UXPA 2023 Poster: ESG & Sustainable UX

1. UXPA
Investors are increasingly looking to invest in organizations with a healthy ESG
(Environment-Social-Governance) score.
UX has an important role to play in helping organizations score well on the "Environment"
component.
Short Journeys
Visibility
Governance
A company's board composition,
board-shareholder
relationships, transparency in
financial reporting, policies
toward suppliers and regulators,
partner compensation,
customer relations and, political
stances
Social
A company's human rights,
workers' rights, workplace
policies, employee wellness &
training, DEI (diversity, equity
and inclusivity) and, wages;
accessibility issues fall under
this category
Advocate for the use of servers
powered by renewable energy
sources, not sources like coal-
based electricity.
Ensure interaction designs are
optimized for relevant usage;
avoid unnecessary forms;
reduce data transmission to
help save electricity.
Shorter journey maps help
optimize data transmission;
design journeys to eliminate
needless steps.
Consider substituting heavy file
formats like photos, videos, gifs
and other animations with
vector graphics.
Design such that the content
loads only onDemand/onScroll;
rethink standard practices like
footers to accommodate this
change.
Publish reports on UX
sustainability practices,
website's carbon emissions,
pageLoad speeds and server
power sources.
Scan QR code to download poster at:
https://www.linkedin.com/in/bhuvana-n/
June 20-22, 2023 Austin, TX
ESG & Sustainable UX
Bhuvana Narayanamurthy, PhD
Environment
A company's usage of energy
resources, waste management
policies, its efforts
toward/impact on net zero-
emission
Sustainable Servers Optimized Content
01 02 03
Page Load Practices
Vector Graphics
04 05 06