User Experience Debt: Creating awareness and acting on missed opportunities.
1. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
UX Debt
Creating awareness and
acting on missed opportunities.
@andrewjwright
#uxdebt
2. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
Picture someone
youโve borrowed
something from.
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Imagine that person
was one of
your users.
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I.O.U.
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Useful,
Usable, and
Desirable.
We create experiences that are
6. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
recurring problems
โข limited time, budget, and resources
compromise the design
โข good ideas get lost in the shuffle
โข decisions are made without understanding
the impact on the experience
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To improve
your
product,
identify the
threats.
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technical debt - ward cunningham
Carrigg Photography - http://www.carriggphotography.com/
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Hierarchy
of Needs
- Aarron Walter
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Intentional
UX Debt
Unintentional
UX Debt
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Intentional UX debt is a result of
decisions made based on
project constraints.
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Not enough budget, time, or people to
design, test, iterate, and build everything.
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Lots of budget and time but
not enough people.
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Budget and more than enough people,
but no time.
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Designers
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Developers
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Executives
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Product
Manager/Owner
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Project / Product Lifespan
Intentional UX Debt can be created any time.
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Example: JunkMail
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In order to stay in touch with my mom,
as a web-savvy internet user and world traveller,
I want to send email from my browser.
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It's so frustrating typing my
email in this tiny little box....It's
the worst.
Feedback
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I can't tell if the address I'm
typing is right โcause I canโt
see it.
Feedback
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I don't get what happens
when I click 'done'... is it saved
somewhere or something?
Feedback
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Time for
some changes,
eh?
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Perceived UX Debt is the result
of a hunch or hypothesis without
evidence to immediately back
up the claim.
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#protips
You know youโre creating UX Debt when you hear...
โข "we'll fix it later"
โข "we'll improve it in release 2"
โข "we don't have time"
โข "we don't have resources"
โข "we can train them on that"
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Unintentional UX debt results
from misconceptions about
users and from changes in their
needs, abilities, or expectations
over time.
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Team
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Users
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Competitors
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Competitorsโ
Users
Competitors
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Project / Product Lifespan
The worst Unintentional UX Debt is created here.
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Project / Product Lifespan
UnintentionalUXDebt
Unintentional UX Debt naturally increases over time.
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pinch and zoom
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There are times when I write all
or part of a message and I just
want to throw it away.
Feedback
55. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
I can't remember anyonesโ
email address... can I save
them somewhere or
something?
Or maybe you could add that thingy that
Awesomemail has... that'd really help.
Feedback
56. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
Sometimes I start writing a
message and I can't send it
right away but I don't want to
have to retype the whole
thing.
Feedback
57. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
58. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
I can't remember anyonesโ
email address... can I save
them somewhere or
something?
Or maybe you could add that thingy that
Awesomemail has... that'd really help.
Feedback
59. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
Image c/o Apple Inc.
http://support.apple.com/kb/ht2486
Interviews
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2 approaches
to assessing
Unintentional
UX Debt
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1. be deliberate
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2. pay attention
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This lens
is a tool for
betterment.
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Get rid of
UX Debt in
3steps
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Determine if and
where UX Debt
exists.
1.
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Compare severity
to importance
2.
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Make time to fix it3.
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Socialize the
concept
+1
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First you make it work,
then you make it work well,
and then you make it so
people can't imagine life any
other way. That's #UX.
- Karl Fast
73. IA Summit โ March 30, 2014 โ @andrewjwright #uxdebt
Attributions
Designing for Emotion โ Aarron Walter โ Hierarchy of (User) Needs
http://www.abookapart.com/products/designing-for-emotion
Public Domain โ People designed by Dima Kolchan
Creative Commons โ Attribution (CC BY 3.0) โ Money Bag designed by Patrick Morrison
from the Noun Project
Creative Commons โ Attribution (CC BY 3.0) โ Time designed by Wayne Middleton from
the Noun Project
Public Domain โ Magnifying Glass โ Roy Lichtenstein
http://www.wikipaintings.org/en/roy-lichtenstein/magnifying-glass-1963
Creative Commons โ Attribution (CC BY 3.0) โ 3 steps
https://www.flickr.com/photos/zen/
Creative Commons โ Attribution (CC BY 3.0) โ Waterfall
https://www.flickr.com/photos/3sth3r/
Creative Commons โ Attribution (CC BY 3.0) โ Rapids
https://www.flickr.com/photos/desawindsinger/