As Creative Lead and Senior Graphic Designer with CVS Health and SGSco,I oversaw the day-to-day creative output for a $2.2 Billion brand (that’s just theHealthcare Category!) for 7 years. I led an integral segment of a fast-pacedcreative department working under tight timelines and intense pressures—helping to develop and produce the new face of CVS Store Brand product, 2,200 individual items—while collaborating with CVS Brand and Merchandising teams. I’ve managed the Healthcare team, navigated transitions and implemented change,for a Fortune 10 company’s key money-making category and built trust and a reputation of delivering strong design concepts that meet the needs of a savvy audience. I've learned much from many driven and talented people, and have applied that knowledgeto become the well-rounded Creative Lead I am today.
3. Project Management Art Direction Strategic Planning / Analysis Web Design
Advertising Collateral Brand Strategy Retail Solutions Marketing
Packaging Photo Direction Logo / Iconography Presentation
education:
Bowling Green State University, Bowling Green, OH, 2000
Bachelor of Fine Arts in Graphic Design - Minor in Visual Communication Technology
experience:
professional overview:
other experience:
Graphic Designer, Trion Communications, Providence, RI
Graphic Designer, ACCU•Graphics, East Providence, RI
Freelance Graphic Designer, Paul Werth, Columbus, OH
August 2003 - July 2004
July 2002 - August 2003
November 2000 - July 2002
Manager / director / creative team lead with expertise in all facets of graphic design, retail,
marketing, and public relations. Skilled in collaborating with business partners to achieve strategic
goals and marketing objectives. Instrumental in streamlining and improving processes, enhancing
401.527.0790 tngrgg6@gmail.com
144 Windermere Way, Warwick, RI 02886
Senior Graphic Designer, WestRock, Woonsocket, RI
• Ideation, design, direction and presentation of marketing solutions for global campaign needs.
• Manage structural marketing teams to execute effective POS campaign solutions.
May 2019 -
Present
Creative Lead, SGSCO for CVS Health, Woonsocket, RI
• Managed creative / production team responsible for designing and
developing all health care store brand products for a Fortune 10 company.
• Led adaptation and implementation of design and illustration material from outside agencies.
• Provided creative oversight and collaboration with photo advertising
development and marketing package creation.
August 2013 -
October 2015
Graphic Designer, Hasbro, Providence, RI
• Coordinated with national and international marketing teams to
execute effective campaign strategies.
• Implemented fresh, modern designs into updated marketing pieces.
• Developed marketing material for major product brand campaigns
including My Little Pony, Transformers, Nerf, and Baby Alive.
May 2016 -
September 2016
Graphic Designer, Schneider Electric, Foxboro, MA
• Ideation, design and production of marketing assets for global campaign needs.
• Collaborates with international marketing teams to execute effective B2B campaign strategies.
May 2017 -
May 2019
Freelance Graphic Designer, Providence College, Providence, RI
• Produces marketing material for campus programs.
• Collaborates regularly with senior design and marketing members.
• Developes modern, innovative designs for new and existing campaigns.
February 2016 -
May 2019
Senior Graphic Designer, CVS Health, Woonsocket, RI
Private Label, Store Brands:
• Managed creative production team that developed graphic design
packaging for all health care categories.
• Oversaw project completion, ensuring brand best practices and style guides were followed.
• Fundamental designer in rebranding project of over 2,200 SKUs.
• Developed and fostered partnerships with CVS directors and brand managers
to contribute to team environments for successful project completion.
July 2004 -
August 2013
tony gregg
7. Packaging
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