1. RS FIBER COOPERATIVE:
GAINING LOCAL SUPPORT AND TRACTION
IN A COMMUNITY-BASED FIBER PROJECT
Blandin Broadband Conference
September 12-13-, 2016
Duluth, Minnesota
2.
3. RS FIBER COOPERATIVE AT A GLANCE
Newly formed $50 million cooperative based project
Public/private financing partnership with $1 Million OBD grant
Fiber to the home and farm serving 10 communities &17 townships
Two phases with wired and wireless approach
Voice, video and data offerings, plus emerging services
Capable of symmetrical gigabit connections to every home
Three year University of Minnesota 4-H collaboration
Innovation Center and STEM curriculum for public, parochial and charter schools and
broadcast journalism component
Construction complete by 2022
4. WHAT MAKES OUR PARTNERSHIP
MODEL SUCCESSFUL?
Shared vision by all partners for fiber project
Rural and city partners work collaboratively
Cooperative approach
Outreach to all schools in the project footprint
US Ignite partnership helps us imagine the possibilties
5. CULTIVATING LOCAL & PUBLIC SUPPORT
Core group of committed leaders from both cities and farms
100+ Public meetings (Every community and township)
Scores of additional private meetings and presentations
Sustained advertising in six area weekly newspapers.
Social Media outreach helped spread the word
Two mass mailings to every home in the project footprint
Message was honest and forthright
Message spoke to the future viability of our communities
6. IMPORTANCE OF HAVING A PROVIDER PARTNER
The provide you bring into your project can make or break it. The choice of a provider is
primary to a project’s success. Make sure they share your vision and your values.
RS Fiber approached Winthrop Telephone, Frontier Communications, CenturyLink and
Mediacom with an offer to work cooperatively. The response was, with the exception of
Winthrop Telephone, very negative.
When we went to Hiawatha Broadband Communications (HBC) the response was positive
and supportive.
HBC has vision and values that fit community-based and cooperatively run fiber projects.
Having HBC on board was and will continue to be a critical key component that will
ultimately determine the success of the project