus	
  arises	
  a	
  circular	
  construction	
  and	
  resource	
  economy	
  with	
  new	
  
business	
  models	
  and	
  earnings.	
  
• The	
  impact	
  on	
  the	
  environment	
  decreases	
  considerably.	
  
• The	
  changed	
  relationship	
  between	
  the	
  building	
  owner	
  and	
  user	
  
complements	
  the	
  economic	
  and	
  ecological	
  aspects	
  with	
  a	
  social	
  
component.	
  

	
  

Pagina	
  1	
  
 

Research	
  is	
  needed	
  

Under	
  the	
  auspices	
  of	
  the	
  Dutch	
  Organization	
  for	
  Scientific	
  Research,	
  
NWO,	
  the	
  study	
  ´New	
  relations	
  and	
  sustainable	
  business	
  models	
  in	
  
construction	
  and	
  real	
  estate´	
  is	
  launched	
  soon.	
  Its	
  aims	
  are:	
  
1. to	
  generally	
  define	
  the	
  separation	
  of	
  base	
  building	
  and	
  fit	
  outs	
  in	
  legal	
  
and	
  fiscal	
  terms;	
  
2. to	
  formulate	
  proposals	
  for	
  new	
  and	
  updated	
  legal	
  and	
  fiscal	
  
principles	
  and	
  instruments;	
  
3. to	
  determine	
  the	
  consequences	
  for	
  government,	
  politics	
  and	
  business;	
  
4. to	
  arrive	
  at	
  a	
  new	
  construction	
  and	
  real	
  estate	
  process	
  with	
  a	
  circular	
  
construction	
  and	
  resource	
  economy	
  as	
  a	
  starting	
  point;	
  
5. to	
  explore	
  new	
  economic	
  concepts	
  that	
  go	
  beyond	
  the	
  traditional	
  
forms	
  of	
  ownership	
  and	
  tenancy	
  and	
  appoint	
  the	
  promising	
  contracts	
  
possible	
  on	
  this	
  basis;	
  
6. to	
  capture	
  the	
  new	
  construction	
  and	
  real	
  estate	
  process	
  in	
  technical	
  
arrangements	
  and	
  to	
  summarize	
  these	
  in	
  a	
  new	
  standard	
  that	
  is	
  easy	
  
to	
  manage	
  and	
  uphold.	
  
	
  
Within	
  the	
  NWO	
  conditions,	
  a	
  university	
  research	
  team	
  will	
  conduct	
  the	
  
research	
  in	
  conjunction	
  with	
  the	
  (central)	
  government	
  –	
  invested	
  there	
  
because	
  of	
  the	
  legal	
  and	
  fiscal	
  primate	
  –	
  the	
  vocational-­‐oriented	
  higher	
  
education	
  and	
  the	
  business	
  community.	
  It	
  is	
  a	
  sure	
  thing	
  the	
  business	
  
community	
  will	
  benefit	
  from	
  the	
  new	
  sustainable	
  business	
  models	
  and	
  
earnings.	
  
	
  

Research	
  budget	
  

The	
  total	
  budget	
  required	
  for	
  this	
  research	
  is	
  still	
  under	
  investigation,	
  
but	
  it	
  is	
  estimated	
  at	
  €	
  400,000.00	
  At	
  least	
  €	
  100,000.00	
  needs	
  to	
  come	
  
from	
  public	
  and	
  private	
  partners.	
  The	
  total	
  study	
  will	
  take	
  an	
  estimated	
  
two	
  years.	
  We	
  expect	
  to	
  present	
  the	
  first	
  results	
  after	
  six	
  months.	
  
	
  

The	
  benefits	
  for	
  sponsors	
  from	
  the	
  business	
  

Private	
  real	
  estate	
  investors,	
  contractors	
  and	
  suppliers	
  to	
  construction	
  or	
  
others	
  that	
  contribute	
  to	
  the	
  research	
  budget,	
  get	
  access	
  to	
  the	
  research	
  
results	
  and	
  they	
  participate	
  in	
  the	
  elaboration	
  of	
  the	
  study.	
  In	
  doing	
  so	
  
they	
  have	
  the	
  opportunity	
  to	
  influence	
  the	
  research	
  approach	
  and	
  
formulate	
  their	
  own	
  research	
  questions.	
  With	
  the	
  answers	
  they	
  create	
  a	
  
sustainable	
  advantage	
  over	
  their	
  competitors	
  for	
  sure.	
  
	
  
Remko	
  Zuidema,	
  
December	
  30,	
  2013.	
  
	
  
Briqs	
  Foundation	
  
P.O.	
  box	
  75657	
  
1070	
  AR	
  	
  Amsterdam	
  
Telephone:	
  +31	
  206	
  780	
  780	
  
Email	
  address:	
  office@briqs.org	
  

	
  

Triodos	
  Bank:	
  NL70TRIO	
  0254571301	
  
Trade	
  Register	
  Amsterdam:	
  54198399	
  
VAT:	
  NL8512.12.931.B01	
  

Pagina	
  2	
  

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New Relationships Drive Circular Construction Economy

  • 1.     NEW  RELATIONSHIPS  AND  SUSTAINABLE  BUSINESS  MODELS   IN  CONSTRUCTION  AND  REAL  ESTATE       The  present  way  we  handle  products  and  resources  in  construction   severely  hinders  the  growth  towards  a  circular  construction  economy.   Suppliers  and  producers  should  keep  control  over  the  products  and   resources  they  have  supplied,  even  after  those  have  been  processed  in  a   building.     Build  ‘cradle-­‐to-­‐cradle’!   For  decades  Professor  Michael  Braungart  and  architect  William   McDonough  have  been  advocating  such  a  cradle-­‐to-­‐cradle  approach,  also   in  construction.  For  this,  user  participation  and  a  separation  of  building   components  are  crucial.  After  all,  the  base  building  is  put  down  once  and   rarely  updated.  The  fit  outs  however,  are  regularly  rebuilt.   In  this  way  the  resources  stored  in  the  building  components  can  be  put   to  a  maximum  use.  They  are  free  for  re-­‐use  at  the  time  that  is  function-­‐ ally,  technically,  economically  and  environmentally  most  sensible.     Forestall  the  ‘split  incentive’!   Furthermore,  the  'split  incentive'  precludes  maximum  efficiency  for  both   users  and  investors.  The  only  real  solution  to  this  problem  is  another   division  of  ownership  between  those  parties,  tailored  to  the  risks  they   run  and  the  lifecycle  of  the  building  components  involved.     Building  cradle-­‐to-­‐cradle  and  a  largely  eradicated  'split  incentive'  give   rise  to  a  circular  construction  and  resource  economy  that  allows  new   types  of  contracts,  such  as  performance  based  contracting.     This  provides  several  important  advantages.   • The  process  is  more  efficient  and  cheaper,  even  in  the  investment   phase.   • Building  requires  less  material  and  energy,  especially  when   renovating  or  restoring.   • The  residual  and  resource  value  of  each  building  component   increases.   • Manufacturers  of  construction  products  and  building  components  can   develop,  for  example,  leasing  concepts,  based  on  a  life-­‐time  warranty.   • Construction  products  and  resources  that  are  released  during   demolition  can  be  re-­‐used.   • Thus  arises  a  circular  construction  and  resource  economy  with  new   business  models  and  earnings.   • The  impact  on  the  environment  decreases  considerably.   • The  changed  relationship  between  the  building  owner  and  user   complements  the  economic  and  ecological  aspects  with  a  social   component.     Pagina  1  
  • 2.   Research  is  needed   Under  the  auspices  of  the  Dutch  Organization  for  Scientific  Research,   NWO,  the  study  ´New  relations  and  sustainable  business  models  in   construction  and  real  estate´  is  launched  soon.  Its  aims  are:   1. to  generally  define  the  separation  of  base  building  and  fit  outs  in  legal   and  fiscal  terms;   2. to  formulate  proposals  for  new  and  updated  legal  and  fiscal   principles  and  instruments;   3. to  determine  the  consequences  for  government,  politics  and  business;   4. to  arrive  at  a  new  construction  and  real  estate  process  with  a  circular   construction  and  resource  economy  as  a  starting  point;   5. to  explore  new  economic  concepts  that  go  beyond  the  traditional   forms  of  ownership  and  tenancy  and  appoint  the  promising  contracts   possible  on  this  basis;   6. to  capture  the  new  construction  and  real  estate  process  in  technical   arrangements  and  to  summarize  these  in  a  new  standard  that  is  easy   to  manage  and  uphold.     Within  the  NWO  conditions,  a  university  research  team  will  conduct  the   research  in  conjunction  with  the  (central)  government  –  invested  there   because  of  the  legal  and  fiscal  primate  –  the  vocational-­‐oriented  higher   education  and  the  business  community.  It  is  a  sure  thing  the  business   community  will  benefit  from  the  new  sustainable  business  models  and   earnings.     Research  budget   The  total  budget  required  for  this  research  is  still  under  investigation,   but  it  is  estimated  at  €  400,000.00  At  least  €  100,000.00  needs  to  come   from  public  and  private  partners.  The  total  study  will  take  an  estimated   two  years.  We  expect  to  present  the  first  results  after  six  months.     The  benefits  for  sponsors  from  the  business   Private  real  estate  investors,  contractors  and  suppliers  to  construction  or   others  that  contribute  to  the  research  budget,  get  access  to  the  research   results  and  they  participate  in  the  elaboration  of  the  study.  In  doing  so   they  have  the  opportunity  to  influence  the  research  approach  and   formulate  their  own  research  questions.  With  the  answers  they  create  a   sustainable  advantage  over  their  competitors  for  sure.     Remko  Zuidema,   December  30,  2013.     Briqs  Foundation   P.O.  box  75657   1070  AR    Amsterdam   Telephone:  +31  206  780  780   Email  address:  office@briqs.org     Triodos  Bank:  NL70TRIO  0254571301   Trade  Register  Amsterdam:  54198399   VAT:  NL8512.12.931.B01   Pagina  2