Chris Casey - Elements of an Effective Online Campaign - AMP Summit 2010
Analytics with Purpose Data Visualization Gallery
1.
2. John Nelson
John Nelson
IDV Solutions
john.nelson@idvsolutions.com
@JohnNelsonIDV
Major Fires Since 2001
Each dot represents a moment of pretty extreme heat; down to the one
square kilometer level (creator only retained fires greater than 100KW
MW and of those only fires that the system was more than 50% confident
of).
They've been colored and scaled by "units" of the typical American
nuclear power plant's summertime capacity to provide some sort of
baseline of the fires' magnitude. There are a couple temporal charts in
there, too. The seasonal curve the creator would expect, but the overall
upwards trend was interesting.
4. John Nelson
John Nelson
IDV Solutions
john.nelson@idvsolutions.com
@JohnNelsonIDV
Earthquakes since 1898
The creator has been looking at general sources of existential risk and
visualizing them via the kitchen sink school of thematic mapping. So the
earthquakes map was just a matter of time.
Here, data from NCEDC.org and the USGS and UC Berkeley have been
sliced out into veneers based on magnitude, then glued onto and image
that began its life at NASA's Visual Earth and wrung into the Times
projection (centered at the interesting bits). The result looks an awful lot
like a fleet of Nickelodeon tankers spilled the world's supply of floam.
6. Weber Schandwick
Weber Shandwick
go@gobieta.com
612.723.7424
Gerardo Obieta - ART DIRECTION AND DESIGN - Weber Shandwick
Funeral costs are going up, as are other expenses related
to death. This infographic shows the increase in rates and
overall costs.
10. Weber Schandwick
Weber Shandwick
go@gobieta.com
612.723.7424
• Gerardo Obieta - ART DIRECTION AND DESIGN - Weber Shandwick
• Anna Evenson - PROJECT MANAGER - Weber Shandwick
• Angela Role - ACCOUNT EXECUTIVE - Weber Shandwick
• Doug Hamlin - SOCIAL MEDIA STRATEGIST - Weber Shandwick
This infographic displays the impact social media reports the U.S.
Army and its Army Strong Stories program is generating.
ArmyStrongStories.com is the Army's premier community for
Soldiers of all ranks and Army careers as well as Army supporters to
share their meanings of Army Strong.
14. Weber Schandwick
Weber Shandwick
go@gobieta.com
612.723.7424
Gerardo Obieta - ART DIRECTION AND DESIGN - Weber Shandwick
This infographic shows how credit card companies make
money and how they manage to stay in business.
17. Arthur Buxton
Vogue magazine covers are the ideal barometer for measuring color trends in
popular culture. Within each piece the small bar charts show the five most
prominent colors, proportionally, in an individual Vogue cover. Each column is a
year starting with September and working down to October at the bottom. The
columns run from 1981 on the right working across to 2011 on the left.
After viewing the work one becomes increasingly a where of the differences in
overall national color palettes. The most striking trend is the recent preference
for paler colors, which is evident on all three charts. Seasonal trends are more
subtle. Gaps occur where covers are unavailable. Aside from seasonality and
longer term changes in color trends, other, more quantitative data is evidenced.
By looking at ‘Paris Vogue Covers 1981 - 2011’ we can see a sudden change in
tones which occurs in late 1987. Colombe Pringle became the magazine's editor-
in-chief in December 1987. The colours undergo a sudden change again in 1994
when Joan Juliet Buck, an American, was named Pringle's successor’.
More at arthurbuxton.com, including how to purchase limited edition art prints
of Arthur's work
22. Bill Rankin
Bill Rankin
Radical Cartography
bill@radicalcartography.net
Tropical Cyclones, 1945–2006. Data from the Joint
Typhoon Warning Center and the U.S. National
Oceanographic and Atmospheric Administration.
24. Bill Rankin
Bill Rankin
Radical Cartography
bill@radicalcartography.net
Frequency of lightning strikes throughout the
world, based on data from NASA.
26. Background Stories
Background Stories
www.backgrountstories.com
Arlene Birt, Visual Storyteller
arlene@arlenebirt.com or 612.246.4234
Bicycling Counts
Inspired to celebrate the savings of bicycling, this
traveling installation visualizes each passing cyclist in
terms of individual and collective environmental benefits.
31. Bloomberg Visual Data
Bloomberg
bloomberg.com/billionaires
Visual Data Team Contributors:
• Lisa Strausfeld, Global Head of Data Visualization
• Hilla Katki, Design Director Chris Cannon, Senior Designer
• Kenton Powell, Designer - kenton@kentonpowell.com
• Jeremy Diamond, Interaction Designer
• Zach Schwartz, User Experience Prototyper
• Alia Shafir, Project Manager
• Illustrations by Lina Chen
The Bloomberg Billionaires Index is a daily ranking of the world's richest
people. In calculating net worth, Bloomberg News strives to provide the
most transparent calculations available. Each Bloomberg Billionaires
profile contains a detailed analysis of how that person's fortune has been
tallied.
35. Chris Harrison & Christoph Römhild
Chris Harrison & Christoph Römhild
chris.harrison@cs.cmu.edu
The bar graph that runs along the bottom represents all of the
chapters in the Bible. Books alternate in color between white
and light gray. The length of each bar denotes the number of
verses in the chapter.
Each of the 63,779 cross references found in the Bible is
depicted by a single arc - the color corresponds to the
distance between the two chapters, creating a rainbow-like
effect.
37. Hyperakt
Hyperakt
deroy@hyperakt.com
718-855-4250
Deroy Peraza, Principal + Creative Director
Google: Evolution
To visually represent the interaction between web
technologies and browsers, which power the web apps that
we use daily.
Hyperakt Credits: Deroy Peraza, Eric Fensterheim, Margaux Le
Pierres
42. Jessica Draws
Jessica Draws
http://jessicadraws.com
Jessica@jessicadraws.com
07540282420
A commission from http://chinablueprint-online.com/ to
advertise the benefits of using Chinese social media for
Australian Businesses.
44. Mintz Group
Mintz Group
www.mintzgroup.com
James Mintz, President
jmintz@mintzgroup.com
212.489.7100
This map pinpoints the location of bribes paid to foreign
government officials that led to U.S. government penalties.
The darker red that a country appears, the larger the total
penalties assessed for Foreign Corrupt Practices Act violations
in that country. An interactive version is available online at
www.fcpamap.com.
47. Periscopic
Periscopic
www.periscopic.com
kim@periscopic.com
503-295-7946
Contributors:
Kim Rees, Dino Citraro, Mark Hintz, Katie Hill, Emma
Alterman, Brett Johnson, Jacob O’Brien, Earl Swigert
U.S. Gun Killings in 2010
We wanted to show the huge loss of potential when guns are
used in violence in America.
55. Zoe Fraade-Blanar
Zoe Fraade-Blanar
Fraade@gmail.com
410-419-8183
Names of all contributors: Zoe Fraade-Blanar, Kevin Webb, Aaron
Glazer, John Keefe, Lev Steshenko
Hey Taxi
Volume of taxi rides in Manhattan on an average Tuesday at
4PM, during March 2009. Data is based on a record of GPS-tagged
taxi rides.
57. goGeo
goGeo
Adam Cohen, President, Cartifact
adam@cartifact-union.com
Dan Deloronzo, Product Manager, Union LLC
Graham Marrott, Cartifact-Union
goGeo combs the universe of live financial data to produce the first
dynamic global mapping system geared towards market makers.
• Live performance updates for every economy with a stock market in a
unique choropleth map visualization
• Advance intelligence on upcoming earnings reports and data releases
• News heat tracking of more than 2,500 of the world’s most important
companies
63. THE LUXURY OF PROTEST
THE LUXURY OF PROTEST
Peter Crnokrak
info@theluxuryofprotest.com
http://theluxuryofprotest.com
NEVER FOREVER NEVER FOR NOW
This is a quantitative visualization of the transient nature of empire. The visualization graphs
all known empires, colonies and territorial occupations from 2334 BCE to the present day.
Each empire occupies a slice of the pie graph with a known start (+) and end (×) date. Each
slice is assigned a transparency value of 10% allowing for concurrent empires to be
visualized – the more empires that occupy the same period of time in history, the whiter the
graph. As history progresses, humankind’s competition for wealth, resources and the
relentless drive toward conquest and occupation can be clearly seen in the graph.
The data shows an accelerating trend toward greater and greater conquest of territory and
greater and greater competition amongst imperial powers. The graph starts relatively light
(top right portion of graph) as early cultures maintain territory that can be considered
indigenous. With time, cultures encroach upon one another as shown in the heavy white
areas to the left of the graph (representing 900 CE to 1900 CE).
68. THE LUXURY OF PROTEST
THE LUXURY OF PROTEST
Peter Crnokrak
info@theluxuryofprotest.com
http://theluxuryofprotest.com
EVERYONE EVER IN THE WORLD
Everyone Ever in the World is a visual representation of the number of people to
have lived versus been killed in wars, massacres and genocide during the recorded
history of humankind. The visualization uses existing paper area and paper loss
(die cut circle) to represent the concepts of life and death respectively. The total
number of people to have lived was estimated through exponential regression
calculations based on historical census data.
The sequence of dots to the top left of the graph shows the dramatic increase in
the number of conflicts over the past 5 millennia (left to right : 3000 BCE to 2000
CE) with the most recent 1000 years being the most violent. The large dot below
the graph represents the 1000 years to come: a predicted startling increase in the
frequency of human conflict.
70. THE LUXURY OF PROTEST
THE LUXURY OF PROTEST
Peter Crnokrak
info@theluxuryofprotest.com
http://theluxuryofprotest.com
EVERYONE EVER IN THE WORLD
Everyone Ever in the World is a visual representation of the number of people to have lived
versus been killed in wars, massacres and genocide during the recorded history of
humankind. The visualization uses existing paper area and paper loss (die cut circle) to
represent the concepts of life and death respectively. The total number of people to have
lived was estimated through exponential regression calculations based on historical census
data.
The commemorative Science edition – the 3rd and final print of “Everyone Ever...” – is
entirely laser engraved and laser cut in heavy cotton paper. Laser engraving produces a
distinctive burn pattern with subtle smoke-like wisps that are particularly pronounced on
white paper. Being a subtractive process, engraving is a perfect process to convey the notion
of loss. The burn patterns also convey the concept of inferno which is in and of
itself, inextricably linked to destruction and death.
73. THE LUXURY OF PROTEST
THE LUXURY OF PROTEST
Peter Crnokrak
info@theluxuryofprotest.com
http://theluxuryofprotest.com
EVERYONE EVER IN THE WORLD
Everyone Ever in the World is a visual representation of the number of people to have lived
versus been killed in wars, massacres and genocide during the recorded history of
humankind. The visualization uses existing paper area and paper loss (die cut circle) to
represent the concepts of life and death respectively. The total number of people to have
lived was estimated through exponential regression calculations based on historical census
data.
As a contrast to the heaviness of the first “black” edition (which in itself has a direct
symbolic relationship to the void of death), the second edition printed on frosted semi-clear
plastic takes on a ghost-like transparency to express the same concept, but using
diametrically opposite language. The fundamental relationship of poster area to die cut area
remains, but the lightness of the milk-white ink on semi-clear plastic to a nod to the fleeting
nature of existence and the symbolism of loss – that life disappears as easily as it is created.