The western roofing industry’s largest, most comprehensive event of 2014 brings you the full range of show features to help you benefit beyond expectations — cost-saving resources, vital knowledge, powerful connections and much more. Make plans to attend the Western Roofing Expo 2014 and you will find a wealth of opportunities to help you boost your bottom line, increase your productivity and grow your commercial and/or residential roofing business. Connect with manufacturers, suppliers and industry contacts in an exhibit hall filled with a wide range of multi-dimensional products, services, technologies, and innovations. See and compare the full range of the newest products from every major product category.

1. PARIS-LAS VEGAS HOTEL & CASINO • JUNE 8-11
WESTERNROOFING EXPO 2014
ANNIVERSARYANNIVERSARY
THTH
SERVING THE ROOFING AND WATERPROOFING INDUSTRY SINCE 1974
PRESENTED BY THE WESTERN STATES ROOFING CONTRACTORS ASSOCIATION

3. WESTERN ROOFING EXPO 2014
CONTENTS
5 | SCHEDULE OF EVENTS
6 | EXHIBITOR LISTINGS
7 | TRADE SHOW FLOOR PLAN
9 | SEMINARS & EVENTS
9-10 | FOUNDATION EVENTS
15 | REGISTRATION INFORMATION
6
9
15
3
14
Complete listings for current exhibiting companies show-
casing their products & services at the Western Roofing
Expo 2014.
Join the fun on Sunday June 8th as we host our annual Golf
and Sporting Clays Tournaments benefiting the Davis Me-
morial Foundation. Topping off the evening will be the ex-
citing Presidential Welcoming Reception and Lively-Silent
Auction.
14 | KEYNOTE SPEAKER:
SEAN D. TUCKER
One of the premier
stunt pilots on the
planet,SeanD.Tucker
has been named as
one of the Living
Legends in Aviation.
He has been flying
airshows since the
mid-1970’sandhaswonnumerousprestigious
aerobatic competitions and awards - includ-
ing being elected to the Aviation Hall of Fame,
the Crystal Eagle Award, the General Charles
E. Yeager International Aeronautical Achieve-
mentAward,andaninducteeatthe2001USAF
GatheringofEagles.
In addition to being a phenomenal aviator, he
is also a larger than life character who touches
the heart of his fans and inspires millions of
Americans. Join usTuesday, June 10th for this
very special keynote speaker!
Information on how to book your hotel room, become a
member, and register for theWestern Roofing Expo 2014.
Roofing and Waterproofing Contractors and their
employeescansignupforFREETradeShowPassesvia
our new online registration system!
Check out the trade show floor plan. Be sure to stop by the
Exhibitor Product Demonstrations happening during
show hours in the special live demo area!
Learn how to become a better roofer and business person.
This year, theWestern Roofing Expo is focusing on a variety
of topics that can improve your roofing skills, what to do
during I-9 Audits, providing great service, and much more!
Paris-LasVegas Hotel & Casino • June 8-11
10
ServingtheWesternRoofing&
WaterproofingIndustrySince1974
40th ANNIVERSARY
WSRCA.com • 800-725-0333

4. gaf.com
GAF’s OneRoof.
The One-Stop
Shop For ALL
Your Commercial
And Residential
Roofing Needs.
If You Can
Count To One,
You Can
Count On Us.
©2014GAF1/14

5. 5
1:00pm - 5:00pm Registration Open
3:00pm - 4:00pm WSRCA Executive Committee Meeting
4:00pm - 5:00pm WSRCA Board of Directors Meeting
6:00pm - 7:30pm WSRCA Board of Directors Reception (Private)
7:30am GolfTournament (Revere Golf Club - Lexington Course)
8:30am Sporting ClaysTournament (Pro Gun Club)
8:00am - 5:00pm Exhibitor Move-In
8:00am - 6:00pm Registration Open
3:30pm - 4:30pm Seminar: DoesYour Company RunYou?
5:00pm - 7:00pm PresidentialWelcoming Reception & Lively-Silent Auction (Free)
8:00am - 6:00pm Registration Open
8:00am - 2:00pm Spouse Program: Red Rock CanyonTour (~6 hours)
8:45am - 10:00am Seminar: Don’t Let I-9 Audits KillYou orYour Company
8:45am - 10:00am Seminar: Fundamentals ofTraffic Coating; From Concrete to
Finished Product
10:15am - 11:30am Seminar: Employer Rights During an OSHA Investigation
10:15am - 11:30am Seminar: JustWhat is“Good Service”?
11:30pm - 1:00pm Legislative Luncheon with Keynote Speaker: Craig Brightup
1:00pm - 6:00pm Exhibits &Trade Show – Day 1
8:00am - 5:30pm Registration Open
8:30am - 12:30pm BURSI by Johns Manville
8:45am - 10:00am Seminar: Effectively Developing the Next Generation of
Leaders
8:45am - 10:00am Seminar: Critical New Information About OSB andWood
Panel Roof and Deck SheathingThat May AffectYour Next
Reroofing and/or DeckWaterproofing Projects
10:15am - 11:30am Seminar: Collections 2.0 – Back to the Basics
10:15am - 11:30am Seminar: SPF Certification and Industry Update
11:30am - 1:30pm Annual Luncheon with Keynote Speaker Sean D.Tucker
1:30pm - 2:00pm Membership/Board of Directors Meeting
1:30pm - 5:30pm Exhibits &Trade Show – Day 2
7:30am - 5:00pm RCI RegionV SummerWorkshop
SCHEDULE OF EVENTS
JUNE 7TH | SATURDAY
MESSAGE FROM WSRCA PRESIDENT
DENNIS RYAN - WATERPROOFING ASSOCIATES
MOUNTAIN VIEW, CALIFORNIA
JUNE 8TH | SUNDAY
JUNE 9TH | MONDAY
JUNE 10TH | TUESDAY
JUNE 11TH | WEDNESDAY
I would like to formally invite and highly encourage you to
attend the Western States Roofing Contractors Association's
40thAnnualWesternRoofingExpotakingplacethisJune8th
through 11th, 2014 in Las Vegas, Nevada. This year we are
taking the show back to the classic, elegant and sassy Paris
Hotel, conveniently located on the main LasVegas strip.
Be sure to arrive in time to participate in the annual Golf or
Sporting Clays Tournaments. Both events take place on Sunday morning, June 8th,
and benefit the Davis Memorial Foundation, which is dedicated to assisting students
through scholarship grants.
Following the outdoor events, the first seminar of the Expo "DoesYour Company Run
You?”starts at 3:30p.m. back at the Paris. Come and learn how to take control of the
two most important reasons in owning your company. This is a great way for you to
kick off the educational part of your Expo experience.
Then Sunday evening it's time for a little more fun, food, beverage and networking
at the PresidentialWelcoming Reception. All registered attendees are invited. Along
withthefoodandbeveragewillbetheeverpopular"LivelySilentAuction". Placeyour
bidsonthesilentauctionitems,thengetintotheverylivelybiddingfrenzy. Thisevent
is hosted by Auctioneers extraordinaire - and formerWSRCA Presidents, Bill Baley and
Chuck Chapman! This event is also in support of theWSRCA's Davis Memorial Founda-
tion. Something we can all feel good about supporting and participating in.
On Monday andTuesday morning of the Expo, the main body of educational seminars
takeplace. Continuingtostayontopofwhatishappeningandwhatischanginginthe
roofing and waterproofing industry is a must for survival in today's market. Owners,
project managers, estimators, superintendants and other key employees will have ac-
cess to very informative seminars and programs that will enhance your business back
at the office after the Expo.
Both Monday andTuesday afternoons, the ever popular and growing trade show floor
opens. This is a great follow up to the learning and educational experience you had at
the morning seminar sessions. See the newest and latest developments from manu-
facturers,suppliers,advancesintechnologyandthenewestinequipmentavailablefor
the roofing and waterproofing industry today.
The Legislative Luncheon will be held on Monday, June 9th. Craig Brightup, President
of the Brightup Group, will be returning for his 19th year as our guest speaker. Craig's
report from inside the Beltway is always informative, entertaining and provides some
greatinsightregardingdevelopmentsfromournation'scapitol. Thisisaneventnotto
bemissed. OnTuesday,June10th,thisyear'skeynotespeakerattheAnnualLuncheon
is Sean D. Tucker. Sean is one of the Living Legends in Aviation. Listen to one of the
best aerial artists in the world describe the physically demanding full throttle experi-
ence of stunt pilot aviation. Even with your feet on the ground, this promises to be an
exhilarating experience!
Stay on top of what is happening in the roofing and waterproofing industry in the
Western States. Make it a point of taking the time to join us at the Paris Hotel in Las
Vegas, Nevada for the 40th AnnualWestern Roofing Expo, still holding the position as
the best regional roofing expo in the country!
See you in LasVegas!
WSRCA.com • 800-725-0333

6. 6
EXHIBITOR LISTINGS
3M (310)
ABC SUPPLY CO., INC. (511, 517)
ACCULYNX (813, 815)
ACH FOAMTECHNOLOGIES (802)
ACME CONE COMPANY (811)
ADCO PRODUCTS, INC., / ETERNABOND (533, 535, 537)
ADVANCED ESTIMATING SYSTEMS (804)
ALLIED BUILDING PRODUCTS (312)
ALPHA PROTECH ENGINEERED PRODUCTS (631)
AMERICAN STANDARD COATING (643, 742)
APOC ROOFING &WATERPROOFING (225)
ATAS INTERNATIONAL (143)
ATLAS ROOFING CORPORATION (534)
AVM INDUSTRIES (439)
BENTONITE PERFORMANCE MATERIALS (135)
BITEC, INC. (530, 532)
BLUE RIDGE FIBERBOARD, INC. (105)
BORAL ROOFING, LLC (117)
BOSS PRODUCTS / ACCUMETRICS (242)
BOYETT PETROLEUM (912)
BURKELINE ROOFING / BURKE INDUSTRIES (720)
BUTLER MANUFACTURING (342)
CALIFORNIA STONE COATING (716)
CARLISLE SYNTEC SYSTEMS (302, 304)
CARLISLEWIP PRODUCTS (308)
CERTAINTEED CORP. (503)
CERTEX USA (128, 130)
CHEM LINK, INC. (736)
CLEASBY MANUFACTURING CO. (303)
COSELLA DORKEN PRODUCTS, INC. (441)
DATAFORMA, INC. (306)
DAVINCI ROOFSCAPES (238)
DI ROOF SEAMERS (214)
DURO-LAST ROOFING, INC. (731)
EAGLE ROOFING PRODUCTS (817, 819)
EAGLEVIEWTECHNOLOGIES (318, 320)
EPILAY (417)
EQUIPTER/NEW HEIGHTS LLC (805)
FIBERTITE ROOFING SYSTEMS BY SEAMAN CORP. (209)
FIRESTONE BUILDING PRODUCTS (703, 705)
FLAME ENGINEERING, INC. (204)
FLASHCO MANUFACTURING, INC. (706, 708)
FLEX MEMBRANE INTERNATIONAL (637)
FONTANA, INC. (436)
FRANKLIN INTERNATIONAL (713)
GACOWESTERN INC. (540, 542)
GAF (403, 409)
GARLOCK EQUIPMENT (525)
GENERAL COATINGS MANUFACTURING CORP. (236)
GENFLEX ROOFING SYSTEMS (702, 704)
GEOCEL (109, 111)
GEORGIA PACIFIC GYPSUM LLC (219, 221)
GIBRALTAR BUILDING PRODUCTS / AWARD METALS (440)
GRACO (133)
GSM ASSOCIATES, LLC. / MCPU URETHANES (335)
HAPCO, INC. / BAK (118)
HENRY COMPANY (116)
HUNTER PANELS (640, 642)
IB ROOF SYSTEMS, INC. (210, 212)
IKO SALES (425)
INSPIRE ROOFING PRODUCTS (715)
INSULFOAM (607, 609)
INTERNATIONAL LEAK DETECTION (115)
INTERWRAP, INC. (119, 121)
ITW ERSYSTEMS & ELASTEK (431, 433)
JOHNS MANVILLE (125)
KARNAK CORPORATION (543)
KEE SAFETY, INC. (435)
KEMPER SYSTEM AMERICA, INC. (443)
KM COATINGS MANUFACTURING, INC. (112, 114)
LA POLLA INDUSTRIES, INC. (707, 709)
LEGEND ROOFING PRODUCTS (743)
LOMANCO, INC. (725)
LOW-E REFLECTIVE INSULATION (820)
LUCASTAPERED PRODUCTS / LUCAS GRANULES (131)
MALARKEY ROOFING PRODUCTS (309)
MBCI (634)
MENZIES METAL PRODUCTS (710)
METALCON INTERNATIONAL (141)
METAL SALES MANUFACTURING CORP. (714)
MFM BUILDING PRODUCTS CORP. (632)
MID-STATES ASPHALT (107)
MULE-HIDE PRODUCTS (619, 621)
NATIONAL COATINGS CORPORATION (203, 205)
NATURAL LIGHT ENERGY SYSTEMS (536)
NEPTUNE COATINGS CORP. (840, 842)
NOVAGARD SOLUTIONS (636)
WSRCA.com • 800-725-0333

7. 7
TRADE SHOW FLOOR PLAN
STAGING AREA
NUTECH PAINT, LLC (737, 836)
O’HAGIN MFG. LLC. (721)
OMG ROOFING PRODUCTS (314, 316)
ON CENTER SOFTWARE (442)
OWENS CORNING (333, 432)
PABCO ROOFING PRODUCTS (237)
PLI-DEK / ROOFSLOPE (829)
POLYGLASS USA, INC. (231)
QUARRIX BUILDING PRODUCTS (TRIMLINE) (218, 220)
QUEST CONSTRUCTION PRODUCTS (211, 213)
QUICK MOUNT PV (711)
R.M. LUCAS CO.“LUCAS COATINGS”(343)
RMAX, INC. (207)
ROOF MANAGEMENT (806)
ROOFING CONTRACTOR MAGAZINE (841)
ROOFING SUPPLY GROUP (RSG) (337, 339, 341)
ROOFMASTER PRODUCTS CO. (625)
SHARKSKIN ROOF UNDERLAYMENTS (KIRSCH) (325)
SIKA SARNAFIL, A DIVISION OF SIKA CORP. (217)
SINCLAIR EQUIPMENT COMPANY (801)
SIPLAST INC. (712)
SOLARO ENERGY, INC. (437)
SRS DISTRIBUTION (539, 541)
SUREFIRE SOCIAL (234)
SYSTEM COMPONENTS (615, 617)
TAMKO (538)
TARCO (718)
TOP INDUSTRIAL, INC. (717, 719)
TROPICAL ROOFING PRODUCTS (611, 613)
TRUFAST (216)
UNIFLEX (808)
UNITED UNION OF ROOFERS (215)
VERSICO (603, 605)
W.R. GRACE & CO. (434)
WASCO PRODUCTS, INC. (438)
WEATHERTECH FASTENERS (113)
WEST DEVELOPMENT GROUP (WDG) (208)
WESTERN COLLOID (230, 232)
WESTERN STATES RCA (100, 102, 103, 104, 202)
AS OF: (FEBRUARY 1, 2014)
WSRCA.com • 800-725-0333

9. SEMINARS & EVENTS
7:30am
GolfTournament: Revere Golf Club
(Lexington Course)
Sponsored by: Allied Building Products
The Revere presents a blend of beauty and challenge unlike any other in
southernNevada.Drapedthroughtheruggeddesertcanyonsandvalleysof
the LasVegas foothills,The Revere Golf Club offers unending, awe-inspiring
views of the Las Vegas Skyline and mountains beyond. Our group will be
playing the Lexington Course, a stunning 7,143 -yard, par-72 layout that
willtestyourshotmakingcapabilitieswithclassicrisk/rewardscenario.Pro-
ceeds benefit the Davis Memorial Foundation.
(Green Fees: $215)
JUNE 8TH | SUNDAY
OPENING EDUCATIONAL SEMINAR
8:30am
Sporting ClaysTournament: Pro Gun Club
Sponsored by: Allied Building Products
Pro Gun Club offers a challenging 21-station sporting clays course, which
can give the master class shooter a run for his money while the beginner
shooter can go out and enjoy a day busting clays. Stations are changed fre-
quently so shooters will never get bored at seeing the same targets over
and over again. Strap your shotgun in to one of their golf carts and set off
into the rolling desert terrain stopping at each station to shoot. The course
overlookstheElDoradoValleyandBoulderCityprovidingascenicsettingfor
the shooter’s enjoyment. Proceeds benefit the Davis Memorial Foundation.
(Participation Fees: $215)
Seminar: DoesYour Company RunYou??
3:30pm - 4:30pm
Speaker: Steve Meisenheimer,The Effective Leader
Steve Meisenheimer started his business career at age
16, eventually he built his business into a million-dollar
entity, the state’s largest tree trimming company. Over
time he acquired and sold nine businesses. In 2005 Steve
decided to shift his focus to sharing the painful and ex-
pensivelessonshehadlearnedabouthowtobuild,man-
ageandleadsuccessfulbusinesses.Smallbusinessownerswhowanttolearn
the practices and achieve the results of the most effective leaders appreciate
Steve’scontentandmotivationalstyle.
The Effective Leader trains business owners to learn how to take control
overthetwomostimportantreasonstoownyourowncompany:increased
control of your income and greater personal freedom. Steve helps small
business owners accelerate the growth and profitability of their business
while getting out of the day-to-day work, so they can LEAD instead of do-
ing the work themselves.
9WSRCA.com • 800-725-0333

10. 5:00pm - 7:00pm
PresidentialWelcoming Reception
and Lively-Silent Auction
Sponsored by: GAF
Thishasbecometheeventnottomiss! Fun,greatfood,hostedbars,camaraderie
and lots of great auction items…everyone walks away with a smile. There will
be travel trips, jewelry, golf items, roofing items, electronics, and sports memo-
rabilia to bid on. All proceeds go to the Davis Memorial Foundation scholarship
and grants programs.These scholarships are made available to aspiring students
in the roofing industry, and grants are awarded to Universities with Construction
Managementcurriculum.Since1996,theDavisMemorialFoundationhasaward-
ed over 70 scholarships and grants totaling more than $250,000.
(FREE to all registered attendees!)
10
SEMINARS & EVENTS
JUNE 8TH | SUNDAY JUNE 9TH | MONDAY
8:00am - 2:00pm
Spouse Program: Red Rock CanyonTour
While you’re in Las Vegas, take a visit to Red Rock Canyon, one of the
Mojave Desert’s most beautiful attractions. After hotel pick-up at the
Paris-Las Vegas, head to the Red Rock Canyon National Conservation
Area to travel along the leisurely 13-mile (21-kilometer) scenic loop.
Stops along the way include the colorful sandstone Calico Hills,
limestone Indian roasting pits and the petroglyphs atWillow Springs.
The tour continues with a visit to Spring Mountain State Park, a ranch
once owned by eccentric millionaire Howard Hughes. Be sure to sign
up early, space is extremely limited! Included in the price of this
program are your driver/tour guide, lunch, bottled water, hotel pick-
up and drop-off, and fuel surcharge fee. If you would like to register
for the Red Rock CanyonTour, please callViatorTours (888) 651-9785.
(Participation Fee: $80)
Seminar: Don’t Let I-9 Audits KillYou orYour Company
8:45am - 10:00am
Speaker: Steve Little and JayneWilliams, KPost Company
Steve Little and Jayne Williams of KPost Company,
will present the discussion “Don’t Let I-9 Audits Kill
You or Your Company.” Steve and Jayne are two of
the three original officers who started KPost Com-
pany in Dallas, Texas in 2003. Jayne is a current
BoardofDirectorwiththeNationalRoofingContrac-
torsAssociationandSteveisthecurrentPresidentoftheMidwestRoofing
ContractorsAssociation.
ThispresentationwillexploretherequirementsoftheImmigrationRe-
form and Control Act, which requires employers to verify the identity
and employment eligibility of employees through the use of the Em-
ployment EligibilityVerification Form I-9. Steve and Jayne will recount
their company’s experiences dealing with audits conducted by U.S.
Immigration and Customs Enforcement (ICE) and offer tips on proper
documentation procedures with new hires.
WSRCA.com • 800-725-0333

11. Legislative Luncheon
with Keynote Speaker Craig Brightup
11:30am - 1:00pm
Sponsored by: Derbigum
OurfavoriteWashingtoninsider,CraigBrightup,TheBrightupGroupLLC,willbeat
thetopofhisgame.YouwillNOTwanttomisshisviewsandinsideinformationat
thismostimportanttimeintheroofingandwaterproofingindustry.Immediately
following the lunch will be the Nominating Report, Retiring Directors Ceremony
and the presentation of the Davis Memorial Foundation Scholarships and R.J.
McKennon AwardWinner.
Seminar: Employer Rights During an OSHA Investigation
10:15am -11:30am
Speaker: Edwin G. Foulke Jr., Fisher & Phillips LLP
Edwin G. Foulke, Jr., is a partner in the Atlanta and
Washington offices of Fisher & Phillips LLP. He co-
chairs the firm’s Workplace Safety and Catastrophe
Management Practice Group. Prior to joining Fisher
& Phillips, he was the Assistant Secretary of Labor
for Occupational Safety and Health. Named by
President George W. Bush to head OSHA, he served from April 2006 to
November2008.DuringhistenureatOSHA,workplaceinjury,illnessand
fatalityratesdroppedtotheirlowestlevelsinrecordedhistory.
The Obama administration has put the teeth back in OSHA’s bite, but
companiescontinuestrugglingtofigureouttheirrightswhenanOSHA
inspector enters their business. Would your Company be prepared if
you opened the door today to find an OSHA compliance officer ready
to inspect your business? Do you know your legal rights and how to
handle an inspection from an enforcement-drive OSHA?There is noth-
ing like getting an insider’s perspective from someone who has been
there and done that—especially when it comes to OSHA! Edwin will
conduct an in-depth session designed to help you learn how to legally
prepareyourcompanyforanOSHAinspection.Becauseit’snotaques-
tionofif,butwhen. Seminarincludeshowtoconductapre-inspection
of your facility and correct any errors you find before an OSHA Compli-
anceOfficereversetsfootonyoursite,astep-by-stepstrategyforhan-
dling an OSHA inspection - when to admit the investigators and when
to request a search warrant, how to professionally handle inspectors
onsite, and the benefits of doing so, what NOT to say or do during the
inspection, and how to handle document requests from OSHA.
Seminar: Fundamentals ofTraffic Coating; From
Concrete to Finished Product
8:45am -10:00am
Speaker: Jay Steuer, CaliforniaWaterproofing Supply
Jay Steuer is the Owner and President of California
Waterproofing Supply in San Leandro, California.
CWS is the leading Bay Area distributor of water-
proofing coatings, grouts and caulking materials.
Jay’s knowledge extends to below grade and be-
tween slab membranes, traffic coatings and con-
crete rehabilitation products. He has a degree in Marketing and Finance
fromTheOhioStateUniversity.
Thispresentationwillbesegmentedintoseveraldistincttopics:1.)The
substrate - What to be specifying relative to finish (concrete), curing
compounds(ifany)orplywoodrequirements.2.)Typesofcoatingsand
applications - general nomenclature. 3.)Types of issues one might en-
counter; causes and remedies.
SEMINARS & EVENTS
JUNE 9TH | MONDAY
Exhibits andTrade Show – Day 1
1:00pm - 6:00pm
Join the fun on Day 1 with President Dennis
Ryan and his wife Mary Anne, as they open the
40th Annual trade show floor on behalf of the
Western States Roofing Contractors As-
sociation. The show will highlight
the latest equipment and materials
used in the roofing, roof deck,
urethane foam, waterproof-
ing and allied industries.
Overthepast40years,ithas
earnedthereputationasthe
largest roofing expo present-
edbyroofingandwaterproofing
contractors for the roofing industry!

12. Seminar: Effectively Developing the Next Generation of Leaders
8:45am - 10:00am
Speaker: LindaTennant, Attainment Inc.
Linda Tennant, President of Attainment, Inc., was formerly Vice President of an
international hotel chain and trained over 2,000 hotel managers and salespeople
throughout the world. After training large numbers of people in the traditional
seminar format, Linda became discouraged when she discovered many people did
not apply the information learned back on the job. For the past 25 years, she has
been using the LMI Behavior Change Process, to help clients in a variety of indus-
tries, set and achieve specific goals resulting in a measurable return on investment. You will never find
anyonemorecommittedthanLindatohelpingpeopleachievetheirgoals.
As your organization is looking to move forward, does the next generation of leaders have what is
needed? This interactive workshop will provide an awareness of the issues and challenges around
developing younger people properly, so they may step effectively into increased leadership respon-
sibilities. It also provides simple tools to get this effort on the right track.
12
SEMINARS & EVENTS
JUNE 10TH | TUESDAY
Auxiliary Seminar: BURSI (Better Understand-
ing of Roofing Systems Institute)
8:30am - 12:30pm
Speaker: Alison Rice, RRO, CDT, LEED GA is the Speci-
fier Services Manager for Johns Manville’s Roofing
Systems Division
Alison has a Bachelor of Science
degree in Industrial Engineering
from West Virginia University in
Morgantown, West Virginia. She
is a Registered Roof Observer as
certified by the Roof Consultants
Institute, a Construction Document Technologist as cer-
tified by the Construction Specifications Institute and a
LEED Green Associate as certified by the Green Build-
ing Certification Institute. She joined Johns Manville in
2007. During her tenure she has served as an Applica-
tion Engineer and Specifier Services Engineer. Her focus
istoleadtheSpecifierServicesTeamtostrengthenJohns
Manville’spositioninspecifications,createawarenessof
JM’s Roofing Systems through building relationships
andprovidingeducation.
As low-slope roof technology, materials and perfor-
mance demands evolve, it is important to keep up
with new materials and technologies. This seminar
provides hands-on experience to improve roofing in-
stallation techniques and good work practice.
WSRCA.com • 800-725-0333
NEWTHISYEAR! Exhibitor Product Demonstration Area
Attention Attendees: Be sure to stop by our all-new Exhibitor Demonstration Area on the trade
show floor and check out the following companies presenting their latest products, equipment
and installation techniques. Each showcase is slotted for a half-hour timeslot.

13. Seminar: SPF Certification and Industry Update
10:15am - 11:30am
Speakers: Dr. Richard Duncan and Kurt Riesenberg, Spray Polyurethane
Foam Alliance
Dr. Richard Duncan is currently Technical Director for the
Spray Polyurethane Foam Alliance. He holds a Ph.D. in
Engineering Science and Mechanics from The Pennsyl-
vania State University, MSME from Bucknell and a BSME
from the University of Maryland. Richard is a Registered
Professional Engineer in three states and is a certified
BPI Building Analyst. Kurt Riesenberg is currently the Executive Director of the
Spray Polyurethane Foam Alliance. The SPFA promotes industry safety, use of
SPF as a high performance roofing and insulation material, energy efficiency,
environmental stewardship, quality in materials and installation, and overall
understanding by the consuming public, along with professional trade cus-
tomers,oftheuseandbenefitsofspraypolyurethanefoam.
AttendthissessiontohearfromtheSPFAstaffleadershiponissuesaffecting
the future of the sprayfoam industry. From the 2013 roll out and focus of
the new ISO 17024 compliant SPF professional certification program, to the
impact and status of government regulations including the OSHA National
Emphasis Program (NEP) on Isocyanates, a review of the technical and in-
dustry promotion activities benefitting contractors and manufacturers, dy-
namics of high profile industry partnerships, and a frank discussion on the
role and responsibilities of the SPF industry's contractors regarding perfor-
mance, quality, health and safety. Content is appropriate for long-time SPF
professionals as well as those just considering getting into the industry. Get
the tools and information to be safe, effective and successful regardless of
the time you've logged behind the gun.
Seminar: Collections 2.0 – Back to Basics
10:15am - 11:30am
Speaker:Thea Dudley, Guardian Building Products
TheaDudleyistheDirectorofFinancialServicesatGuard-
ian Building Products and Guardian Fiberglass Insulation
with over 25 year’s experience in construction credit and
collection management. Thea has worked tirelessly in the
construction industry to champion education, presenting
seminarsandwebinarsformanyorganizations. Theahas
been published in ProSales Magazine and is active in the National Association
ofCreditManagers.
Dealing with delinquency? Chasing money gotcha frustrated? Tired of
searching for the "magic bean" of collection solutions? Then join us for
some tried and true tools, tips and techniques for making the most out of
your collection efforts while improving the overall health of your accounts
receivables.Thetoolsandtechniquesforcollectionhasn'tchanged,theway
you view them and use them should!
13
SEMINARS & EVENTS
JUNE 10TH | TUESDAY
Seminar: Critical New Information About OSB,Wood Panel Roof
and Deck SheathingThat May AffectYour Next Reroofing or Deck
Waterproofing Project
8:45am - 10:00am
Speakers: Jim Carlson, Building EnvelopeTechnology & Research; Dennis
Ryan,Waterproofing Associates;
Jim Carlson is a long-time member and an active partici-
pant of Western States Roofing Contractors Association.
Jim serves as WSRCA’s Technical Advisor, and provides
advice regarding all types of steep and low-slope roofing,
below and above-grade waterproofing, and dampproof-
ing to WSRCA’s Board of Directors, technical committees,
and members. As the founder of Building Envelope Technology & Research,
Jim brings more than 36 years of intensive involvement in roofing, water-
proofing, building envelope technology, research, and science to our industry.
Jim is nationally respected as an expert in the field, and brings extraordinary
knowledgeofexteriorenvelopesystems,therelatedsciences,climaticanden-
vironmental influences, and provides a level of service and thoroughness that
issecondtonone.
New issues have developed in the field regarding OSB (oriented strand
board) and some wood panel sheathing materials that are causing roofing
contractors serious problems on reroofing projects. You will receive a brief
update regarding the technical issues that you need to know about wood
sheathings, risks of condensation, repetitive wetting and drying, wood
deconsolidation and decay, which appear to be making this material a life
safety issue. Learn about these developments in an active and informative
workshop-type setting, led by WSRCA’s Technical Advisor, Jim Carlson; WS-
RCA’s President, Dennis Ryan. Attend this seminar and receive an updated,
in-depth,briefingregardingtheissuesthathavecometolight,andhowyou
may protect your business from various related complications.
WSRCA.com • 800-725-0333

14. SEMINARS & EVENTS
JUNE 10TH | TUESDAY
JUNE 11TH | WEDNESDAY
Annual Luncheon with
Keynote Speaker: Sean D.Tucker
11:30am - 1:30pm
Sponsored by: Malarkey Roofing Products
Sean D. Tucker’s life is marked by a search for ex-
cellence and perfected skill. He is not satisfied un-
less he is learning, refining a skill, or conquering a
fear.Whether he is climbing Mt. Kilimanjaro, heli-
skiing, cave SCUBA diving, golfing, or flying his
one-of-a-kind aerobatic dream machine, Sean D.
Tuckerisfull-throttleandextremelyaccomplished.
He has been flying airshows world-wide since the
mid-70’sandhaswonnumerousaerobaticcompe-
titions. In that time, Sean has logged more than 24,000 hours, flown more
than 1200 performances at more than 500 airshows, in front of more than
122 million fans. The level of professionalism and excitement in Sean’s air-
show displays is no coincidence. Sean practices his airshow routine three
times every day. To endure the extreme physical demands of each routine,
Sean maintains a rigorous physical training schedule by working-out over
340 days per year.
SeanhasbeennamedasoneoftheLivingLegendsinAviation,NationalAvia-
tion Hall of Fame inductee, recipient of the Crystal Eagle Award, the General
Charles E. Yeager International Aeronautical Achievement Award, inductee at
the 2001 USAFGatheringofEagles, and named as one of the Living Legends
of Flight.This raises Sean into an elite group of aviators and astronauts that
includes General Jimmy Doolittle, General‘Chuck’Yeager, Bob Hoover, Gene
Cernan and John Glenn.
14
Exhibits andTrade Show – Day 2
1:30pm - 5:30pm
Join us for Day 2 of the Western Roofing Expo 2014
exhibits and trade show. The floor will highlight the
latest equipment and materials used in the roofing, roof
deck, urethane foam, waterproofing and allied industries. Be
sure to stay until the very end of the trade show as the WSRCA
will be showcasing a taste of The Roofing Games™ - COMING IN
2015! This showcase will feature different roofing technicians from
theWest competing against each other in a live roofing competition.
Find out which roofer is the BEST in theWEST!
RCI RegionV SummerWorkshop
7:30am - 5:00pm
RCI RegionV invites you to join them for their June 11 all day technical pro-
gram to be held at the Paris Las Vegas Hotel & Casino in conjunction with
the Western Roofing Expo 2014. This program, designed specifically for
consultants and contractors, will attempt to bring a greater understanding
of the subject matters listed below with one goal in mind: the successful
completion of a roofing and/or waterproofing project.
High Performance Roof Systems: A Standard of Care for Designers
and Contractors,ThomasW. Hutchinson FRCI, RRC, AIA
Black orWhite Roof Membrane,What is the Sustainable and
Energy Efficient Choice?, Ron Goodman
2012 Code Updates – New and Revised Requirements Related to
Roofs, Phil Dregger FRCI, RRC, PE
Material Compatibility and Adhesion Properties of Construction
Polymers, A. JudsonTaylor AIA, LEED AP
WSRCA.com • 800-725-0333
RCI

15. PARIS-LAS VEGAS HOTEL & CASINO • JUNE 8-11
WESTERNROOFING EXPO 2014
Attention Roofing
Contractors and
Employees: You can
attend the Western
Roofing Expo 2014
exhibits and trade show
for FREE! Visit our
website WSRCA.com to
sign up for your FREE
trade show pass!
Register at WSRCA.com today for:
• Educational Seminars •
• Free Trade Show Passes •
• Foundation Tournaments •
• Hotel Reservations •
• Become a Member of WSRCA •
ONLINE REGISTRATION IS NOW OPEN!
WSRCA.com
1-800-725-0333
Call Western States RCA with Questions or
Customer Service Needs
WESTERN STATES
ROOFING CONTRACTORS ASSOCIATION
275 Tennant Ave. Suite#106, Morgan Hill, CA 95037
www.WSRCA.com • info@wsrca.com • 800-725-0333
Full Registration: $350
Daily Registration: $150-$180
Auxiliary Seminars: $50-$80
Education Passes: $25-$50
Free Trade Show Pass: $0*
*Roofing &Waterproofing Contractors Only
WSRCA Member Prices Listed
Paris-LasVegas: $148/night + tax
Paris: 877-603-4389
Bally’s LasVegas: $115/night + tax
Bally’s: 800-358-8777
WSRCA.com

16. Western States RCA
275 Tennant Avenue, #106
Morgan Hill, CA 95037