1. 77% of leaders see Innovation as very important
to the success of their companies
2. However … Only 1 in 3000 raw ideas reach commercial success
3. And … 58%(*) of startups fail because they
are don’t validate the market
* 75% of startups fail, of which 77% fail because they fail to validate the market
4. We need to have trust in those we share our ideas with