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minutes
prototyping the
DNA of your
organisation
#wtf
deliverable
how do we play
today?
BENEFITS
1. map it
2. aware of it
3. take it away
nurture (happier
and healthier)
environments for
people to work
IS
FORM
PAIRS
your CASE?
1. organisation
2. you & client(s)
3. team(s)
DECISION
TIME!
ONE ONLY
your players?
ME CLIENT BOSS FOUNDER OWNER
DEPAR-
TMENT
CLIENT
LEADE-
RSHIP
CREATIVES SALES
ORGAN-
ISATION
GOVR-
NMENT
INDUSTRY AGENCY HQ
my players are:
AGENCY CLIENTS
LEADE-
RSHIP CREATIVES
THINKING
TOOL
Here the focus is on
establishing personal
and trusting
relationships.
Here the focus is on
building the relationships
by the deal. The approach
is task-centred and the
emphasis is on getting the
things done.
Task Relationship
5 24 13 X 1 42 53
DNA DRIVER 1
Similarity-oriented Difference-oriented
5 24 13 X 1 42 53
Here we expect and
accept the differences in
power between people
in society or
organisations.
Here individuals believe
that there should
be similarity.
DNA DRIVER 2
0
RELATIONSHIP
TASK
5 4 3 2 1 1 2 3 4 5
DIFFERENCE ORIENTED
SIMILARITY ORIENTED
1
2
3
4
5
5
4
3
1
2
ROLE
CULTURES
POWER
CULTURES
TASK
CULTURES
PEOPLE
CULTURES
0
RELATIONSHIP
TASK
5 4 3 2 1 1 2 3 4 5
DIFFERENCE ORIENTED
SIMILARITY ORIENTED
1
2
3
4
5
5
4
3
1
2
ROLE
CULTURES
POWER
CULTURES
TASK
CULTURES
PEOPLE
CULTURES
CTO
CEO
START
UP
map
today
my players are:
AGENCY CLIENTS
LEADE-
RSHIP CREATIVES
0
RELATIONSHIP
TASK
5 4 3 2 1 1 2 3 4 5
DIFFERENCE ORIENTED
SIMILARITY ORIENTED
1
2
3
4
5
5
4
3
1
2
ROLE
CULTURES
POWER
CULTURES
TASK
CULTURES
PEOPLE
CULTURES
AGENCY
LEADER-
SHIP
CREA-
TIVES
CLIENT 2CLIENT 3CLIENT 1
SHOULD
map
tomo
rrow
0
RELATIONSHIP
TASK
5 4 3 2 1 1 2 3 4 5
DIFFERENCE ORIENTED
SIMILARITY ORIENTED
1
2
3
4
5
5
4
3
1
2
ROLE
CULTURES
POWER
CULTURES
TASK
CULTURES
PEOPLE
CULTURES
CLIENT 2
CLIENT 3
AGENCY
LEADER-
SHIP
CREA-
TIVES
CLIENT 1
AGENCY
LEADER-
SHIP
CREA-
TIVES
experiments
experiments
1. cell
2. sales
#wantppt

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Prototyping the DNA of your organisation_workshop