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Results of a Brief Youth Issues
            Survey
         Bradley Kalgovas
While there are 2 primary issues which affect young people, a range of other issues
also have an impact on young people


Selection of Youth Issues
                                               Issues Affecting
                                                    Youth




          Employment                          Financial Affairs                Other Issues




   •Good university grades are not   •Developing a good               •Economic
    enough to secure an attractive    understanding of financial      •Environment
    graduate offer                    affairs leads to a sound        •Transport
   •Little formal high quality        financial position throughout   •Community/Friendship
    advice is received by young       life                            •Perceptions of Youth
    people                           •People expressed that they      •Youth homelessness
   •Young people are not satisfied    were not happy with their       •Cyber Bullying
    with the quality and quantity     financial position and that
    of advice they receive            their plans were undeveloped




      The root cause of these issues is a misalignment in communication strategies
While a variety of issues are raised by young people; common concerns are finding a
job and managing finances
Issues Affecting Young People                                        Ranking of Key Youth Issues

                                                                        8
                 •   Lack of affordable housing
 Economic        •   Oil prices/ petrol prices                          7

                 •   Economic security                                  6
                 •   US economic situation
                                                                        5




                                                           Ranking
 Transport       • Lack of good transport                               4
                 • Public transport                                     3

                                                                        2
                 •   Lack of a fossil fuel alternative
Environment      •   Carbon tax                                         1
                 •   Climate and environment                            0
                                                                                                    Society's
                 •   Climate change
                                                                              Finding a   Managing perceptio      Cyber
                                                                                                                            Homeless
                                                                                 job      finances n of young    Bullying
                 • Personal liberties being eroded (e.g.                                             people
                   increasing alcohol tax)                           Min SD     0.39        0.86       2.3        2.83        2.69
                 • Moral values of society                           Mean       2.35        2.58      4.38        4.88        4.38
                 • Human rights                                      Max SD     4.31        4.3       6.46        6.93        6.07
Community/
                 • Global development
 Friendship
                 • Having a network of close friends
                 • Support for further education
                 • Finding a work/ life balance
                 • Quality of education system                                                               Finding a job and
                                                                                                             managing finances are
                 • Feeling like my neighborhood is a
                                                                                                             the 2 key issues
                   close community
                                                              +/- 1SD from average for Max and Min SD
Finding a job is an issue that affects a number of young people
Study and Work Commitments                                                         Searching and Finding Internships*
                                                Working


                                            28%


  56%                                                                             80%
                                                           72%                                          No Internship
                                                                                                        Internship
                        83%
                                              Part Time          Full Time                        20%
                                                Studying                                                                      Have
                                                                                                           38%                Searched
                                                     15%
                                                                                                                              No Searching
             Studying                                                                                                   63%
                                                                                                                              Undertaken
             Working
                                             85%

                                             Part Time      Full Time




                                                                             Key Insights
                 •Majority of people are studying and they are studying full time
                 •39% of people are working and studying
                 •Of the 20% that had not undertaken an internship, 63% have searched for one

* Internships were referred to as “Internships, Apprenticeships or Casual Employment” in the survey
Young people do not find it easy to locate casual employment and do not use
government agencies as a source of advice
  Difficulty in Securing Advice and Employment                                      Sources of Career Advice

       Difficulty in finding casual employment
                                                                                           Other
Easy                                                                  Difficult
                19                51                   83


                                                                                          Family
                Certainty about career path
 Uncertain                                                            Certain
                        34                62                     90                  Government




   Satisfaction with Career Advice Quantity                                            University

 Dissatisfied                                                         Satisfied
                        33                61                 89
                                                                                          School


       Satisfaction with Career Advice Quality                                                      0%   20%    40%   60%   80%

  Dissatisfied                                                          Satisfied   * Other is mainly friends
                        32               59                 87

         +/- 1SD from average, indicates variability         Average of responses
         in responses
Young people are not certain about their financial plans and they are not satisfied with
the quality of financial advice they receive
  Difficulty in Securing Advice and Employment                                           Sources of Financial Advice

  Happiness with present financial situation
                                                                                                Other
Easy                                                                       Difficult
                  25                  54                    83


                                                                                               Family
       Development of Future Financial Plans
 Uncertain                                                                 Certain
             21                  46                    71                                 Government




 Satisfaction with Financial Advice Quantity                                                University

 Dissatisfied                                                              Satisfied
                24                    51                     78
                                                                                               School


   Satisfaction with Financial Advice Quality                                                            0   20     40    60   80   100

  Dissatisfied                                                               Satisfied   *Other is mainly friends, work
                       31                  55                79

         +/- 1SD from average, indicates variability              Average of responses
         in responses
Perceptions of Young People are focused on their energetic characteristics

Words which most characterize society's perceptions of young
people...according to young people

                                                                        Key Insights
                                                               • Free, technology, impatient
                                                                 and confronting are words
                                                                 that are top of mind for young
                                                                 people when thinking about
                                                                 how society views them
                                                               • Caring, tolerant and kind were
                                                                 not at the top of the list




                                                               Greater colour intensity
                                                               represents a high number of
                                                               clicks in the associated area




Need to use what we are good at (i.e. technology) to assist in changing perceptions
                  and also to interact more with government
Young people perceive that government only conducts minimal interaction with young
 people
 Frequency and type of Government Contact                  Usage of Government Services
60%
      79%
50%
40%
30%
20%                                                        47%
                                                                                                                Yes
10%                                                                                                 53%
                                                                                                                No
0%




60%

50%
                                                                              Key Insights
                                                          • 71% can’t remember when they last had contact with a
40%
                                                            government agency
30%                                                       • Most of the contact is in relation to tax related issues,
                                                            Medicare and Centrelink
20%
                                                          • 66% of young people identified themselves as not
10%                                                         receiving government communications
                                                          • The communication mechanism for reaching out to young
 0%
                                                            people is not aligned to how young people receive
      Email   Face to Facebook   Mail   Phonecall   SMS
               Face                                         messages
Young people do not identify that they have received assistance from government in
many key issues due to misaligned communication channels

                      • A number of young people are working while studying or have been searching for internships
   Employment
                      • They receive minimal advice from government and find it difficult to find casual employment




                      • Young people are not satisfied with the development of their future financial plans and the
  Financial Affairs     quantity of financial advice they have received
                      • Again, little financial advice is received from government




                      • Young people perceive that society views them unfavourably
       Other          • There are numerous issues that concern youth such as the environment, the economy,
                        transport, community, homelessness and cyberbullying




                      • Young people perceive that that they have minimal contact with government
  Communication       • Communication strategies are misaligned. How government communicates is not how young
                        people receive messages
Appendix: Sample Details




                                                                  Survey Details
Age Group of Sample               Location                  • Online Survey
                                                            • Initially posted on facebook,
  0-14   0%                                                   myspace and linkedin and then
                                                              sent invitations
                             Regional
 15-18        5%                                            • Conducted from Nov 12- Nov 22
                                                            • Surveys completed anonymously
 19-22                     73%
                                                            • Age focused in the 19-22 year
                                                              old category
                                                            • Most respondents located in
 23-26             23%                                        Sydney
                                 Sydney                     • A high proportion of respondents
 27-30   0%                                                   are university students
                                                            • Responses started=44, responses
  30+    0%                                                   completed=39
                                          0%   50%   100%

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Key issues facing today's youth

  • 1. Results of a Brief Youth Issues Survey Bradley Kalgovas
  • 2. While there are 2 primary issues which affect young people, a range of other issues also have an impact on young people Selection of Youth Issues Issues Affecting Youth Employment Financial Affairs Other Issues •Good university grades are not •Developing a good •Economic enough to secure an attractive understanding of financial •Environment graduate offer affairs leads to a sound •Transport •Little formal high quality financial position throughout •Community/Friendship advice is received by young life •Perceptions of Youth people •People expressed that they •Youth homelessness •Young people are not satisfied were not happy with their •Cyber Bullying with the quality and quantity financial position and that of advice they receive their plans were undeveloped The root cause of these issues is a misalignment in communication strategies
  • 3. While a variety of issues are raised by young people; common concerns are finding a job and managing finances Issues Affecting Young People Ranking of Key Youth Issues 8 • Lack of affordable housing Economic • Oil prices/ petrol prices 7 • Economic security 6 • US economic situation 5 Ranking Transport • Lack of good transport 4 • Public transport 3 2 • Lack of a fossil fuel alternative Environment • Carbon tax 1 • Climate and environment 0 Society's • Climate change Finding a Managing perceptio Cyber Homeless job finances n of young Bullying • Personal liberties being eroded (e.g. people increasing alcohol tax) Min SD 0.39 0.86 2.3 2.83 2.69 • Moral values of society Mean 2.35 2.58 4.38 4.88 4.38 • Human rights Max SD 4.31 4.3 6.46 6.93 6.07 Community/ • Global development Friendship • Having a network of close friends • Support for further education • Finding a work/ life balance • Quality of education system Finding a job and managing finances are • Feeling like my neighborhood is a the 2 key issues close community +/- 1SD from average for Max and Min SD
  • 4. Finding a job is an issue that affects a number of young people Study and Work Commitments Searching and Finding Internships* Working 28% 56% 80% 72% No Internship Internship 83% Part Time Full Time 20% Studying Have 38% Searched 15% No Searching Studying 63% Undertaken Working 85% Part Time Full Time Key Insights •Majority of people are studying and they are studying full time •39% of people are working and studying •Of the 20% that had not undertaken an internship, 63% have searched for one * Internships were referred to as “Internships, Apprenticeships or Casual Employment” in the survey
  • 5. Young people do not find it easy to locate casual employment and do not use government agencies as a source of advice Difficulty in Securing Advice and Employment Sources of Career Advice Difficulty in finding casual employment Other Easy Difficult 19 51 83 Family Certainty about career path Uncertain Certain 34 62 90 Government Satisfaction with Career Advice Quantity University Dissatisfied Satisfied 33 61 89 School Satisfaction with Career Advice Quality 0% 20% 40% 60% 80% Dissatisfied Satisfied * Other is mainly friends 32 59 87 +/- 1SD from average, indicates variability Average of responses in responses
  • 6. Young people are not certain about their financial plans and they are not satisfied with the quality of financial advice they receive Difficulty in Securing Advice and Employment Sources of Financial Advice Happiness with present financial situation Other Easy Difficult 25 54 83 Family Development of Future Financial Plans Uncertain Certain 21 46 71 Government Satisfaction with Financial Advice Quantity University Dissatisfied Satisfied 24 51 78 School Satisfaction with Financial Advice Quality 0 20 40 60 80 100 Dissatisfied Satisfied *Other is mainly friends, work 31 55 79 +/- 1SD from average, indicates variability Average of responses in responses
  • 7. Perceptions of Young People are focused on their energetic characteristics Words which most characterize society's perceptions of young people...according to young people Key Insights • Free, technology, impatient and confronting are words that are top of mind for young people when thinking about how society views them • Caring, tolerant and kind were not at the top of the list Greater colour intensity represents a high number of clicks in the associated area Need to use what we are good at (i.e. technology) to assist in changing perceptions and also to interact more with government
  • 8. Young people perceive that government only conducts minimal interaction with young people Frequency and type of Government Contact Usage of Government Services 60% 79% 50% 40% 30% 20% 47% Yes 10% 53% No 0% 60% 50% Key Insights • 71% can’t remember when they last had contact with a 40% government agency 30% • Most of the contact is in relation to tax related issues, Medicare and Centrelink 20% • 66% of young people identified themselves as not 10% receiving government communications • The communication mechanism for reaching out to young 0% people is not aligned to how young people receive Email Face to Facebook Mail Phonecall SMS Face messages
  • 9. Young people do not identify that they have received assistance from government in many key issues due to misaligned communication channels • A number of young people are working while studying or have been searching for internships Employment • They receive minimal advice from government and find it difficult to find casual employment • Young people are not satisfied with the development of their future financial plans and the Financial Affairs quantity of financial advice they have received • Again, little financial advice is received from government • Young people perceive that society views them unfavourably Other • There are numerous issues that concern youth such as the environment, the economy, transport, community, homelessness and cyberbullying • Young people perceive that that they have minimal contact with government Communication • Communication strategies are misaligned. How government communicates is not how young people receive messages
  • 10. Appendix: Sample Details Survey Details Age Group of Sample Location • Online Survey • Initially posted on facebook, 0-14 0% myspace and linkedin and then sent invitations Regional 15-18 5% • Conducted from Nov 12- Nov 22 • Surveys completed anonymously 19-22 73% • Age focused in the 19-22 year old category • Most respondents located in 23-26 23% Sydney Sydney • A high proportion of respondents 27-30 0% are university students • Responses started=44, responses 30+ 0% completed=39 0% 50% 100%