Food safety and hygiene is the biggest challenge of the current agricultural supply chain. This issue directly affects the health of consumers, and seriously affects brand prestige, impedes local products from exporting to global markets.
WOWTRACE is a blockchain-based traceability solution using QR code, NFC, RFID. We provide total transparent traceability to help businesses and consumers easily track and trace the origin of products throughout the supply chain.
By applying Blockchain technology in tracking and tracing agricultural products, WOWTRACE enables consumers to have transparent information about the origin and quality of goods, paving the way for agricultural products to export to oversea markets.
More information about WOWTRACE: https://www.wowtrace.io/en/
2. AGENDA
1. WHY AGRICULTURE NEED TRACEABILITY
2. WHY THE CURRENT TRACEABILITY SOLUTIONS INEFFECTIVE?
3. HOW WOWTRACE CAN SOLVE THE CURRENT PROBLEMS OF TRACEABILITY
4. APPLY WOWTRACE TO YOUR BUSINESS
5. SUCCESSFUL CASES
3. 1.1 Why Agriculture need Traceability:
Obstacles in Agriculture Trends in agriculture
Food safety
Affects directly to social health
Food quality
Causes common risks of health
Food fraud
Missing important information for consumers
Machine learning and analytics
For better forecasting and planning
Rising of Agritech (Agtech)
Agritech is utilized to increase food quality and safety
Blockchain
Provide trustworthy information for businesses
and consumers
Agriculture producers need to utilize technology to solve the problems in
customers’ trust and business efficiencies
THE KEY IS TRACEABILITY
Digital native consumers
Consumers would like to refer more information about food
before buying
Food wastes
Due to losses in supply chain
operations
4. 1.2 Why Supply Chain of Agriculture need Traceability:
PRODUCT
CERTIFICATION
Provide certification from auditors
MARKET SHARE
Generate more revenue with
customers’ trust
RECALL
SCANDALS
Reduce effects of recall scandal
CONSUMER
NFORMATION
Transparent information for consumers
ELIMINATE
WASTES
Reduce wastes with better traceability
RISK MANAGEMENT
Quickly identify root cause of risk
PRODUCT RECALLS
Efficiently manage recall processes
REDUCE COSTS
Save costs by increasing efficiency
SUPPLY CHAIN
VISIBILITY
End-to-end Supply chain visibility
INFORMATION
MANAGEMENT
On-time and immutable data
Traceability helps businesses have end-to-end visibility
throughout the supply chain
5. AGENDA
1. WHY AGRICULTURE NEED TRACEABILITY
2. WHY THE CURRENT TRACEABILITY SOLUTIONS INEFFECTIVE?
3. HOW WOWTRACE CAN SOLVE THE CURRENT PROBLEMS OF TRACEABILITY
4. APPLY WOWTRACE TO YOUR BUSINESS
5. SUCCESSFUL CASES
6. 2. Why the current traceability solutions ineffective?
IT integration is complicated, time-consuming and expensive
Lack of traceability. Traditional paper-based traceability systems are still mainly
in-used
Inability to maintain the safety and quality of products. Centralized system data
can be modified anonymously
Inadequate communication between parties
7. AGENDA
1. WHY AGRICULTURE NEED TRACEABILITY
2. WHY THE CURRENT TRACEABILITY SOLUTIONS INEFFECTIVE?
3. HOW WOWTRACE CAN SOLVE THE CURRENT PROBLEMS OF TRACEABILITY
4. APPLY WOWTRACE TO YOUR BUSINESS
5. SUCCESSFUL CASES
8. 3.1 How WOWTRACE can solve the current problems of traceability
WOWTRACE is a completed ABCD (AI, Blockchain, Cloud, Data)
Traceability Solution that brings sustainable growth and
transparency to the supply chain across Asian countries.
Thereby, all stakeholders achieve end-to-end visibility and
control over their operations on the supply chain.
B2B UI
BLOCK EXPLORER
Consumer
Enterprise
Critical Events
WOWTRACE System
Blockchain Layer
Supply Chain
9. 3.2. How WOWTRACE can solve the current problems of traceability
Trackback & Traceforward
Order Management
Sticker Management
FUNCTIONALITY & FEATURES
WOWTRACEBLOCKCHAIN
TRACEABILITY
NON BLOCKCHAIN
TRACEABILITY
Decentralized database
Ability to prevent data changing
No specific app installation required
Can use any 3rd party app with QR code scanning function
System is ready to use
Not necessarily adopt cryptocurrency/tokens
SECURITY
EASE OF USE
READY-TO-USE SYSTEM
COMPLIANCE
11. 3.4. Business benefits
89%Cost saving
57%Increasing
revenues
50%Reducing risks
65%Satisfy consumers with
traceability information
40%Increase trust from
customers
36%Keep customers stay
with you
What you will get
What your customer will get
13. AGENDA
1. WHY AGRICULTURE NEED TRACEABILITY
2. WHY THE CURRENT TRACEABILITY SOLUTIONS INEFFECTIVE?
3. HOW WOWTRACE CAN SOLVE THE CURRENT PROBLEMS OF TRACEABILITY
4. APPLY WOWTRACE TO YOUR BUSINESS
5. SUCCESSFUL CASES
14. 4.1 Apply WOWTRACE to your business
Log-in Request sticker order Print sticker Activate sticker
Attach sticker
on product
Delivery Create delivery order Packing with sticker
Scan to receive Update info on
Blockchain
Consumer scan for
traceability
1 2 3
5
4
6
15. AGENDA
1. WHY AGRICULTURE NEED TRACEABILITY
2. WHY THE CURRENT TRACEABILITY SOLUTIONS INEFFECTIVE?
3. HOW WOWTRACE CAN SOLVE THE CURRENT PROBLEMS OF TRACEABILITY
4. APPLY WOWTRACE TO YOUR BUSINESS
5. SUCCESSFUL CASES
16. 5.1. Successful cases - My Xuong Cooperative
The challenge
My Xuong's brand is threatened by ingenuine products
Their current brand-protection means didn't work well
(SMS traceability sticker, sticker issued by local government, etc)
Solutions
Attach a unique Blockchain QR code to each product
The QR code is recorded in Blockchain constantly
Result
My Xuong's customers can scan the QR code and get
transparent information of the products
Impostors can not imitate the scanned information due to
the uniqueness of the code
Their products are always in the out-stock situation due to
higher demand in market
17. 5.2. Successful cases - L’indochine Chocolate
The challenge
L’indochine is a High-end chocolate producer
They want to convince their fastidious customers of the
product quality and origin
Solutions
Using QR codes to track the information from Blockchain
Using Blockchain for updating all product information instead of
traditional paperwork to enhance efficiency
Result
Customers can get all information about product journey
just by scanning the QR codes of each product
The company save more than 10% of costs and cut off
23.8% time of handling data
18. 5.3. Successful cases - DalatFOODIE
The challenge
DalatFOODIE supplies organic products for families
Their customers concern about the quality, safety of the products
DalatFOODIE has to prove that their products are 100% organic
Solutions
Record all information about product journey on Blockchain to make it
transparent and immutable
Their customers can get this information by scanning QR codes on
every products
Result
Their customers are not worried about the origin of
Dalat FOODIE’s products and trust on them
Their revenues increased amazingly