Business-Level and Corporate-Level Strategies
Choose an industry you have not yet written about in this course, (except Tesla motors) and one publicly traded corporation within that industry. Research the company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.
Write a six-page paper in which you:
1. Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
2. Analyze the corporate-level strategies for the corporation you chose to determine the corporate-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
3. Analyze the competitive environment to determine the corporation's most significant competitor. Compare their strategies at each level and evaluate which company you think is most likely to be successful in the long term. Justify your choice.
4. Determine whether your choice from Question 3 would differ in slow-cycle and fast-cycle markets.
5. Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources.
6. APA format
IST 309 Information Systems and Technology
W-2018, HE
* Late submission will result in a reduction of the report grade by 10% for each calendar day.
Mini-Project Assignment #1
Short Report on Enterprise Resource Planning (ERP) and the Applications
Purpose of the Assignment:
This assignment has a two-fold purpose:
1. To keep you update of the current development of information technologies for
management.
2. To build up your skills in searching, summarizing and presenting information in an
effective manner.
Requirements of the Assignment:
Identify two related articles published RECENTLY that describe/discuss the topic of
Enterprise Resource Planning (ERP) and the Applications. One article should be ONLY
published on the Internet, and the other article should be ORIGINALLY published off the
Internet (but, it may also be available on the Internet).
Write a short report in APA (American Psychology Association) style on the information
technology discussed in the articles, which accounts 10% of your final grade.
The report should be word-processed in Times New Roman 12 pt font, with no less than FIVE
double-spaced and numbered pages (with 1” margins on all sides), excluding figures, tables, or
illustrations. Fewer pages will result in points deduction. It should include the following parts:
▪ Your name and course information (in order to save paper, no cover page! Otherwise, some
points wi ...
Business-Level and Corporate-Level Strategies Choose an industr.docx
1. Business-Level and Corporate-Level Strategies
Choose an industry you have not yet written about in this
course, (except Tesla motors) and one publicly traded
corporation within that industry. Research the company on its
own Website, the public filings on the Securities and Exchange
Commission EDGAR database
(http://www.sec.gov/edgar.shtml), in the University's online
databases, and any other sources you can find. The annual
report will often provide insights that can help address some of
these questions.
Write a six-page paper in which you:
1. Analyze the business-level strategies for the corporation you
chose to determine the business-level strategy you think is most
important to the long-term success of the firm and whether or
not you judge this to be a good choice. Justify your opinion.
2. Analyze the corporate-level strategies for the corporation you
chose to determine the corporate-level strategy you think is
most important to the long-term success of the firm and whether
or not you judge this to be a good choice. Justify your opinion.
3. Analyze the competitive environment to determine the
corporation's most significant competitor. Compare their
strategies at each level and evaluate which company you think
is most likely to be successful in the long term. Justify your
choice.
4. Determine whether your choice from Question 3 would differ
in slow-cycle and fast-cycle markets.
5. Use at least three (3) quality references. Note: Wikipedia and
other Websites do not quality as academic resources.
6. APA format
IST 309 Information Systems and Technology
2. W-2018, HE
* Late submission will result in a reduction of the report grade
by 10% for each calendar day.
Mini-Project Assignment #1
Short Report on Enterprise Resource Planning (ERP) and the
Applications
Purpose of the Assignment:
This assignment has a two-fold purpose:
1. To keep you update of the current development of
information technologies for
management.
2. To build up your skills in searching, summarizing and
presenting information in an
effective manner.
Requirements of the Assignment:
Identify two related articles published RECENTLY that
describe/discuss the topic of
Enterprise Resource Planning (ERP) and the Applications. One
article should be ONLY
published on the Internet, and the other article should be
ORIGINALLY published off the
Internet (but, it may also be available on the Internet).
Write a short report in APA (American Psychology Association)
style on the information
3. technology discussed in the articles, which accounts 10% of
your final grade.
The report should be word-processed in Times New Roman 12
pt font, with no less than FIVE
double-spaced and numbered pages (with 1” margins on all
sides), excluding figures, tables, or
illustrations. Fewer pages will result in points deduction. It
should include the following parts:
▪ Your name and course information (in order to save paper, no
cover page! Otherwise, some
points will be taken off).
▪ Title of your report.
▪ Abstract of the report (single spaced and in between the title
and the Introduction)
▪ Discussion on the main points and issues in the two articles
via comparison and contrast.
▪ Your reasons of choosing the two articles, and your comments
on them.
▪ References (correct citations in APA format for both articles,
and other articles cited in the
report, and not counted for the length requirement of the
report).
Note:
• The articles should be technical articles written in layman
language with few or no
technical formulas and technical jargons. And, the articles
should be as recent as possible.
Grading Criteria:
Grades will be based on:
4. ✓ The relevance and nature of the articles to the course (20%).
✓ The organization/structure of your report (30%).
✓ The content, quality, and clarity of your report (50%).
Due Date:
Please print and hand in your report at the end of the class on:
Tuesday, February 13, 2018*
