Distribution Channel

1. Website: www.mamabear.com Phone no: 022-27695633/34

2. OUR TEAM
RAHUL AGAWANE
01
VAISHNAVI CHAVAN
04
JAYESH AWATE
02
SHAGITA DALVI
05
CHAITANYA BERDE
03
ANAND DEVRUKHAKAR
06
VIJAY DHUMAL
07
AVADHUT GADE
09
VIRAJ HADWALE
10

3. NON- ALCOHOLIC BEER
ABOUT PRODUCT :

4. MALT
CRANBERRY
MINT
GINGER
STRAWBERRY
PEACH

5. TYPES OF DISTRIBUTION CHANNEL
DIRECT
DISTRIBUTION
CHANNEL
INTERMEDIATE
DISTRIBUTION
CHANNEL

6. DIRECT CHANNEL STURCTURE
Warehouse
Consumer
Website: www.mamabear.com
Phone no: 022-27695633/34

7. INTERMEDIATE CHANNEL MEMBER
Warehouse
Distributors 1
Superstockist
Distributors 3
Distubutors 2
Retailer A Retailer B
Retailer 3

8. INTERMEDIATE CHANNELSTRUCTURE
DIRECT
CHANNEL
COMPANY
WAREHOU
SE
To
RETAIL
OUTLET

9. DISTRIBUTION CHANNEL
PRODUCER
SUPERSTOCKIST
DISTRIBUTER/
WHOLESALER
RETAILER
CONSUMER

10. DISTRIBUTION SYSTEM
PRODUCER COMPANY
WAREHOUSE
PRODUCER COMPANY
WAREHOUSE
COMPANY
WAREHOUSE
SUPERSTOCKIST

11. DISTRIBUTION TASK
PRODUCER
WAREHOUSE SUPERSTOC
KIST
DISTRIBU
TOR
RETAILER
CONSUME
R

12. TERMS FOR CHANNEL MEMBERS
SUPERSTOCKIST DISTRIBUTOR/WHOLESALER

13. TERMS OF OPERATION
1
CREDITNOTE
2
STOCKPOLICY
3
STORAGE
POLICY 4
SALES
POLICY
REPLACEMENT
POLICY
5

14. 7% TO
8%
15% TO
16%
18% TO
20%
SUPER STOCKIST
DISTRIBUTOR
RETAILER
PROFIT MARGIN

15. MOTIVATION FOR CHANNEL
PARTNERS
TRAINING RECOGNITION INCENTIVE

16. WHY WE CHOOSE THIS CHANNEL ?
Reduced
Cost
Tighter Focus
More efficient
marketing
Wider
customer
reach
Logistics
support
Easily
Available
Feedback
Faster Growth