The document summarizes a sales and relationship management training program for bankers. The objective is to enhance bankers' understanding of customers' financial needs, develop tools to provide effective solutions, and improve productivity. The program covers topics like customer behavior analysis, the client conversion cycle from prospecting to follow up, and relationship-based versus hard selling approaches. It is aimed at relationship managers and others with customer-facing banking roles, and will be delivered over 2 days using case studies, role plays, and audiovisual material.