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Trendee - Fashion Mobile Application Business Plan
1. Neil Kumar Ben Aldern Shirley Song Darrik Carlson Manohar Jonnalagedda Rachel Fu Arielle Patrice Scott See Search Shop Trendee
2. The Problem TV commercials tell you why to buy something, not how
3. The Trendee Solution Directs consumers to local stores Allows consumers to purchase directly from their phone Turns TV marketing campaigns interactive
Ben Aldern Arielle Patrice Scott Shirley Song Manohar Jonnalagedda Darrik Carlson Rachel Fu
Consumers don’t know how to get the fashion they seen on TV locally Commercials don’t effectively tell consumers how to find the fashion they see on TV in their area. TV commercials tell you why to by something, not how
For Shoppers : Up to the minute fashion at your finger tips Where to buy the latest trends Be in the know Save time and money know exactly where the latest styles can be found For Business : Bridging the gap between you and your consumer More shoppers to your store to purchase your inventory Utilize mass media and bring people in 2 way interaction television based Active television advertising given retailers user list turning TV watching consumers to permission assets Trendee makes it easy for tv watchers to buy fashion items they see instantly Trendee turns tv advertising campaingns interactive, allowing consumers to buy products instantly and locally
Although our main customers are retailers, which I will go over in a few seconds. We are serving two groups, so let’s look at Consumers First there are 50 MM smartphones
