2. In today’s market,
the technology
you use to run
your property
management
business can be the
key to your success
or a roadblock to
your growth.
3. HERE ARE 5 INDICATORS THAT YOUR
PROPERTY MANAGEMENT SOFTWARE
IS HOLDING YOU BACK FROM GROWING
YOUR BUSINESS:
1. Day-to-day tasks take time away from
marketing your business.
2. Accepting payments is difficult and
time-consuming.
3. Managing owner payments and statements
is keeping you from growing your portfolio.
4. You don’t have an online leasing flow,
which increases vacancy time.
5. Your software isn’t integrated with
your website.
4. Day-to-day tasks
take time away
from marketing
your business.
Successfully marketing your business
is the cornerstone of growth. But it’s
become more of an afterthought, as you
are just trying to get through the day
fielding maintenance requests, compiling
and mailing owner statements, tracking
incoming applications, and more. The right
software streamlines all these day-to-day
tasks, giving you more time and resources to
successfully market your business.
7. Accepting payments
is difficult and
time-consuming.
You’ve got a drop box at the office, tenants
coming in with cash or paper checks, and people
mailing in their payments. Rent week is a flurry of
activity, as you work diligently to record incoming
payments and send out late notices. Since your
software doesn’t have a tenant portal, you can’t
seamlessly accept rent payments online, and
you’re forced to go analog.
8. Managing owner
payments and
statements is keeping
you from growing
your portfolio.
Keeping your property owners happy is key to
expanding your portfolio. But your current software
makes sending owner statements and payments a
time-consuming task. Not to mention all the calls
and questions from owners inquiring about the
status of their properties. If your software doesn’t
offer an owner portal feature or owner payments via
ACH, you’re missing an opportunity for owners to
self serve information and streamline
their payments and statements.
11. You don’t have an
online leasing flow,
which increases
vacancy time.
From paper applications to multiple trips to the
office, your leasing flow isn’t fully integrated with
your software, leading to manual data entry from
paper applications and leases. Each extra step
adds up to more time that your properties are left
vacant. Software that offers a fully integrated and
paperless leasing flow lets you accept applications
online, enable one-click screening, conduct on-site
inspections from your mobile device, and close
leases on the spot with online lease agreements.
12. Your software
isn’t integrated with
your website.
In today’s market, your website is one of your
most powerful tools. It’s often the first stop for
prospective residents and owners. But because
your software isn’t fully integrated with your
website, you can’t implement things like automatic
guest card tracking, accepting online applications
and hosting an owner and tenant portal. Your
software should enable you to maximize every
single visit to your website, helping you to attract
the modern renter and grow your business!
14. “Do I have
the right
technology
to streamline
and grow my
business?”
IT’S TIME TO ASK YOURSELF,
15. Remember to look for
property management
software that includes:
• Online leases
• Online maintenance requests
• Mobile inspections
• Owner and tenant portal
• Integrated website
• Modern marketing features
To learn more about AppFolio web-based property management
software, visit: www.appfolio.com or call 866.452.3358