Social media marketing refers to gaining website traffic or attention through social media sites. It involves creating engaging content that encourages users to share it with their social networks, which helps drive earned media rather than paid media. Social media has become easily accessible to anyone with internet access on various platforms like Twitter, Facebook, YouTube, blogs, and cell phones, allowing individuals to engage as participants in discussions.

2. Social media marketing refers
to the process of gaining website
traffic or attention through social
media sites. Social media marketing
programs usually center on efforts to
create content that attracts attention
and encourages readers to share it with
their social networks. This form of
marketing is driven by word-of-mouth,
meaning it results in earned media
rather than paid media. Social
media has become a platform that is
easily accessible to anyone with
internet access.
Social media marketing refers
to the process of gaining website
traffic or attention through social
media sites. Social media marketing
programs usually center on efforts to
create content that attracts attention
and encourages readers to share it with
their social networks. This form of
marketing is driven by word-of-mouth,
meaning it results in earned media
rather than paid media. Social
media has become a platform that is
easily accessible to anyone with
internet access.

4. •Twitter
•Facebook
•Google+
•YouTube
• Blogs
•Cell phones
•Engagement etc…
•Twitter
•Facebook
•Google+
•YouTube
• Blogs
•Cell phones
•Engagement etc…

5. Cell phone usage has also
become a benefit for social
media marketing. Today,
many cell phones have social
networking capabilities:
individuals are notified of any
happenings on social
networking sites through their
cell phones, in real-time.
Cell phone usage has also
become a benefit for social
media marketing. Today,
many cell phones have social
networking capabilities:
individuals are notified of any
happenings on social
networking sites through their
cell phones, in real-time.
In the context of the social
web, engagement means that
customers and stakeholders are
participants rather than
viewers. Social media in
business allows anyone and
everyone to express and share
an opinion or idea somewhere
along the business’s path to
market.
In the context of the social
web, engagement means that
customers and stakeholders are
participants rather than
viewers. Social media in
business allows anyone and
everyone to express and share
an opinion or idea somewhere
along the business’s path to
market.

6. •Twitter
•Facebook
•Blogs
•Twitter
•Facebook
•Blogs

7. •Social Media Monitoring
•Social Aggregation
•Social Book Marking and Tagging
•Social Analytics and Reporting
•Automation
•Social Media
•Blog Marketing
•Validation
•Social Media Monitoring
•Social Aggregation
•Social Book Marking and Tagging
•Social Analytics and Reporting
•Automation
•Social Media
•Blog Marketing
•Validation