How is DAB slideshow being used around the world and for what? This presentation looks at the ways slideshow can be used to deliver information from news and traffic to song information and station branding

1. 0
DAB Slideshow in action

2. 1
DAB Slideshow
• Slideshow is a core feature of DAB and DAB+, using broadcast to display information and
content; from traffic information to song titles, album artwork and station branding.
• Slideshow lets broadcasters build closer relationships with listeners, delivering extra
information, added value content and branding opportunities.
• Broadcasters using Slideshow include; ARD, Global, Itas, NRK, Nova, NPO, RTBF, Polskie
Radio and WDR3
• New revenue streams are enabled for advertisers and, for drivers, up to date weather and
traffic information is there when it's needed.
• With component prices dropping, now is the time for manufacturers and broadcasters to start
making the most of what DAB Slideshow can enable.

3. 2
DAB Slideshow by country
Station
branding
Song
info
News Traffic Weather Social
media
Adverts Competitions
Australia X X X X X X
Belgium X X X X X
Czech Republic X X X X X X
France X X
Germany X X X X X X
Italy X X X X X
Netherlands X X X
Norway X X X X X X
Poland X X X
Switzerland X X
UK X

4. 3
Station branding
• Slideshow can be used to display
station logos, information on the
current programme and listings for
the day
• Some stations in Belgium use
Slideshow to display images from
inside the studio

5. 4
News reports
• Slideshow can be used to
complement news broadcasts with
relevant images, extra detail and
quotes
• By using hybrid radio applications,
listeners can click through to station
websites to find out more

6. 5
Automotive and traffic
• Slideshow in the car can display
traffic and travel information,
updating drivers and their
passengers with the latest news
• Many car receivers feature colour
screens – making them perfect for
Slideshow

7. 6
Album and song artwork
• Many stations are using Slideshow
to display song and album
information and artwork
• This brings the songs to life and
quickly answers the common
question of ‘what are we listening
to?’

8. 7
Weather
• Weather forecasts are another great
example of where DAB slideshow
can add value
• This can run at the same time as
news and weather programmes or
as part of a continued Slideshow