Growing a Real Estate Team from 6 to 600+ Sales in 6.5 Years
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In 6.5 years, the company grew from 6 to 60 team members, is on track for over 600 sales in 2014, and will manage over 1,000 properties by the end of 2014. They learned to create a team for growth, embrace digital and video, and focus on building a strong team culture centered around health and fitness. The document provides tips for how to staff for growth, invest in video training, live and breathe the company culture, and organize team fitness activities like running clubs and boxing to build culture.
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Growing a Real Estate Team from 6 to 600+ Sales in 6.5 Years
- 2. In 6.5 years… • 6 to 60 team members • On track for 600+ sales • 1,000+ property managements in 2014
- 3. In that time we’ve learnt 3 things 1. Create a team for growth and gear for it 2. Embrace digital and video 3. Live and breathe team culture with a focus on health and fitness
- 4. create a team for growth • Share your vision and get buy in • Overstaff all areas you are not strong in • It’s all in your detail – focus on your systems
- 5. • Appraisals generated • Prospecting calls • Email addresses added • New listings • Lost listings • PM leads • Buyer appointments • Current negotiations • Personal sales assistant report
- 7. the ways we engage with consumers is changing… If we don’t find them, they will find us.
- 8. embrace digital + video • Invest in video training • Preparation. Practice. Presentation. Presence. • Be visible. Create separation Suzanne Latimore & team
- 9. culture • Culture is your team’s DNA and the behaviour of the group • Live and breathe team culture • Focus on health and fitness
- 10. culture culture
- 11. team fitness • Boxing • Run Club • SMH Half Marathon • Sutherland 2 Surf • Surf School • Tough Mudder
- 12. 40 day focus • Measurements • Nutrition Seminar • Weekly Run Club • Weekly Boxing • Prize – cash, gym membership, PT sessions
- 13. the blue crew half yearly conference • Amazing Race • Health & Nutrition • Culture • Industry – Tom Panos • Craig Alexander (5 x World Ironman)
- 14. be a little fearless • Get out of your comfort zone • Be humble and keep your feet on the ground • Success won't come easy - you need to fight for it • Enjoy the ride