The group did extensive pre-production for their advertising project, including developing an idea, storyboarding, scheduling, drafting a treatment, and securing a filming location and dates. Filming did not go smoothly at first due to delays, but the second day was more productive. Post-production proved most difficult as the group struggled to edit clips together seamlessly and add germ effects as planned, so they simplified the final video.

1. Review
Pre Production
We started our project by doing a lot of pre production. Our group started off by talking
about possible ideas for our advert. We eventually came up with an idea of a girl not
washing her hands properly after going to the toilet and the germs from her hands
eventually spread on to other people and spreads throughout the hospital. Once we agreed
on this idea, everyone in the group drew out individual storyboards to make our own
interpretation of our idea. Once a final storyboard had been produced we made a location
recce. This didn’t take very long as we were only planning to film in one place, Salford Royal
Hospital. Once we had done our location recce we started doing a production schedule. This
consisted of coming with a plan of when we were going to start the treatment, filming e.t.c.
This took longer than we thought because we had to think logically of how long certain parts
of pre production would take and we had to think a few weeks in advance to work out when
we could possibly get certain tasks done. We also had take holidays, weekends, bank
holidays and absences in to account. Eventually we got a working production schedule that
should everything go to plan everything will be done in time. We then had to do a second
production schedule which consisted of what equipment, props and actors/actress’ was
needed. This production schedule didn’t take too long as we didn’t need many props or
much equipment for our advert and at the beginning of pre production we decided we were
going to be in the advert ourselves so our second production schedule didn’t take very long.
After the second production schedule we had to produce a call sheet. This consisted of
putting various details about our group and our production. These details were based on
who was the producer, director, actor’s e.t.c. They also asked what props and locations are
going to be used so they had a good idea of what the group was like and what the
production would consist of. Next, we had to produce our first draft treatment which I
personally think was the hardest bit of pre production. We had to give a detailed preview of
what was going to happen in our advert. We had to mention every bit of action and every
camera angle that was going to be used to ensure our idea came across well and the women
from NHS liked our idea. This took a lot time to complete as we wanted everything to be
right. Next we had to create a risk assessment which consisted of mentioning possible
dangers whilst filming. This didn’t take too long as we planned to do most of our filming in
areas which were relatively danger free and there wasn’t much to write. Our next task was
finalising the official idea to make sure it all made sense, the message came across well
enough and to see if it was easy enough to film. This didn’t take very long as there was no
major changes needed and we thought our idea would work. Our last bit of pre production

2. was to sort out dates that we could do some filming, we had to think carefully as we had to
organise dates a week in advance and we had to get the timing right. We did this without
much trouble as the dates we decided on didn’t have any effect on group.
Filming
The first time we arrived at the hospital, we were with the other groups and we walked
around the hospital, looking for the places within the hospital where we would film. We
booked our dates to do our filming. However on the first day of filming, there was problems
with getting hold of a camera in college and then we had to walk to the hospital. These
issues made us 45 minutes late the first filming session. This made the women quite angry
with our group and we missed out on valuable filming time. So on that first day, the filming
was quite rushed. We did quite a lot of filming in the toilet to film Emily washing her hands.
We also did a bit of filming with Emily walking around the hospital and touching loads of
different things to make it look like she is spreading germs. The second day of filming was a
lot better and a lot more productive. We did a lot of filming and we got a few actors/actress’
involved who did as we asked them to and it worked well. We got one man to pretend to
sneeze in to his hands and then a tissue as he was going to visit someone. This got the
message across of protecting the loved ones. We then got a few of the doctors and nurses
involved to show us how to wash our hands properly. We then filmed Alyx washing his
hands thoroughly. This took just over an hour to film and we got all the clips we wanted so
we were very happy with our second day of filming.
Post Production
Post Production was the most difficult part of the project. Once we had got all the clips we
wanted, we opened up the Adobe Premiere programme and started to edit our film. We
had one major problem with the editing. Two of the clips didn’t quite fit together so we had
to do a lot of manipulation to make the clips more sequenced. The actual editing wasn’t too
hard and it took about 3 lessons to finish putting the clips together. Once all the clips had
been put together, we had to add germ effects to some clips. This was extremely difficult.
We had a bit of help from Chris the technician for one lesson. When it came to our turn to
put the effects in, our group had forgotten how to do it and we found it too hard to do. We
had several tries at this but none of us could do it so we decided to leave the effects out and
added a cross to the clip that was wrong and a tick to the clip that was doing the right hand
washing technique.